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Forrester Research Launches Baseline Research For Internet Entrepreneurs

August 31, 1999
To meet the strategic needs of small businesses and Internet startups, Forrester Research, Inc. (Nasdaq: FORR) today announced its newest eResearch™ product — Baseline Research for Internet Entrepreneurs. Baseline Research is a series of bundled Forrester Reports that focus on key issues like Web site design and selling to online consumers. Designed to be purchased [...]
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Telecommunications Analyst Lars Godell Joins Forrester Research B.V.

August 31, 1999
Forrester Research B.V. today announced the hiring of Lars Godell as a telecommunications research analyst. Godell joins the European offices of Forrester Research, Inc. (Nasdaq: FORR) from Telenor, the Norwegian incumbent telco, where he worked as a senior strategy advisor. “Lars brings to Forrester nearly five years’ experience analyzing the European and US telecom markets, [...]
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eCommerce Success Could Be Hindered By Order Fulfillment Chaos

August 26, 1999
Companies are figuring out how to sell goods over the Internet, but getting the goods to the customer is another story. As online orders from consumers and businesses soar past the 2 billion per year mark, Net sellers will be faced with logistics chaos. A new Report from Forrester Research, Inc. (Nasdaq: FORR) predicts that [...]
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Online Advertising To Reach $33 Billion Worldwide By 2004

August 12, 1999
Despite cries that online ads don’t work, spending for Internet advertising will continue to grow at a furious pace. In a Report to be issued next week, Forrester Research, Inc. (Nasdaq: FORR) estimates that global spending for online advertising will reach $33 billion by 2004, one-third of which will be spent outside of the US. [...]
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