More 2021 Predictions; A Closer Look At Asia Pacific; Empathy In Loyalty Marketing

 
 
 
 
 
 
Forrester Logo   Newsletter
Nov 25, 2020
 
 
Insights at work
 
 
Predictions 2021: Asia Pacific
 
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Predictions 2021: Asia Pacific  
Digital has leveled the playing field: Firms in the Asia Pacific region will be on par with or even exceed the rest of the world in terms of technology-driven business models.
 
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Predictions 2021: Remote Work, Automation, And HR Tech Will Flourish  
Predictions 2021: Remote Work, Automation, And HR Tech Will Flourish
Employee experience in 2021 will be defined by long-term remote work and crisis management. Success will depend on the strength of an organization's employee experience strategy and technology investments.
 
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Predictions 2021: Insurers Find Opportunity Amid Chaos  
Predictions 2021: Insurers Find Opportunity Amid Chaos
As insurers contend with an unpredictable virus and its economic consequences, promising pathways to prosperity will reveal themselves. Learn what success in the coming year will require.
 
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Empathy Is The Best Gift You Can Give Your Loyal Customers This Holiday Season  
Empathy Is The Best Gift You Can Give Your Loyal Customers This Holiday Season
A series of welcome emails and offers might not be the best fit for a time-starved parent juggling homeschool and a full-time job. Loyalty marketers need to communicate with their new members in quick, digestible, innovative ways.
 
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PODCAST
 
Big Risks Are The Safest Option For B2C Marketing In 2021 
 
Nov 19 2020
 
The tumult of 2020 has turned yesterday’s marketing best practices into today’s imperatives. Explore our B2C marketing predictions in this What It Means episode, featuring VP, Principal Analyst Shar VanBoskirk and Analyst Stephanie Liu.
 
 
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Predictions 2021 Online Event  
Predictions 2021 Online Event
Join Forrester thought leaders on Thursday, January 21, to explore the dynamics that will shape 2021 and beyond. Get a deeper understanding of those dynamics, and discover how to harness disruption to drive meaningful change and growth.
 
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PODCAST
 
In 2021, B2B Marketing And Sales Become More Human, Thanks To Tech
 
NOV 12 2020
 
COVID-19 has changed B2B marketing and sales — perhaps forever. Savvy marketers and sellers will seize the moment and transform their approaches to become truly buyer-centric. VP, Principal Analyst Lori Wizdo and Principal Analyst Mary Shea explore what lies ahead in 2021.
 
 
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