Emerging Technology
Emerging technology is reshaping business models and improving digital experiences for consumers and employees across industries and geographies. To leverage emerging technology effectively on their path to business and digital transformation, brands and enterprises must continually assess the technology landscape to separate vaporware from the truly emerging techs, while also evaluating the impact of new technologies on the organization’s technical debt and legacy operations and existing tech stack. Forrester can provide best practices and frameworks for getting the most from your emerging technologies. Read our insights to learn how to evaluate, implement, and drive business value with new and emerging technology.
Insights
Blog
Introducing The Sustainability Management Software Landscape Report And Forrester Wave™ Evaluation
Environmental sustainability is a compliance, accounting, and data management challenge for companies. So it's not surprising that the sustainability management software market is expanding rapidly. Learn more about these trends in this preview of our new Wave and Landscape reports on sustainability management software.
Blog
Reflections On The Major Themes From Mobile World Congress 2024
This year’s Mobile World Congress went well beyond the usual telco topics and themes. Learn six of the key themes coming out of one of the most important annual tech events in Europe.
Honor Your Tech Excellence With The Prestige Of A 2024 Forrester Award
We’re accepting nominations for our global 2024 Technology Strategy Impact and Enterprise Architecture Awards. Deadlines are approaching. Check out our award requirements and submit your nomination today.
Blog
Quantifying Microsoft Copilot For Microsoft 365 Use Just Got Easier
Microsoft’s new Copilot Dashboard aims to significantly upgrade the data available to Copilot M365 users. Learn how in this post.
Blog
The State Of Digital Experiences In Manufacturing In 2024
On-the-glass and below-the-glass technologies drive digital experiences in manufacturing and help manufacturers adapt to changing customer demands, optimize production processes, and enhance collaboration across the supply chain. Learn how in this preview of our new report.
Blog
Welcome To The Future Of Marketing Technology
Modernizing marketing technology requires an ecosystem approach. Learn the four strategic capabilities that should be prioritized in a martech ecosystem.
Blog
Cisco Live EMEA 2024: Yes, AI Was Everywhere, And So Was A Surprising Amount of Innovation
Cisco Live EMEA 2024 was a different event than past years and provided some pleasant surprises. Read our key takeaways from the event based on presentations and personal interactions with some Cisco executives.
Blog
The Justice Department Accuses Apple Of Smartphone Monopoly
Apple is being accused of smartphone monopoly but its "walled garden" principles have helped build brand devotion and customer loyalty. Learn more about this complex situation in this blog.
Blog
How G-Research Used TuringBots To Transform Software Development
Research and technology firm G-Research has successfully introduced TuringBots into its software development lifecycle. Check out this review the firm’s approach and results to learn how you can better leverage AI in your development processes.
Blog
GenAI Drives The Narrative, But A More Confident Tech Economy Is The Real Story Beyond The Q4 2023 Tech Services Earnings
Recent earnings announcements from tech service providers signal optimism about increased demand in 2024 and provide three lessons about artificial intelligence for technology executives.
Blog
Manufacturers Use Emerging Technologies To Find A Mix Of Factory Locations That Is Just Right
Offshoring. Nearshoring. Rightshoring. Learn how emerging technologies such as ubiquitous sensing, distributed computing, AI, and data fabrics are being used to determine the optimal manufacturing mix.
Blog
Gemini For Google Workspace Plays The Long Game
Google recently announced its new generative AI solution for productivity, Gemini for Google Workspace. Can it compete with Microsoft Copilot? Here's what tech and business leaders need to know.
Blog
What Forrester’s 2024 AI Predictions Mean For Technology Executives
Find out what Forrester's collection of 2024 AI and generative AI predictions mean for your technology strategy.
Stop Runaway Tech Debt With Our Essential Toolkit
Unmanaged tech debt piles up fast. Tackle it head on with our tech debt toolkit, featuring seven management strategies, a red-flag checklist, and a framework for success.
Webinar
Secure Your Use Of Generative AI
Watch and learn how to use a security framework to secure genAI adoption and explore the security controls and skills crucial for safeguarding this emerging technology.
Blog
High-Performance IT: Security Enters The Chat
You've heard about high-performance IT. Now learn how the CISO and the security organization fits into this new technology model.
Blog
Call For Entries: Forrester Technology Awards, 2024
We’re now accepting nominations for our Technology Strategy Impact and Enterprise Architecture Awards across the NA, EMEA, and APAC regions. Learn more about the awards and how to apply in this post.
Webinar
New Tools And Strategies For Managing Technical Debt
Watch this on-demand webinar to explore new tools and strategies for keeping technical debt under control, including a demonstration of Forrester’s Technical Debt Modernization And Migration Scenario Tool.
Podcast
Tech Trends To Watch In 2024
How will generative AI impact infrastructure plans? What regulatory issues will tech leaders have to grapple with? Hear Forrester’s technology analysts discuss their predictions for the latest tech trends in 2024.
Empower Your Marketing Org To Drive A Bigger Impact With GenAI
Download our generative AI (genAI) guide for CMOs to create a clear vision and strategy for B2B marketing genAI adoption with guardrails to mitigate risk — and a framework to assess your readiness.
Blog
High-Performance IT: The Tech Industry Must Rethink Strategy To Help CIOs Deliver
High-performance IT comes to life when tech leaders assemble the right ecosystems to deliver capabilities. Learn the vital role that technology industry partners play in creating and delivering these capabilities.
Blog
Location Intelligence Sees Strong Investment On The Back Of COVID, Climate Change, And Supply Chain Shocks
Understand the current state of location intelligence, the value that it adds to your industry, and key trends shaping adoption of the technology.
Blog
The Low-Code Market Could Approach $50 Billion By 2028
According to a recent survey, 87% of enterprise developers use low-code development platforms for at least some of their work. Find out what’s driving the growth in the low-code market in this preview of a new report and forecast.
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