A Complimentary Forrester Webinar
In today’s pandemic environment and beyond, customers’ needs are shifting. They’re adopting never-seen-before buying behaviours as the world becomes more comfortable with virtual experiences. Their journeys are dynamic and constantly changing, especially now, and traditional journey mapping algorithms are becoming redundant.
It’s more crucial than ever to understand how your customers are behaving throughout their journey so that you can adapt to protect and support them whilst continuing to provide the services that they rely on continuously and consistently.
Join Forrester Analyst, Joana de Quintanilha, to find out more about how to adapt to the new reality of virtual customer journey mapping to help your customers and employees during the crisis and beyond.
The webinar is available to watch on-demand now.
