business technology (BT)

Business technology (BT) is the core of the contemporary enterprise. Read insights on how to infuse technology into your business for maximum ROI and effectiveness.

Insights

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Product Teams For Infrastructure And Operations

Charles Betz August 21, 2019
I believe the integrated product team is the most important economic unit of the 21st century. Can the old I&O dog learn these new product team tricks?
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The Realities Of Rural 5G Deployment In The US

Glenn O'Donnell May 28, 2019
Early last week, Ajit Pai, the chairman of the US Federal Communications Commission (FCC), announced his approval of the merger of T-Mobile and Sprint. This will result in a third megacarrier in the US mobile wireless market, which is a good move for consumers like you and me. I am glad this deal will now […]
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Forrester’s Automation Framework

Discover how to manage the automation portfolio to out-think your competition.

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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini May 9, 2019
A Better Mousetrap Is Always Around The Corner The world saw cracks in the armor of Google this week when Alphabet’s earnings reported below analyst estimates. It looks like Amazon and others have found weaknesses in the search-based advertising model — golden geese are mortal, after all. So if Google is vulnerable to disruption, we all […]
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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini April 29, 2019
A Tech-Driven Transformation Payoff In The Face Of Food Quality Issues Chipotle is in the midst of a food quality turnaround and a digital business transformation payoff. The company has invested in technology-driven innovation and an adaptive model leveraging point-of-service store systems, mobile ordering, food delivery (via DoorDash), and loyalty (a few months old and […]
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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini April 24, 2019
Crisis Management Is Changing  Boeing’s having a tough run. The company is under intense scrutiny after two crashes involving its 737 MAX jets, with governments grounding planes globally. This isn’t the first time Boeing planes have crashed — but PR-wise, it’s the worst. What’s different serves as caution for all leaders, regardless of industry. The […]
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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini April 18, 2019
Is There A Resurgence For The CIO Role? For years, the CIO role looked like it had been moving toward “chief infrastructure officer,” with many executives feeling like the transformative part of their job had been carved out and handed to chief digital officers. We have always been dubious that CDOs without deep technology expertise […]
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The Questions CIOs Need To Be Asking About Their Firm’s Cloud Application Exposure

Andrew Bartels April 9, 2019
 In my tech market forecasts, I am starting to see the intersection of two worrisome trends: Software subscription fees for multitenant SaaS or for single-instance hosted software are rising rapidly, with a growing percentage related to existing software as opposed to new and with a high percentage having fixed annual fees or fees tied to […]
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AI Creates The CRISPR For Corporate DNA

Michele Goetz March 1, 2019
Every company has a specific DNA. You may think DNA is the brand or values. But corporate DNA is what makes a company tick, not what the company is. Talent, operations, technology, and data make up your base pairs. How those combine will have a specific outcome for the business, and even the overall sequence […]
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Redefine “Digital Transformation” In The Era Of Technology-Driven Innovation

Stephen Powers February 11, 2019
What does the term “digital transformation” mean to you? Is it about digital customer experiences? Digital operations? Transforming business models? Leveraging software ecosystems? Is it a floor wax? A dessert topping?  Digital transformation (DT) as a term loses meaning when it involves everything under the sun. Over the past few years, we’ve seen companies label anything and everything as “digital […]
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Tech-Driven Innovation: The Inevitable And Revolutionary Future Of IT

Sharyn Leaver January 30, 2019
Technology has changed virtually everything: the way we work, the way we live, the way we play, and, at a basic level, how humans relate to each other. On the business front, it has fueled the power shift from institutions to customers, powered the emergence of startups and super-scaled platforms that are undercutting and remaking […]
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Predictions 2019: Transformation Goes Pragmatic

Carrie Johnson November 8, 2018
Our Predictions 2019 guide, “Transformation Goes Pragmatic,” is live. What do we mean by pragmatism? A sense of realism, practical steps, a desire for tangible outcomes. It’s a good description for what we are seeing in a market that carried ambitious strategies into 2018 but ran afoul of internal headwinds. Don’t get me wrong, the […]
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DAM Or Web CMS? Find Out Which Digital Experience Technology You Need

Nick Barber November 7, 2018
We get a lot of questions from clients about the differences between digital asset management (DAM) and web content management systems (web CMSes). In this two-part series, Mark Grannan and I break down the technologies into four categories: users, assets, workflow, and delivery. In our first video, we tackle users and assets. Do you need […]
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Predictions 2019: Automation Will Become Central To Business Strategy And Operations

J.P. Gownder November 6, 2018
Automation will be central to the next phase of digital transformation, driving new levels of customer value such as faster delivery of products, higher quality and dependability, deeper personalization, and greater convenience. Last year, Forrester predicted that automation would reach a tipping point — altering the workforce, augmenting employees, and driving new levels of customer value. Since then, […]
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Predictions 2019: CIOs, Don’t Put The Cart Before The Horse

Matthew Guarini November 5, 2018
While playing the role of parent, I find that I trot out old tropes like “apply the rules,” “start with the basics,” and “don’t get ahead of yourself” when helping my kids with their homework. And I find that I get into some of the same conversations when I have the opportunity to engage with […]
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Reshape Logistics With A B2Me Digital Supply Chain

George Lawrie July 24, 2018
Each Order Is Special To An Empowered Customer You’ve heard a lot of buzz about AI and blockchain reshaping logistics. Age-of-the-customer empowerment means that companies must use every means to close the gap between customer-facing and back-office applications. Today’s hub-and-spoke supply chains deliver low-cost bulk distribution. But to an empowered customer, each order has special […]
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Advanced Digital Businesses Are Winning With Tech-Driven Business Innovation

Bobby Cameron July 13, 2018
Those that don’t keep up with the rapidly changing pace of technology will cease to be competitive and get left behind. The most advanced enterprises have common threads. These agile, customer-obsessed firms rapidly take advantage of emerging technologies: working with new technologies in the lab, discovering new business possibilities enabled by these technologies, and then […]
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Canada’s Tech Market Stays A Half Step Behind The US Tech Market

Andrew Bartels July 11, 2018
The Canadian tech market will grow in both 2018 and 2019, but growth will slow from 5% in 2017 and 2018 to 3.7% in 2019, according to Forrester’s report, “The Canadian Tech Market Outlook For 2018 To 2019.” These growth rates, while healthy, still lag the US tech market’s growth by a couple of percentage […]
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US Tech Market Poised For A Strong 2018, But With Doubts About 2019

Andrew Bartels July 5, 2018
At the midpoint in 2018, the US tech market is on track to grow by 6.7% in 2018, the fastest growth since 2012. In our just-published report, “US Tech Market Outlook For 2018 And 2019: Cloud Powers Tech Spend To 6% Growth And Software To 8% Growth,” we can provide strength in all tech budget categories, […]
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CX For Gov IT: Driving Federal IT Performance Using CX Principles

Matthew Guarini May 18, 2018
The reality is that most Federal IT leaders are under increased scrutiny to deliver increased value and productivity from technology investments at the lowest cost. Simply performing a top-to-bottom technology rationalization effort will no longer make their organization instantly lean and Agile. Let’s level-set the conversation: Most Federal agencies are struggling to create value — namely […]
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Automation Technologies, AI, And Robotics Are Critical CIO Targets

J.P. Gownder April 11, 2018
We’ve just released a major new report, The CIO’s Guide To Automation, AI, And Robotics. We find that, to stay ahead, CIOs, CTOs, CDOs, and other executives integrating leading-edge technologies into their companies’ operations and business models must turn their attention to automation technologies, including intelligent machines, robotic process automation (RPA) bots, artificial intelligence, and physical […]
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