Forrester analyzes the most pressing business, marketing and technology matters across the globe. Contact a member of the Forrester press team to get in touch with our thought leaders:

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Ira Kantor, Cambridge, MA
+1 617 613 6115

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+44 20 7323 7602

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Michael Burner, London, U.K.
+44 20 7323 7608

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Iris Leong, Singapore
+65 6426 7016

Latest Newsroom Posts

Media Alert

Online Advertising To Reach $33 Billion Worldwide By 2004

August 12, 1999
Despite cries that online ads don’t work, spending for Internet advertising will continue to grow at a furious pace. In a Report to be issued next week, Forrester Research, Inc. (Nasdaq: FORR) estimates that global spending for online advertising will reach $33 billion by 2004, one-third of which will be spent outside of the US. [...]
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