Cliff Condon

Chief Research And Product Officer

Cliff Condon

Author Insights

Blog

Predictions 2017: The Year Of Action

Cliff Condon October 27, 2016
Your business model is under attack. And it’s not by your competitors. It’s under attack from your customers. Three years ago, Forrester identified a major shift in the market, ushering in the age of the customer. Power has shifted away from companies and towards digitally savvy, technology-empowered customers. They now decide winners and losers: Our […]
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Blog

2016: CIOs And CMOs Must Rally To Lead Customer-Obsessed Change Now

Cliff Condon October 21, 2015
In the coming weeks Forrester will publish its annual set of predictions for our major roles, industries, and research themes — more than 35 in total. These predictions for 2016 will feature our calls on how firms will execute in the Age of the Customer, a 20-year business cycle in which the most successful enterprises […]
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How The CMO And CIO Will Determine The Future Of Business In 2015

Cliff Condon December 15, 2014
Forrester has just published 45 sets of 2015 predictions for every role we write about, from customer insights to application development to security and risk. In my role as Chief Research Officer, one thing is now clear to me: the two roles that matter most for 2015 are the CIO and the CMO (see our infographic […]
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Welcome to the new blog network

Cliff Condon March 10, 2010
Hey everyone.  Here it is – Forrester’s new blog network. We made some changes to improve the experience for readers and to encourage more analysts to blog. Feel free to poke around and let me know what you think. There are a few things I’d like to point out to you:   Everyone’s welcome here.  […]
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Blog

Forrester Wants More Analysts Using Social Tools

Cliff Condon February 8, 2010
Wow. There are a lot of comments flying around about Forrester's yet-to-be released blog platform and associated policy – some accurate, some not. The blog posts from Forrester analysts like Josh Bernoff and Augie Ray have had the most accurate information to date. Since my job is to lead many of Forrester's social initiatives, including […]
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Blog

Forrester buys JupiterResearch

Cliff Condon July 31, 2008
If there is one other research company that we’ve continued to encounter, respect, and see as real competition in the interactive media space, it is JupiterResearch. While the company ownership has changed hands several times over the years, the analysts have continued to do great work. That’s why we’re very pleased that Forrester Research today […]
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Blog

Forrester buys JupiterResearch

Cliff Condon July 31, 2008
by Josh Bernoff and Cliff Condon If there is one other research company that we’ve continued to encounter, respect, and see as real competition in the interactive media space, it is JupiterResearch. While the company ownership has changed hands several times over the years, the analysts have continued to do great work. That’s why we’re […]
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Blog

Forrester buys JupiterResearch

Cliff Condon July 31, 2008
by Josh Bernoff and Cliff Condon If there is one other research company that we’ve continued to encounter, respect, and see as real competition in the interactive media space, it is JupiterResearch. While the company ownership has changed hands several times over the years, the analysts have continued to do great work. That’s why we’re […]
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