Nigel Fenwick

Vice President, Principal Analyst

Forrester Bio

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The Digital Bolt-On Conundrum

Nigel Fenwick May 16, 2015

What’s the difference between a digital bolt-on and transformative digital disruption? In the two years I’ve been on the road talking with executives around the world about digital business and delivering keynotes on digital transformation, I’ve been most frequently asked about bolt-on vs. transformation; what’s the difference? A digital bolt-on is a digital project that […]

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Predicting A New Business Paradigm For Financial Services

Nigel Fenwick April 29, 2015

How will digital disrupt the financial services industry over the next 10 years? Over the past couple of days, I’ve been meeting with clients at Forrester’s Forum For Technology Leaders in Orlando. Clients mostly want to know how digital will impact their business. My approach in responding to this question is to think like the CEO […]

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Is Your Business Ready For A Digital Acceleration Team?

Nigel Fenwick April 17, 2015

Empowering a central team to set digital strategy, provide common platforms, and provide specialist resources can help business units develop their digital maturity by embracing a set of common standards while still tailoring their customer experience to their specific market needs. Yet many central teams run into difficulty. They fail to clearly communicate their purpose […]

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Four Strategy Tips In The Age Of The Customer

Nigel Fenwick April 16, 2015

I just concluded six months of research looking at how firms plan strategy in the age of the customer. Perhaps unsurprisingly, I concluded that companies that fail to adapt to increasingly powerful customers, and disruptive competition, will not simply face near-term disruption — they risk their long-term viability. I also found evidence of firms making […]

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Three Tips To Craft A Better Digital Vision

Nigel Fenwick April 7, 2015

In the age of the customer, your company must exploit digital assets in order to deliver world-class customer experiences and compete effectively. But moving the business from its traditional roots toward digital mastery requires the executive team to paint a compelling digital business vision.   Based on my latest research published in March — How To […]

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The CIO And Digital Business

Nigel Fenwick March 4, 2015

Over the past year, there has certainly been plenty of press coverage surrounding the emergence of the new “Chief Digital Officer” (CDO). And the research we published in 2013 on the CDO role does identify how some firms can potentially benefit from a CDO role working alongside the CMO and CIO. But I’m beginning to […]

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My Top Ten And What It Means For Getting Your Own Metrics Right

Nigel Fenwick January 31, 2015

Every so often I check my blog stats to see what you, the reader, find most interesting – my goal is to continue to bring you great content in both my blog and my research. While I was looking back over my blog stats I thought you might like to see the top ten blog […]

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Four Lessons In Digital Business

Nigel Fenwick January 16, 2015

Last September I introduced the first in a series of short perspectives on the Federal Digital Services Playbook. Now that all five perspectives are published … Applying The US Digital Services Playbook The Four Digital Customer Experience Plays Signify A Big Step In The Right Direction Three Digital Leadership Plays Challenge CIOs To Drive Change […]

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Making Sense Of Digital Business: Four Can’t Miss Reports From 2014

Nigel Fenwick January 3, 2015

In 2013 I wanted to help executives understand some of the fundamental changes that are happening in business because of the digital revolution. Big names capture the attention of the media – who in the USA could have failed to hear about the collapse of Blockbuster or Borders? Who in the UK could have failed […]

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Free Enterprise Software On The Horizon

Nigel Fenwick October 3, 2014

HubSpot's announcement of a free CRM suite coming in 2015 may be a harbinger of change for CIOs. The digital economy is different from the economy of our parents' generation: Everything moves faster; customer expectations evolve almost overnight; new digitally enabled products open new opportunities; companies can scale at a pace that would have been […]

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The US Federal Digital Services Playbook

Nigel Fenwick September 22, 2014

Last month I wrote a short blog post introducing the new US Digital Services Playbook. I'm happy to announce that we're going to be publishing a series of short reports that take a closer look at the CIO's role in implementing the plays in the playbook. The first of these client briefs, published today, summarizes […]

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The CIO, CMO, And Digital Leadership

Nigel Fenwick September 19, 2014

The 2014 CMO/CIO Survey in conjunction with Forbes offers an opportunity for your voice to be heard in our research. Back in 2011 I asked if marketing was the biggest opportunity for CIOs since the Internet. Here we are three years later and we're once again conducting our CMO/CIO survey in partnership with Forbes to assess […]

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The Future Of Government Is Digital

Nigel Fenwick August 12, 2014

Last March, we published The Future Of Business Is Digital and predicted that all businesses must evolve to become digital businesses. Since then, many CIOs in government agencies have asked about the role of digital in government. And yesterday, on The White House Blog, the president made it clear where he stands: The future of […]

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For CIOs The Journey To Digital Business Begins With The BT Agenda

Nigel Fenwick July 25, 2014

In “Unleash Your Digital Business”, I highlight the need for all companies to embrace digital business as a new business model – one in which the nature of the value exchange with customers is fundamentally changed. Since then, CIOs frequently asked me what they should be doing to help their firms become a digital business. […]

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Digital Business 2014 Infographic

Nigel Fenwick May 30, 2014

Following the adage "a picture is worth a thousand words" we produced this infographic to support my keynote speech at the Technology Management Forum in Orlando (and the CMO CIO CX breakfast in Sydney). Feel free to tweet and share the unedited graphic. (Click image to download a higher res PDF; also free to share […]

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Getting The Right Digital Leadership

Nigel Fenwick April 30, 2014

It's clear that digital leadership is needed to achieve the transformation to a digital business. But does a company need a single digital leader, or do all executives need to become digital leaders? Last month I published a report on digital leadership that examined the DNA of early digital executives. From this research, we learned […]

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Unleash Your Digital Business

Nigel Fenwick March 20, 2014

In my last post I outlined the research we just finished on digital transformation. Today I'd like to highlight the key takeaways for CIOs. CIOs are destined to play a pivotal leadership role in the transformation of business to a digital business. The nature of business is changing and, in turn, the technology investment priorities […]

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The Future Of Business Is Digital

Nigel Fenwick March 20, 2014

Your company is likely to face an extinction event in the next 10 years. And while you may see it coming, you may not have enough time to save your company. Business leaders don't think of digital as central to their business because in the past, it hasn't been. But now your customers, your products, […]

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2014: Digital Reality Sets In

Nigel Fenwick January 17, 2014

In my post at this time last year I wrote of the changes we could expect in 2013 around the shift toward digital business. And indeed we did see a significant move toward digital business in 2013 – a transition that’s still very much just beginning. But 2014 will be different. 2014 is when digital […]

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On Pubs, Innovation & Office Space

Nigel Fenwick December 20, 2013

Holiday season musings: One of the biggest differences between the US and Britain is the great British pub. And recently I’ve been wondering about the connection between the pub and innovation.   It seems to me that Britain produces a surprising amount of innovation per capita (no doubt someone can point me to some research on […]

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