SVP of Product Marketing and Research, PathFactory

Christine Polewarczyk is SVP Product Marketing and Research at PathFactory. She has 25 years of experience in B2B technology, marketing and content strategy. Prior to joining PathFactory, she launched and led the B2B Content Strategy and Operations research practice at SiriusDecisions and Forrester where she guided B2B marketing executives and their teams through content engine transformation in their organizations. Before becoming an industry analyst, Christine held a variety of B2B marketing leadership and content strategy in-house, agency, and consulting roles at leading companies like TechTarget, Cisco, SAP, and Salesforce.