Kathleen Pierce

Principal Analyst, Marketing Executive Services

Forrester Bio

Author Insights

Blog

Why Marketing Should Build Better Buyer Enablement Content

Kathleen Pierce September 29, 2020
B2B companies can gain a competitive advantage during the buyer’s journey by providing business-case tools to the buying group
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Blog

Why Choosing a Localization Vendor Is Like Dating

Kathleen Pierce September 3, 2020
For global companies, reputation in the regions requires a great localization vendor, but it can be hard to find the right match. Kathleen Pierce of Forrester SiriusDecisions explains why past performance is no guarantee of future success, and how to identify the right partner for your needs.
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