CX North America

Discover how to cultivate CX that earns customer devotion and yields business results.

At CX North America, you’ll learn how to succeed with CX by building powerful customer journeys augmented with effective analytics.

Featured Blogs & Podcasts

Blog

Too Cool For School? Try These Four Tips For Effective Product Manager Upskilling

Many of the product management leaders we speak to say improving their team’s competencies is a key priority. Learn the training approaches that can yield the best results.
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Blog

How To Make Sense Of Consumer Behavior After The Pandemic

Although it’s tempting to view the pandemic as a finite period in time and bucket consumer behaviors into “pre-pandemic” and “post-pandemic” states, over two decades of deep global consumer research remind us it's not that simple.
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Future Fit Technology

Webinar

Turn Turbulence To Advantage With A Customer-Obsessed Tech Strategy

Watch this presentation from our Technology & Innovation event to learn how a future fit technology strategy will help your organization respond to uncertainty with adaptivity, creativity, and resilience.

Firms that are adaptive, creative, and resilient leaders deliver revenue growth at 2.7 times the industry average.

Podcast

Business Resiliency Lessons Learned From COVID-19

What resiliency lessons can businesses learn from the pandemic? In this episode, VP Amy DeMartine and Senior Analyst Alla Valente review some of the best examples.
Listen Now
Statement on COVID-19
Read our most up to date policies and procedures related to the coronavirus.

Customer Experience Insights

Customer experience is a key driver of loyalty, satisfaction, and revenue. Mastering it is a complex and ever-changing proposition. Forrester’s insights aid organizations to succeed with customer experience.

Blog

New Research: How To Establish, Scale, And Evolve Your Design Practice

Gina Bhawalkar 2 days ago
The design industry is booming. Our recent research, “The Design Industry, 2021,” estimates the size of the global design industry to be $162 billion and growing. But the increasing recognition of the importance of design creates a challenge for design leaders: How do you effectively establish, scale, and evolve a high-performing design practice that reliably […]
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Blog

The Rising Bar For Retailer Mobile App Experiences — Are You Ready?

April 14, 2021
Use best-in-class examples to prioritize your retail mobile app development.
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Connected Experiences. Inform. Integrate. Grow.

A more connected experience is possible. Learn more at CX North America, Forrester’s must-attend event for CX practitioners.

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