B2B Summit
North America

B2B Marketing, Sales, & Product Leaders

March 31 – April 3, 2025  |  Phoenix & Digital

Have you ignited action within your organization? Showcase your company’s achievements with Forrester’s B2B 2025 Awards.

Apply for the 2025 B2B Return On Integration Honors

Return On Integration Honors

The 2025 B2B Return On Integration Honors showcase C-Level experts in organizations that have achieved strong product, marketing, sales, and customer engagement alignment, and as a result have improved company performance. 
 
Specific criteria include: 

  • A focus on aligning product, marketing, sales, and customer engagement goals. 
  • Demonstrated integration of product, marketing, sales, and customer engagement functions across the organization (must include two or more functions).
  • Quantified outcome-based metrics to tell the story of success. 
     

A C-level representative for each Return on Integration winning company will be asked to join a keynote panel during B2B Summit. A complimentary ticket to the event will be provided for this individual. 
 

Submissions are due December 16, 2024. 

Apply for the 2025 B2B Programs Of The Year

Programs Of The Year

The 2025 B2B Programs Of The Year awards recognize outstanding achievements from organizations that have:

  • Delivered outstanding achievements in product, marketing, sales, and customer engagement functions.
  • Leveraged innovative frameworks and best practices to improve functional performance.  

Winners for the B2B Programs Of The Year Awards will be selected based on role (e.g., heads of marketing, sales, demand and ABM, portfolio marketing and product management, revenue operations, partner ecosystem marketing, customer engagement, and content strategy and operations). 

One representative for each Program of the Year winning company will be asked to join an interview-style break out session during B2B Summit. A complimentary ticket to the event will be provided for this individual. 

 

Submissions are due December 16, 2024. 

FAQ

No, the awards are open to both clients and non-clients!

Yes, the questions can be viewed by downloading the nomination packet.

Shortlisted nominees are selected on the qualitative and quantitative depth of their nominations. 

A judging panel of Forrester experts will shortlist organizations and then interview them, if necessary, to carefully select award recipients. 

A proprietary, quantitative, and qualitative scoring methodology will be applied to all applications. 

No. All responses are treated as strictly confidential. If we wish to use anything from our conversation in published research, we will ask for your explicit permission. 

Winners will be notified in late winter 2025.

The winning organization will be interviewed on stage during a keynote for B2B Return On Integration Honors and/or breakout session for B2B Program Of The Year at this year’s event. 

Yes, the keynote session B2B Return On Integration Honors with the winning organization will be recorded and accessible via the digital platform. The breakout session B2B Programs Of The Year will not be recorded.

Forrester will cover a one-night hotel stay and provide complimentary access to the event for up to two representatives from the winning company for our Return on Integration Honors. Forrester will provide complimentary access to the event for one representative from the winning company for our Program of the Year awards. 

Organizations that apply for the B2B Return On Integration Honors must be willing to have a senior executive discuss their companys alignment efforts and results in a keynote panel on stage at Forresters B2B Summit North America 2025 event, while those selected for the B2B Programs Of The Year Awards must be willing to have a representative participate in an interview-style breakout session. 

These awards are open to B2B organizations across industries that are headquartered in North America. The winning team must be willing to travel to the Summit in Phoenix, Arizona.

Email events@forrster.com

Forrester Awards

Looking for inspiration to fuel your growth? Forrester annually recognizes organizations and individuals excelling in growth strategy and execution. Explore our award categories and view the achievements of our past winners.

B2B Summit North America · March 31 – April 3, 2025 · Phoenix & Digital