Virtual Customer Journey Mapping: Adapting To The New Reality

A Complimentary Forrester Webinar

In today’s pandemic environment, customers’ needs are shifting and they’re adopting never-seen-before behaviours. Their journeys are dynamic and constantly changing and traditional algorithms are becoming redundant.

It’s more crucial than ever to understand how your customers are behaving throughout their journey so that you can adapt to protect and support them whilst continuing to provide the services that they rely on.

Join Forrester analyst Joana de Quintanilha and find out how to map out your new journeys to help your customers and employees during the crisis and beyond.

Join this webinar to understand:

  • How to use journey orchestration tools to provide real-time insights into how customers’ behaviour is changing in response to the pandemic.
  • How virtual journey mapping can help you collaborate remotely to pause, optimise or stand up new customer journeys.
  • How companies at the forefront of helping customers right now are using journey mapping and journey orchestration to set themselves up for post-pandemic recovery.



Complete the form to view this on-demand webinar

45 minutes

Joana de Quintanilha

VP, Principal Analyst