Annalise Clayton

Researcher

Forrester Bio

Author Insights

Blog

Healthcare Customers Not Engaging? Time To Optimize Your Digital Front Door Strategy

Arielle Trzcinski March 12, 2020
Less than 50% of consumers logged into their health insurer or healthcare provider’s website or mobile app in 2019. That figure tells a lot. Despite heavy investments in digital and the customer experience, healthcare organizations (HCOs) are failing to meet customer needs and expectations. This is resulting in poor customer acquisition and retention rates. HCOs […]
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Blog

Why Mental Health Needs To Be On Every Company’s 2020 Agenda

Arielle Trzcinski December 9, 2019
Lack of access to mental health services costs employees and employers a lot. Discover three ways to foster better employee mental health.
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Blog

Healthcare Organizations Must Future-Proof Revenue Strategies By Embracing Value-Based Care

Jeff Becker November 6, 2019
Organizations that stick with fee-for-service models risk being left behind. Learn how to succeed with value-based strategies.
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Blog

Participate In A Forrester Research Survey On Healthcare Customer Engagement Technologies

Arielle Trzcinski October 9, 2019
Healthcare organizations, vendors, and practitioners: Help us understand the technologies that enable differentiated customer experiences.
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Blog

Use The Forrester Wave™: Enterprise Health Clouds, Q3 2019 To Guide Your Health Cloud Selection

Jeff Becker September 30, 2019
Learn the three questions every health system should ask a public cloud vendor before making the jump. 
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Blog

One Medical Bridges Digital And Physical Experiences Inside — And Outside — The Doctor’s Office

Arielle Trzcinski July 16, 2019
The critical need to improve the patient experience has given rise to providers such as One Medical that have been adept at delivering best-in-class digital and physical experiences through innovations in digital touchpoints, process enhancement, and wellness management.
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Blog

The Rise Of Virtual Care: Key Takeaways From Forrester’s New Wave™

Arielle Trzcinski June 17, 2019
Virtual care is about to hit a major tipping point — in 2020, investments in virtual care are expected to outpace those in traditional care delivery. While the virtual care market continues to mature, healthcare organizations (HCOs) must develop an enterprisewide strategy to support comprehensive virtual care deployment. We identified three key observations that should […]
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Blog

Stop Chasing After All Things Smart Home — Build Connected Health Experiences

Arielle Trzcinski June 3, 2019
IoT can be transformative for healthcare. But don't get distracted by tech for tech's sake. Read how to keep our IoT investments focused.
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Blog

The Future Of Health: How Our 2019 Predictions Fared In Q1

Arielle Trzcinski April 23, 2019
How did our 2019 healthcare predictions stack up? Read to find out what’s happened, and what’s still to come.
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Blog

Alexa Just Became HIPAA-Compliant — Prepare For Impactful And Personalized Voice-Driven Healthcare Experiences

Jeff Becker April 8, 2019
Now HIPAA compliant, Alexa can help HCOs serve consumers. Already, Providence St. Joseph Health patients can use it to schedule appointments.
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Blog

Interoperability And The Empowered Consumer Set The Stage At HIMSS19

Arielle Trzcinski March 12, 2019
The largest healthcare event, the Healthcare Information and Management Systems Society’s (HIMSS) conference, highlights the key themes that will be most influential for the industry in the coming year. Big names in healthcare, tech giants, and startups alike present their newest innovations and fight for attention on and off the exhibit floor. This year there was a strong focus on how innovative technologies can empower patients and create […]
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HCOs Need To Double Down On Virtual Care And Interoperability In The Post-CVS–Aetna Era

Arielle Trzcinski November 30, 2018
Shifts in consumer lifestyle and expectations have given innovators the opportunity to enter the healthcare space and capture market share with their modern, enhanced patient experiences. Instead of standing on the sidelines, CVS and Aetna have banded together to compete with healthcare disruptors. Today, CVS and Aetna finally closed their long-expected merger ringing in at […]
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Blog

Predictions 2019: In Healthcare, CX Measurement Frameworks, Virtual Care, And AI Come To The Fore

Arielle Trzcinski November 7, 2018
The US population is growing and aging. The volume of patients and the prevalence of chronic conditions are rising. Payers and providers alike are feeling the strain of healthcare’s antiquated system and the damaging effects it has on quality of care and revenue. As a result, the US healthcare market is going through a much-needed […]
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