Work with Forrester to find out how your CX ranks and how to improve it to deliver revenue growth.
Measuring the quality of customer experiences of over 500 leading brands across the globe, we found that the need to differentiate through CX has never been stronger: Firms have been focusing on outputs, investing heavily in the latest technologies. Meanwhile, customers care about outcomes, such as resolving questions quickly or helping them achieve their goals. In 2019, almost 20% of brands provided poor or very poor CX, while over 60% of brands’ experiences were just OK.
Work with us to find out how your CX rates with customers and how to get even better. Using Forrester’s CX Index™ methodology — which offers you the richest CX measures in the market — we will benchmark your brand’s CX performance against that of industry peers and help you connect customer perceptions to growth drivers so that your CX program can deliver revenue growth.
Partner with Forrester’s experts to improve your CX in three steps:
Benchmark the quality of your CX, including how emotion builds loyalty.
Identify key drivers that matter most to improve your CX performance.
Quantify the impact of your CX improvements on revenue growth.