About the Forum

In 2020, Forrester will create the largest single CX flagship event in North America: CX 2020. Consolidating our multiple successful CX properties into one flagship event will allow for the most powerful opportunity to drive acceleration in learning, engagement, and discovery onsite with over 50 Forrester analyst experts and 1,500 CX executives and leaders for three days of cutting-edge, interactive customer experience programming. Topics will include everything from journey mapping and performance measurement to values and creative work, making this the must-attend CX event in North America in 2020.

The main program of CX North America 2020 Forum will take place June 16-18 2020. All sessions will be held at:

New York Hilton Midtown
1335 Avenue Of The Americas
New York, New York, 10019, USA
Hotel website

Attendees are responsible for booking their own rooms at the New York Hilton Midtown. Room reservations made by Thursday, May 28 will be eligible for the group rate of $399.00 plus applicable taxes and fees for single or double occupancy. The negotiated group rate is based on availability and applies to reservations for Sunday, June 14 through Wednesday, June 17.


To receive the group rate, click HERE or mention “Forrester’s CX NA Forum” when you call 1-212-586-7000.

We will endeavor to publish a program outline in early 2020, which clarify our content’s structure in terms of topics and timing. A final program will be published at least one month prior to the forum.

Visit our Sponsors tab above, send our sponsorship team an email at sponsorships@forrester.com, or call us at +1 (888) 343-6786, and a member of the team will get back to you as soon as possible.

There are various agenda items that feature outside speakers. If we’re seeking speaking opportunities, check the Speaker page on the site for a “call for speakers”.  If you are a vendor or agency, please contact our Sponsorship team (sponsorships@forrester.com) to learn how you can get involved in Forrester’s Forums.

We encourage you to share your excitement on social media using our hashtag #ForrCX.

Business casual attire is appropriate for all functions at CX North America.

We offer complimentary press passes for certain media outlets. Contact press@forrester.com to learn more.

Who attends?

If you are responsible for or are working on some of the following, you should attend:

  • Chief customer officers
  • VPs and directors of enterprise wide CX
  • VPs and directors of customer service support
  • VPs and directors of customer insights and analysis
  • CMOs, VPs of marketing, and other professionals with responsibility for end-to-end customer brand and experience
  • Design leaders and teams responsible for customer facing
  • Product and experience design in both digital and physical channels
  • Senior-level executives responsible for digital channels
  • Senior-level executives responsible for setting organizational strategy
  • Senior-level executives responsible for driving consumer sales and profitability
  • Marketing and strategy leaders charged with understanding customers’ needs

But don’t stop there! Speak to one of our team members to find the best fit for you at our event. Email us at events@forrester.com or call us at +1 (888) 343-6786. A dedicated member of our team will learn more about what you are working on and will be sure to point you in the right direction.


Yes, this event is open to the public.

Click “Register” above. Select the “I need to purchase ticket(s)” option. You can purchase one ticket,or continue to add additional attendees before you complete your registration profile(s) and enter payment information. All attendees will receive a unique confirmation email with their unique reference number.  If you cannot locate the confirmation email, please check your spam folder, or email events@forrester.com to have it re-sent.

Our standard ticket pricing is:

Client Pricing: $2,450
Non-Client Pricing: $2,650
Government, Education, and Nonprofit: $2,250

Purchasing a ticket before our Early Bird deadlines can save you money. No code is required to qualify for the early rates.  To view our full pricing menu and special promotions, please see the overview page.

It depends. Current Forrester clients may have access to event tickets as part of their overall account relationship. If your company is a Forrester client and you are not sure if you have access to a ticket, please email your dedicated account team or email us at events@forrester.com. If you have confirmed you have an available ticket or service units that can be used, register online by selecting the option, “I have a pre-purchased ticket or service units to use.” Your registration will be pending until you receive a confirmation email indicating your available event ticket or service units have been processed.

Yes, we offer a “5 for 4 Package.” When four colleagues from the same company register for an event at the same time, a fifth colleague may attend free of charge. This discount applies to credit card or check payments only. Group discounts cannot be combined with other offers, including Early Bird and sponsor rates. This promotion can be redeemed by using the promo code “5FORR4.”  Subsequent cancellation of any paying member of the team will result in a charge for the free attendee.

For other group sizes, send an inquiry to events@forrester.com listing the event, the number of people who want to attend, and any budgetary requirements. A dedicated event sales representative will be in contact within two business days with options.

Tickets for Forrester events tend to sell out in advance. Please don’t wait too long to purchase a ticket if you are sure you want to participate.

No. Each event registration is for one person only. Event tickets may not be split or shared.

Tickets purchased for a specific event can be transferred to a colleague at any time prior to the event. To transfer your pass to a colleague, please click here. You’ll need to enter the email address used at registration and the reference number provided in your confirmation email. Or email events@forrester.com for help.

If you are unable to attend and want to transfer your ticket to a different Forrester event, please email events@forrester.com to inquire which events the ticket may be valid for.

Refer to our cancellation and refund policy below. Please contact us to submit all cancellation requests.

Forrester must receive written notification of any cancellation. If written notice of cancellation is received by Forrester more than four weeks prior to the date of the Event (on or before May 18, 2020), Forrester will refund 100% of the fee. If written notice of cancellation is received by Forrester less than four weeks but more than two weeks prior to the date of the Event (from May 19, 2020 through June 1, 2020), Forrester will refund 50% of the fee. If written notice of cancellation is received by Forrester less than two weeks prior to the date of the Event (from June 2, 2020 through the Event), the participating company shall be liable for 100% of the fee. In accordance with the foregoing, cancellation less than two weeks prior to the date of the event or other nonattendance of the Event will result in forfeiture of the ticket, which may include without limitation Member tickets, Forum Seats, or Service Units (if used to cover the cost of the Event) and no refunds will be issued. Event tickets that are obtained pursuant to a separate contract with Forrester may have different cancellation terms that govern.

Please note that in the event of ticket cancellation, Forrester is not responsible for cancelling your travel plans or hotel reservations; Forrester is not responsible for any cost incurred by or associated with your cancellation.

To view our event registration terms and conditions, please click here. To view Forrester’s privacy policy, please click here.

Please send an email request to events@forrester.com to ask for the documentation. We require payment for your tickets before we send you an invitation.

CX North America 2020 · June 16 – 18 · New York City

New York Hilton Midtown
1335 Avenue Of The Americas
New York, New York, 10019, USA
Book With Group Rate | Hotel Website

Take advantage of our team discount by using discount code 5FORR4 for 5 tickets for the price of 4!