New Channel Strategies, The Loss Of Cookies, Emerging Fintech Tools, And More

 
 
 
 
 
 
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September 2020
 
 
Insights at work
 
 
Marketplaces Make Their Mark In The Channel
 
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US eCommerce penetration has effectively doubled in the past three months during COVID-19. Analyst Jay McBain reviews the new models emerging during this period of immense growth.
 
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The Latest From Forrester
 
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Straight From The Source: Collecting Zero-Party Data From Customers  
Straight From The Source: Collecting Zero-Party Data From Customers
Marketers struggling to cope with the loss of third-party cookie data may be overlooking a surprisingly simple solution. Learn how to proactively solicit zero-party data from your customers.
 
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Invest In The Right Technologies To Develop Your Financial Well-Being Program  
Invest In The Right Technologies To Develop Your Financial Well-Being Program
Customers want tools that will help them better manage their finances. For financial services firms, this presents an opportunity to choose and offer the technologies that will help them win and retain customers.
 
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How To Build Your Customer Obsession Strategy  
How To Build Your Customer Obsession Strategy
There’s understanding customer obsession — then there’s operationalizing it. Download our complimentary guide and learn how to discover your path to customer obsession.
 
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The Surprisingly Bright Future For CISOs
 
AUG 20 2020
 
The CISO is no longer a terminal role. VP and Principal Analyst Jeff Pollard describes the abundance of options available for today’s security leaders.
 
 
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(Webinar) The US CX Index 2020: See The Power Of CX Differentiation  
(Webinar) The US CX Index 2020: See The Power Of CX Differentiation
As brands grapple with COVID-19, it becomes critical to understand how well they’ve used CX to build customer loyalty. Explore the latest trends in CX quality. Register now to watch this webinar on-demand.
 
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Find Your Firm’s Path To Customer Obsession
 
AUG 27 2020
 
Customer obsession means putting the customer at the center of your business leadership, strategy, and operations. Learn how to define and operationalize a successful customer obsession strategy on this episode of What It Means.
 
 
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