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European Banks Are Redoubling Their Mobile Banking Efforts In 2019 — Just Not All At The Same Speed

Aurelie L'Hostis May 29, 2019
Customers have come to expect easy, effective, and contextually relevant mobile banking experiences. Bolting a shiny new user interface on top of a patchwork of legacy systems won’t cut it anymore.
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PODCAST

Implementing Zero Trust Compliance

What It Means 4 days ago
What does a Zero Trust framework look like on the ground? On this episode of What It Means, we’re joined by Principal Analysts Renee Murphy and Chase Cunningham to explore the intersection of Zero Trust and compliance.
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Security So Simple A 10-Year-Old Can Do It

Chase Cunningham 4 days ago
It’s the summertime, and my daughters are home from school. During the day, this means it’s a constant struggle between them arguing about who is doing what or listening to them laugh at YouTube videos at the top of their lungs while I try to answer work calls as the dogs bark and fight inches […]
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Transformational Change Requires New Skills

Empower your employees with Forrester’s learning offerings.

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Two Big Answers Emerged From The US CX Index For 2019

Harley Manning 5 days ago
The winners in customer experience management were able to master the ecosystem game, combining physical and digital touchpoints seamlessly.
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The US Customer Experience Index, 2019: Some Small Gains, Widespread Stagnation, No Real Leaders

Rick Parrish 5 days ago
Forrester's US CX Index 2019 results reveal that the overall quality of the US customer experience rose by an anemic 0.4 points, to 70.2.
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Future Of Retail: How Social Communities Will Impact Brands And Retailers In 2019

Fiona Swerdlow 6 days ago
Here’s what retailers and brands can expect and should focus on regarding social communities and social media for the rest of 2019.
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Dun & Bradstreet Moves Up The Value Chain With Intent To Acquire Lattice Engines

Steven Casey 2 days ago
Yesterday, Dun & Bradstreet (D&B) announced its intent to acquire Lattice Engines. Both of us have covered these companies from a number of different perspectives, and we agree that the move makes sense for two primary reasons. First, adding advanced analytics and data management capabilities from Lattice accelerates D&B’s evolution into a comprehensive data platform […]
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VIDEO

Supercharge Your Employee Experience With Video

Nick Barber 2 days ago
Enterprises have heard their employees’ calls for increased flexibility, and now more than 25% of US information workers work from home at least weekly. But with subpar technology solutions and little face-to-face interaction, home or remote workers end up frustrated and out of the loop. Video provides a platform to engage, train, and communicate effectively […]
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Findings From The US CX Index™ 2019

Read key insights about the state of US customer experience.

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Healthcare Organizations Are Future-Proofing Strategy And Operations With Cloud

Jeff Becker 3 days ago
Healthcare organizations (HCOs), once cloud laggards, are embracing public and private cloud services to address a wide range of business problems. A recent survey revealed that 76 percent of HCOs anticipate using public cloud services within the year, putting public cloud vendors on pace to be the most popular cloud services providers in healthcare. Why? […]
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Global Warming For Iceberg Metaphors

Josh Zelonis 3 days ago
The Dark Web Is Nothing Fancy; It’s Really Just A Different Series Of Protocols Commonly when surfing the web, Transport Layer Security (TLS) is the cryptographic protocol that provides confidentiality for your communication with the server. The green lock on your URL bar is an assurance, but not a guarantee, that you’re communicating confidentially with […]
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What CX Should Mean For Government Leaders

Chris Gallacher 3 days ago
To succeed in today’s federal government, leaders need to view the world by how their decisions impact the experience of the people and organizations they touch daily. These are your employees, your constituents, and your customers, and their experience is crucial to your ability to achieve mission goals. While customer experience (CX) is on the […]
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The Forrester Wave™: Data Management Platforms, Q2 2019

Tina Moffett 3 days ago
I’m excited to share that our evaluation of data management platforms — “The Forrester Wave™: Data Management Platforms, Q2 2019” — is now live. In our 34-criterion evaluation, we identified the top seven DMP vendors — The ADEX, Adobe, Lotame, Neustar, Nielsen, Oracle, and Salesforce — and racked and stacked them on current offering, strategy, […]
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The Rise Of The Agile Employee

Alyson Clarke 3 days ago
Digital leaders tell us that they often struggle to find the right people with the right skills, and competition for elite talent is fierce. As their firms become more advanced in their digital journeys — embracing new technology and evolving their business models — the skills and talent they need to execute on that become […]
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A Call To Action For Marketers

Marketers have eroded customers’ trust in their quest to know them better. What’s the best path forward?

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A New Rhythm In HCM

Mark Brandau 3 days ago
Maybe I’ve been in the software world for too long. Or maybe I’m a product of my earlier years. You might remember the old Russian proverb, “Doveryai, no proveryai,” which President Reagan made famous in the context of nuclear disarmament. Translated: “Trust, but verify.” Either way, I’m curious about a lot of things, question everything, […]
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Little Coordination, Even Less Hunting: External Data Remains Safe In The Wild

Jennifer Belissent, Ph.D. 3 days ago
A few days ago, I delivered a Forrester webinar on external data: why you need it, how best to find it, and how to effectively buy it. Take a look at the replay: WEBINAR: Think You’re Doing Data Sourcing Right? Think Again The premise of the research (and the webinar) is as follows: Decision makers […]
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The Insights Beat: Save Your Data Strategy From A Nosedive

Srividya Sridharan 4 days ago
(Jeremy Vale and Paolo Santamaria contributed to this post.) This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. Is Your Data Strategy Lacking? Time To Sound The Alarm In order to compete in the age of […]
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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini 4 days ago
FTD Bankruptcy A Lesson For Long-Standing Brands: Don’t Rest On Your Laurels When century-old floral stalwart FTD filed for Chapter 11, it sent shivers through C-suites of venerable brands everywhere. In a growing market, this pioneer should have dominated. It has long offered eCommerce and delivery, features that competitive direct-to-consumer (DTC) upstarts now use to […]
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Banking Is Up For GRAB[s] In Singapore

Tom Mouhsian 4 days ago
Following in Hong Kong’s footsteps, Singapore’s regulator — the Monetary Authority of Singapore (MAS) — has confirmed that it is currently studying the possibility of issuing digital-only banking licenses to organizations with a nonbank parentage, which was first reported on May 7, 2019 by various news outlets. What makes this news interesting is that it […]
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Breakthrough Or Bust: Understand And Master Consumer Energy

Discover the underlying forces that compel consumers toward or away from a brand experience

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PEAK Humans Can Flourish In Our Transformation-Filled Future Of Work

Keith Johnston 5 days ago
Academics to consultants are prognosticating on the future of work, picking winners and losers, often to the detriment of employees. Forrester’s data shows that job losses will reach 29% by 2030, and the creation of equivalent jobs will total only 13%. Job losses and gains dominate the headlines. Humanity remains at the center. The future-of-work […]
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The Security Snapshot: Summer Is Here, And Risks Are Heating Up

Stephanie Balaouras 5 days ago
June is here, which means the start of beach days, barbecues, the longest day, and the beginning of summer! Not only is the weather getting warmer, but business and technology risks are also heating up. Our team’s research portfolio has also gotten a refresh: We released three highly anticipated Forrester Wave™ evaluations in the last […]
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Forrester’s Take On Salesforce’s Acquisition Of Tableau: What It Means For Customers

Liz Herbert 6 days ago
Salesforce’s acquisition of Tableau is no big surprise. Despite the massive price tag, it fits perfectly with the software-as-a-service giant’s ambition to become an insights-rich platform for all things customer. Watch this video to hear our take on what it means for customers. (I realize this video looks like it was shot from inside solitary […]
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Salesforce Buys Tableau To Actualize Data-Driven Engagement

Kate Leggett 6 days ago
Salesforce announced today its intent to acquire Tableau Software. This move adds a robust data visualization and insights solution to its customer engagement portfolio. Unlike other acquisitions, Tableau will operate under its own brand post-acquisition. Tableau Software offers an enterprise business insights (BI) solution to access, combine, and cleanse data from disparate sources. It allows […]
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Building Connected Experiences Starts With IoT’s Three Core Business Scenarios

Frank Gillett 6 days ago
Clients often ask us: How does the internet of things (IoT) or smart home technology affect my market and company? Arielle, Annalise, and I worked with a health insurer who asked us that question. That client work led to a new report, “Build A Connected Health Experience With Smart Home Devices.” We started by reviewing […]
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The Future Of IT

Tech-driven innovation will revolutionize the business.

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The BI Vendor Landscape Is Going Through Significant Changes — What Can You Do To Protect Your Investments?

Boris Evelson 6 days ago
The business intelligence (BI) market is going through a round of significant consolidation. Earlier this month, Sisense acquired Periscope Data; last week, Google announced its intention to acquire Looker; and today, Salesforce announced the intention to acquire Tableau Software. A smaller company, Logi Analytics, has also been on an acquisition spree, acquiring Zoomdata today and […]
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Chase Closes Finn: Lessons For Other Digital Banks

Alyson Clarke 6 days ago
On June 6, JPMorgan Chase announced it would be closing its digital-only bank Finn, a little under a year after it was launched. Digital banking is a tough business, and we’ve seen far more examples of failures than successes over the past two decades. The closure of Finn does bring up some important lessons for […]
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Design Thinking Can Deliver An ROI of 85% Or Greater

Ryan Hart June 8, 2019
The Benefits Of Design Thinking Are Quantifiable, And They’re Compelling By Ryan Hart (principal analyst, CX) and Benjamin Brown (senior consultant, Total Economic Impact) Design thinking has historically enjoyed “blind support” among executive leaders based on its perceived value. However, many of these same leaders now find themselves increasingly under pressure to show the return […]
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