B2B Summit North America 2021 Sponsors
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6sense is an ABM Orchestration Platform built with industry-leading AI and machine learning capabilities to help B2B companies generate more highly qualified pipeline. Aimed in particular at companies activating an account-based strategy, the Platform uses market leading AI to connect a vast array of behavioral buying signals across every channel, across different devices, and across multiple individuals – uncovering where accounts are in the buying journey, accelerating account engagement through orchestration workflows and ABM campaign execution, and capturing revenue by extending account insights to sales teams. Enterprises of all sizes like Dell, Box, Cisco, NetSuite, Netapp, Centrify, Qlik, and RSA use 6sense to support their ABM strategy and drive pipeline growth.
Acoustic (formerly IBM watson marketing and commerce) is the world’s leading independent AI-powered marketing cloud. With total focus on the marketer, we dedicate all of our efforts to making them more successful. We provide an open marketing ecosystem comprised of intuitive, AI-powered products, helping our clients change the way they work and achieve their best results ever. Acoustic serves an international client base of more than 3,500 brands including many Fortune 500 companies, providing digital marketing, marketing analytics, content management, personalization, mobile marketing and marketing automation solutions. Acoustic is headquartered in New York City, with offices and teams across the globe.
Today, buyers decide when and where they engage with you. Activate makes sure you’re there when they are, giving them what they need to say yes faster, so your pipeline gets stronger. We do it by giving you deep insight into tech buyers’ behavior, using the best content to grab tech buyers’ attention and putting it in the right place at the right time giving you higher quality prospects. With Activate, you’ll attract more, engage more, and convert more.
Adobe is reimagining Customer Experience Management (CXM) with Adobe Experience Cloud, the industry’s only end-to-end solution for experience creation, marketing, advertising, analytics and commerce. Adobe Experience Cloud helps brands deliver consistent, continuous and compelling B2C, B2B and B2E experiences across customer touchpoints and channels—all while accelerating business growth. Unlike legacy enterprise platforms with static, siloed customer profiles, Adobe Experience Platform empowers companies to fully understand customers and make data actionable through Adobe Sensei, the company’s AI and machine learning technology. Industry analysts have named Adobe a leader in over 20 major reports focused on experience—more than any other technology company.
Allego’s learning and sales readiness platform ensures that employees have the skills, timely knowledge, and supporting materials to accelerate team success. Instead of traditional onboarding and training approaches–which are rapidly outdated and quickly forgotten–training, sales enablement, and Learning and Development teams use Allego to share best approaches in the field and deliver the fresh, bite-sized learning and content that employees need to succeed in today’s dynamic business environment. Content is sourced from the field, personalized for individual employees, and mastered through reinforcement, on-the-job coaching, and peer collaboration. Hundreds of thousands of professionals use Allego to onboard faster, deliver consistent messaging, rapidly adopt best practices, coach and practice more frequently, and collaborate more effectively.
Allocadia’s Run Marketing Platform gives marketers the confidence to know where to invest their next dollar. The recognized leader in Marketing Performance Management (MPM), Allocadia enables marketers to plan strategically, invest with purpose, measure the performance of their activities, and ultimately improve marketing’s impact on the business. This gives marketers the ability to drive greater performance, increase ROI and improve alignment with corporate goals. Companies like Microsoft, GE Healthcare, Box and Charles Schwab manage more than $25 billion marketing dollars within Allocadia, which enables them to save up to 40% of the time they spend on budgeting and planning as well as double their pipeline-to-spend ratio and ROI. Learn how to #RunMarketing at Allocadia.com.
Boardroom Insiders is a business intelligence platform designed to help sales and marketing teams that target the C-suite close bigger deals, faster. Our BI SIGNATURE service allows companies to tap our digital database of 20,000 executive profiles, each of which contains a wealth of insight into the C-level leaders at the largest companies in the U.S. Our BI PRO service takes that database to the next level, allowing companies to generate insights across groups of executives to find common relationships, business priorities, backgrounds, hobbies and more. For sales and marketers focused on executive engagement, our platform is the competitive advantage.
Conversica is a leading provider of Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale. Conversica Intelligent Virtual Assistants are AI-powered, SaaS-based software applications that serves as a virtual team members and autonomously engage contacts, prospects, customers, or partners in human-like, two-way interactions at scale to drive towards the next best action accelerating revenue; whether that’s scheduling a sales meeting, gauging interest to buy additional products or services, or politely but persistently collecting overdue payments.
Conversica is a portfolio company of Providence Strategic Growth, Kennet Partners and Toba Capital and is headquartered in Foster City, California.
Events are a powerful marketing channel, but measuring their true impact can be tricky. The Cvent Event Marketing and Management platform helps event marketers drive higher attendance, increase attendee engagement, and track real-time event insights. Today’s most successful event marketers connect that valuable data to the rest of their sales and marketing technologies.
Domo is the Business Cloud, empowering organizations of all sizes with BI leverage at cloud scale, in record time. With Domo, BI-critical processes that took weeks, months or more can now be done on-the-fly, in minutes or seconds, at unbelievable scale.
Dun & Bradstreet
Dun & Bradstreet helps clients grow and thrive, through the strength of our Data Cloud and the AI-driven platforms it powers. Covering more than 360 million entities from around the globe, our Data Cloud contains the broadest and deepest set of trusted commercial data and analytical insights, helping organizations take more intelligent actions that provide a competitive edge.
We’re Fathom. We’re digital marketers who believe strong strategy starts with deep roots—in our clients’ business, in digital, and in outcomes. We begin by asking the right questions to root our recommendations in your business. Then we tap into digital expertise to bring a critical perspective to you and your team. Ultimately, we know outcomes are what matter—so we ground every decision we make in your objectives and hold ourselves accountable with clear metrics.
We partner with CMOs and senior marketing leaders across education, B2B services, technology and SaaS, healthcare and wellness, financial services and manufacturing verticals.
It’s about us, it’s about you, it’s about what we’ll do together. Learn more at fathomdelivers.com
Highspot is the sales enablement platform that reps love. We deliver breakthrough products that transform the way millions of people work. We inspire and develop people to do their best, create beautifully designed software with a spark of magic, and provide an extraordinary customer experience at every turn. We empower companies to elevate customer conversations that drive strategic growth.
Our intuitive sales enablement platform combines intelligent content management, training, contextual guidance, customer engagement, and actionable analytics – all in a product that reps love. Go-to-market teams use Highspot to deliver a unified buying experience that increases revenue, customer satisfaction, and retention.
We’re a strategic partner for hundreds of customers worldwide, from Fortune 1000 brands to emerging companies. Based in Seattle, with offices in London, Highspot is consistently recognized for our product innovation and workplace culture.
INFUSEmedia is a fully integrated, data-fueled, demand generation engine designed to help B2B organizations drive qualified interest. Our omni-channel approach helps us identify, qualify, and produce actionable engagement. Supported by the latest innovations in digital marketing, we generate leads by strategically promoting content through social, programmatic, mobile, and direct outreach campaigns. We leverage INFUSEmedia’s content marketing engine, data-driven demand generation tactics, and a 55M global database of B2B decision makers in 24 verticals to reach target audiences with precision and scale. Our proprietary demand generation solutions include content marketing, ABM, intent-driven marketing, brand amplification, event promotion, and lead flow dashboard.
InsideView helps businesses drive rapid revenue growth by empowering business leaders to discover new markets, target and engage the right buyers, and manage customer data quality. Our AI-based B2B data and intelligence platform delivers the industry’s most relevant and reliable buyer signals and, combined with InsideView’s data expertise and best-in-class customer support, is trusted by the world’s best performing companies. For more information, visit InsideView at www.InsideView.com, twitter, or read the InsideView blog.
The Integrate marketing orchestration platform unifies all top-of-funnel marketing channels quickly and efficiently, delivering high-quality leads into marketing automation and CRM systems, enabling B2B marketers to quickly scale sales pipeline, accelerate revenue, and dramatically boost ROI, all while ensuring data governance.
Intentsify’s Intent Activation™ software and solutions make intent data more actionable and impactful for B2B marketing teams. Building on Intentsify’s proprietary intent data, our Intent Activation™ software layers multiple intent data feeds to verify intent-signal accuracy and highlight accounts showing the strongest buy-cycle activities—as well as the issues they’re most concerned with. Our solutions then convert intent insights into actions via demand generation and programmatic advertising campaigns, helping you efficiently scale account-based demand and pipeline velocity.
LeadAngel is the leading Lead Management platform enabling enterprises to increase revenue, improve account based targeting for ABM and align sales and marketing. LeadAngel is the bridge to connect CRM and Marketing Automation systems. LeadAngel provides a comprehensive and customizable Lead to Account matching solution, combined with intuitive and fast lead routing solution. Using LeadAngel routing solution, leads can be routed to account owner, opportunity owner, ISR mapped to sales rep, sales team in round robin way or individual sales rep based on the defined territory. LeadAngel natively integrates with Salesforce, Marketo and other leading Marketing Automation solutions. For more information, visit https://www.leadangel.com/
LeanData provides the market’s leading Revenue Operations platform enabling high-growth B2B companies to increase speed-to-revenue, improve the buyer experience and better align sales and marketing ROI. LeanData stands at the center of CRM, connecting the right data to the right people at the right time across the go-to-market process. By aligning marketing and sales with LeanData’s Lead-to-Account Matching and Routing solutions, sales reps only receive the leads, contacts, accounts and opportunities they need to work on, so they can close more deals and drive more revenue, faster.
Ledger Bennett is a digital B2B Demand Generation agency with global reach built around the changing needs and behaviour of buyers. We help our clients increase sales revenue using Global Acquisition, Content and MarTech infrastructure strategies. Through the delivery of successful demand generation programs, we generate leads, provide the sales force with insights into buyer motivations, and help turn prospects into customers. Taking a flexible integrated approach across channels, we use a combination of inbound and outbound tactics to create demand. Operating across varying cultures, languages and platforms, we drive data capture, accelerating buyers towards becoming marketing captured and qualified leads.
Mediafly offers turnkey sales enablement solutions to fully custom sales applications to help companies increase sales efficiency and effectiveness and drive business results. Our suite of content management and sales enablement tools combines AI-powered automation, seamless CRM integration, in-depth content analytics, and support for virtually any content type to ensure your solution is flexible and scalable enough to meet your current needs and grow with your business along your unique sales enablement journey. Our advisory services team ensures your sales content and our technology are optimized to meet your challenges for the greatest return on investment.
Trusted by all companies from small businesses to large Enterprises including Disney, Charles Schwab, and PepsiCo, Mediafly can help you digitally transform your sales processes and best practices to turn every rep into a top seller.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,000+ employees, Merkle is headquartered in Columbia, Maryland, with 21 additional offices in the US and 29 offices in EMEA and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.
MRP Prelytix, The Only Enterprise Class ABM Platform.
MRP Prelytix is the only enterprise-class predictive ABM platform. Our technology and services empower client sales and marketing teams to simplify the complexity of their environment using real-time predictive analytics and intelligence to direct, coordinate, and execute across seven channels. Using MRP’s global ABM managed service capacity or their infrastructure, our approach is purpose-built to drive measurable and higher response rates, pipeline conversion, and pipeline value.
Founded seven years before the next oldest ABM platform, we’re part of a publicly traded company and have 700 employees managing more than a thousand account-based programs across more than 100 countries, in 10 languages, from 11 offices spread across four continents. Today, MRP closes the loop on integrated ABM strategies so clients can identify and replicate high performing tactics and eliminate low performing. Our core technology is scaled, mature, and awarded as among the fastest and most scalable solutions available at any price. Benchmarked as several hundred times faster than Hadoop, Kdb+ is adopted by leaders across the world’s most demanding data analytic environments.
Schedule a demo today to learn more about how MRP Prelytix can help your team revolutionize your marketing goals.
For more information visit: www.mrpfd.com
N3 is a technology enabled, outsourced Inside Sales and Customer Success firm focused on accelerating and increasing revenue growth for complex B2B sales. Companies like Microsoft, Cisco, SAP, IBM, and others partner with us to grow new and existing customer revenue, accelerate sales cycles, and drive higher close rates.
N3 leverages proprietary technologies and processes to support a range of sales motions, including full-cycle sales engagements with acquisition revenue, consumption revenue, and customer success responsibilities. We support our Inside Sales engines with digital sales acceleration campaigns that drive highly qualified opportunities to close more quickly.
Headquartered in Atlanta, N3 offices include Bogota; Charleston, WV; Dublin; London; San Jose, Costa Rica; Sao Paulo; Seattle; Singapore; and Sydney.
NewsCred unleashes the potential of marketing by empowering teams to work better, together. Purpose-built for the complexities of marketing, NewsCred transforms marketing organizations into modern teams, enabling them to collaboratively plan, produce, and manage work for improved execution. Founded in 2008, NewsCred partners with leading brands to help them improve operational efficiency, create exceptional content, and elevate marketing results.
ON24 is on a mission to transform the way marketers market, powering the live, always-on and personalized experiences that businesses need to create engagement, deliver data, find demand and drive revenue. Through the ON24 Platform, marketers can build data-rich, interactive webinar and content experiences, understand audience behavior and turn that intelligence into action. Informed by more than a billion engagement minutes — including 12 million polls, 1.3 million surveys, 1.5 million conversations, and conversion of over 17 million resources — marketers drive more revenue from ON24 experiences than any other digital channel. Headquartered in San Francisco, ON24 has a wide global footprint with eight offices in key regions, including London, Munich, Singapore, Stockholm and Sydney. For more information, visit https://www.on24.com.
The Openprise Data Orchestration Platform automates all the painful, manual processes that your sales automation and marketing automation solutions don’t. With Openprise, data-driven marketing and sales teams can simplify their martech stack with a single, no code platform to automate hundreds of business processes like list loading, cleansing and enrichment, account scoring, and many more. Openprise is designed from the ground up for CRM, so it has all the best practices, business logic, and data companies need to clean up their data, focus on the right targets, and scale up their operations to grow revenue faster.
OpFocus is the leading Salesforce revenue operations consultant for high-growth SaaS companies. Working with marketing, sales, customer success, and operations teams, OpFocus has helped 600+ clients in over 2500 projects to increase revenue, reduce costs, automate processes, operate more efficiently than ever, and hit their growth goals.
Outreach is the #1 sales engagement platform that helps companies significantly increase productivity and drive smarter, more insightful engagement with their customers. More than 4,000 companies including Adobe, Tableau, Okta, Splunk, DocuSign, and SAP depend on Outreach’s enterprise-scale, customer-driven, and robust AI-powered innovation. Outreach is a privately held company based in Seattle, Washington.
Leading enterprise and mid-market B2B companies use PathFactory to accelerate nurture, improve win rates, and understand content performance by delivering intelligent content experiences across the buyer’s journey. Using insights and automation to connect people with content, PathFactory removes friction for B2B buyers. PathFactory was recently recognized by Deloitte as one of North America’s Technology Fast 500 and Canada’s Technology Fast 50 companies. It was also named the 2020 Top-Rated Content Marketing Software by TrustRadius, a 2020 Content Experience Leader by G2, and a 2019 Cool Vendor in Technology Marketing by Gartner. Learn more about PathFactory’s Intelligent Content Platform and the companies that use it at PathFactory.com.
People.ai accelerates enterprise growth through the power of AI. With the industry’s only Revenue Intelligence System, People.ai frees all customer-facing teams, including sales, marketing, and customer success, from manual data entry by automatically capturing all contact and customer activity data, dynamically updating CRM and other systems of record, and providing actionable intelligence across management tools to realize the full selling capacity of the enterprise. Some of the world’s best brands are leveraging People.ai to transform their business, including Lyft, New Relic, Okta, Tanium, and Zoom.
Founded in 2016 and based in San Francisco, the company is backed by ICONIQ Capital, Andreessen Horowitz, Lightspeed Venture Partners, Y Combinator and others.
Seismic is the recognized leader in sales and marketing enablement, equipping global sales teams with the knowledge, messaging, and automatically personalized content proven to be the most effective for any buyer interaction. Powerful content intelligence and analytics enable marketers to prove and improve their impact on the bottom line, revealing what is really driving revenue and what needs to be adjusted. The result for global enterprises like IBM, American Express, PayPal, and Quest Diagnostics is better win rates, larger deals, and higher customer retention. Seismic is headquartered in San Diego with additional offices in North America, Europe, and Australia.
To see how Seismic is being used by companies in your industry, visit seismic.com.
At Showpad, we believe that the best buyer experience wins. And this is why we built the most complete and flexible sales enablement platform that marketing and sales rely on to prepare sellers, engage buyers, and optimize performance with insights. With a single user experience, our solution makes it easy to discover and share the right content, deliver training and coaching, and maximize seller productivity.
Showpad drives rapid deployment and adoption with best-in-class technology and practices based on the success of 1,200+ customers in over 50 countries. Johnson & Johnson, GE Healthcare, Bridgestone, Honeywell, and Merck, among others, rely on Showpad’s sales enablement platform in every step of the buyer journey.
Founded in 2011, today Showpad is the team of 450+ people working from the company’s headquarters in Ghent and Chicago and regional offices in Brussels, London, Munich, Portland, San Francisco, and Wroclaw. Showpad has experienced explosive growth in recent years and has now raised a total of $185 million in funding. In 2019 Showpad was included on the Best Workplaces list by Inc. Magazine. To learn more about Showpad, visit www.showpad.com or follow Showpad on Twitter and Linkedin.
Stensul is transforming the way enterprise marketers work. Our email creation platform is centralized, scalable, and pre-configured to each brand. By removing all of the back-and-forth with designers, developers and QA, marketers can focus on crafting content that inspires and delivers real results. Build emails in our platform, and then instantly send them out through your ESP or Marketing Cloud. With stensul, marketers are unlocking a ton of untapped potential with email.
Studio Science is a design & innovation consultancy. We work with established market leaders, enterprise software companies, and assertive venture-backed startups to deliver transformative brands, products and services.
For more than 20 years, we have empowered enterprise-level clients to pursue innovation with agility and intention, while helping venture-backed startups move ahead with tenacity, confidence, and industry know-how.
Innovative brands trust Studio Science to create meaningful value and carve a clear path forward.
Televerde is a sales and marketing extension of some of the world’s largest companies. For 25 years, we’ve been honing the art of combining marketing technology with the human touch – to help our clients increase revenue, accelerate sales, and drive demand. We work with companies like SAP, Marketo, and Pulse Secure to deliver over $10B in closed won revenue – with substantial ROI.
As an end-to-end sales and marketing partner, we find opportunities for our clients to solve challenges for their customers – all while changing lives and providing opportunities for disempowered communities.
Founded in 2014, Terminus is the leader of the account-based movement. We help our customers transform B2B marketing by focusing on sales and marketing resources on the best-fit, most likely to buy segments of their addressable market. Our platform empowers marketing teams to easily build, operate, and measure scalable account-based initiatives that drive quality growth. We partner with hundreds of marketing organizations at companies like 3M, TTEC, LogMeIn, and Acuity Brands. to provide the technology and expertise that produce exceptional results. Visit www.terminus.com to learn more or connect with us on Twitter, Facebook, and LinkedIn.
Founded in 2008, True Influence is a demand generation company accelerating sales revenue. We expertly leverage data, technology and content to drive high-impact marketing campaigns and share detailed results and insights to help you win new business. True Influence generates revenue across multiple industries, promoting brands and products from some of the most successful global companies. Its customer base includes well-established blue-chip brands like IBM, Microsoft and Cisco.
For nearly 20 years, tens of thousands of organizations have relied on Validity solutions to target, contact, engage, and retain customers – using trustworthy data as a key advantage. Our Validity for Email, Validity for Data Management, and Validity for Sales Productivity solutions include top rated products for CRM data management, email address verification, inbox deliverability, and grid CRM applications –delivering smarter campaigns, more qualified leads, and increasing productive sales engagements. For more information, visit Validity.com and connect with us on LinkedIn, Instagram, and Twitter.
Workfront is the first modern work management platform that breaks down the barriers of getting work done and orchestrates and accelerates work in one place. Workfront integrates tools, teams, and entire enterprises so teams can collaborate, manage assets, and get visibility into every aspect of their workflow. At its core, Workfront is built for people, helping them do their best work so enterprises thrive.
With a global team of more than 1,000 people deeply committed to changing how work happens, it’s no wonder that more than 4,000 of the world’s most forward-thinking brands trust Workfront.
B2B Summit North America · May 3 – 6 · Live Virtual Experience
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