Predictions 2021

Accelerating Out Of The Crisis

In 2020, the impossible happened over and over. Faced with seemingly insurmountable challenges, companies succeeded by employing technical agility and deep customer understanding.

That spirit will define 2021: Top companies will cultivate resiliency, creativity, customer-obsession, and adaptability. On the tech front, every company — not just the 15% of firms that were already digitally savvy — will double down on technology-fueled experiences, operations, products, and ecosystems.

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