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A Lesson On Facial Recognition, Privacy, And GDPR From The Far North

Kjell Carlsson, Ph.D. October 4, 2019
What can a small Swedish town near the Arctic Circle teach you about GDPR and computer vision? You might be surprised. Senior Analyst Kjell Carlsson provides an intriguing case study.
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Five Key Resources For Cybersecurity Awareness Month

David Holmes 21 hours ago
Get five new resources for cybersecurity threat management in your enterprise.
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Data And Analytics Leaders: Be The Change — Now

Cinny Little 23 hours ago
Data and analytics leaders in the perfect position to help turbocharge their business by optimizing, reimagining, and reinventing. Learn more.
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Mind The Training Gap

Learn how to deliver a successful CX training program to drive meaningful culture change.

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Amazon’s Rise In The Digital Ad Space

What It Means 1 day ago
Amazon has staked its claim in the digital advertising space, challenging Google and Facebook’s dominance. In this week’s What It Means, learn how this will impact ad industry stakeholders and reshape the digital ad landscape.
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S&R Confessional: The Time I Almost Got Hacked

Jeff Pollard 3 days ago
Even cybersecurity experts can get fooled. Read this cautionary tale of a time when a security and risk expert almost got hacked.
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FORRward: A Weekly Read For Tech And Marketing Execs

Brigitte Majewski 3 days ago
The California Attorney General just Published CCPA rules, and they're clear as mud.
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How To Master Your Global eCommerce Expansion

Lily Varon 24 hours ago
Expanding your eCommerce offering to new global markets is daunting. The key to success: creating a strategic plan tailored to your unique business needs in addition to the market conditions. My report, “Create Your Global eCommerce Road Map,” is here to help. Digital business professionals must build a strategic road map for their global eCommerce […]
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No-Deal Brexit: The Privacy Regulatory Landscape Is About To Become More Complex Than Ever

Enza Iannopollo 1 day ago
The Brexit day is approaching fast, but there is no certainty as to whether or not the UK’s departure from the EU will be accompanied by a withdrawal agreement — or not. Data protection is just one of the many areas that will be affected by Brexit. And under a no-deal scenario, the impact of […]
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The Future of CX

The spotlight will shine on CX as brands wrestle with disruption. Is your firm ready?

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Mobilized Employees Engage Buyers With A Trusted Voice

Laura Ramos 2 days ago
Employees’ Advocacy Boosts Your Content And Customer Interactions While trust in brands has dwindled, B2B buyers hold those same brands’ employees in high regard as authentic and compelling sources of information. And they want to engage with them. In our new research, “Mobilized Employees Engage Buyers With A Trusted Voice,” Matthew Camuso and I explored […]
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The Forrester Wave™: Robotic Process Automation Services, Q4 2019 Is Here!

Leslie Joseph 3 days ago
The hype around robotic process automation (RPA) continues unabated, as does the hypergrowth. I am happy to announce the availability of the first-ever Forrester Wave™ evaluation of RPA services. Forrester clients can read the report here. The RPA market has shown some interesting trends of late: As Craig Le Clair and I established earlier this […]
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Digital Twins Combine Enterprise Data And IoT To Drive New Business Value

Paul Miller 3 days ago
The digital twin is not a new idea. But growing enthusiasm for connecting machines to the internet of things (IoT), and for delivering services instead of only selling products, mean that the digital twin is becoming relevant to a broader audience.
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Leveraging Its Platform Business For Global Expansion — Key Takeaways From Alibaba Cloud’s Apsara Conference

Meng Liu 5 days ago
Two weeks ago, I attended Alibaba Cloud’s Apsara Conference 2019 in Hangzhou, China. I gained new insight into how Alibaba is going to further strengthen and expand its already powerful ecosystem; cloud will play a key role in its updated platform business strategies. Please check out my insights in this video:
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The Insights Beat: The Best Of Times As A Data And Analytics Leader

Srividya Sridharan October 11, 2019
Our team is busy gearing up for the Data Strategy & Insights 2019 Forum in about three weeks. My co-RD Gene Leganza and I are having some great speaker prep conversations, and we’ve been lucky to get a sneak peek into how these industry speakers are making an impact in their organizations by leading the […]
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The Case For Strategic Learning

Empower human capital in a market defined by disruption.

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Presenting The Forrester Wave™: Enterprise Service Management, Q4 2019

Charles Betz October 11, 2019
Read the latest Forrester Wave™ on the Enterprise Service Management (ESM) market and the three things I&O professionals should look for in an ESM provider.
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Windows Virtual Desktop Further Validates Cloud-Based Desktop Virtualization

Andrew Hewitt October 11, 2019
If you attended Dell Technologies World in May in Las Vegas, you’ll remember a unique moment during that event when Michael Dell, Pat Gelsinger, and Satya Nadella all joined each other on stage to describe some of the new ways their companies are working together to deliver end user computing tech to their customers. While […]
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Architect Your Automation Strike Teams

Craig Le Clair October 11, 2019
To better manage the use of automation across the enterprise, more organizations are implementing automation strike teams. Find out why.
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The Impact Of Brexit On CISOs

Paul McKay October 11, 2019
We can’t predict whether Brexit will really happen on October 31 and whether a deal will be concluded or not. However, we do now know that we are likely to leave with a withdrawal agreement that affects security at the institutional level. Read our three primary areas of concern for CISOs.
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CEO Departure Gives SAP The Chance To Refocus On Customer Priorities — But Also Brings Risks

Liz Herbert October 11, 2019
SAP’s CEO Bill McDermott will resign and be replaced him with co-CEOs Jennifer Morgan and Christian Klein. Get a detailed analysis of this news from Forrester's Liz Herbert.
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The Future Of IT

Tech-driven innovation will revolutionize the business.

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Key Takeaways From Alibaba Cloud’s Apsara Conference — Strategy And Technology Observations

Dane Anderson October 11, 2019
Two weeks ago, Alibaba Cloud’s Apsara Conference 2019 took place in Hangzhou, China. It has been 10 years since Alibaba Cloud was established in 2009. In just 10 years, Alibaba Cloud has become one of the world’s most fascinating and cutting-edge technology businesses. For companies that want to lead the world in tech-driven innovation and digital business, […]
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Blockchain Helps Enterprises’ Digital Ecosystems In Asia Pacific

Charlie Dai October 11, 2019
(coauthored with Han Bao, senior research associate) Blockchain solutions are maturing, yet speculation on their value is rife. Most business and technology decision makers are still unclear about what actual business value this technology can deliver to their organizations. This is what I have been researching and writing about — to determine how enterprises can […]
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So What Was CyberCon 2019 Like?

Seles Sebastin October 10, 2019
AISA’s (Australian Information Security Association) annual CyberCon conference was a sight to behold, with an amazing lineup of panelists, keynote speakers, and some female attendees (at last!). Set against the (unusually) sunny, crisp backdrop of Melbourne’s South Wharf, the conference was an immersive two days of contentious debates and discussions on just how pervasive and […]
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Data Strategy & Insights 2019: Solving The Human Skills Problem

Gene Leganza October 10, 2019
Data and analytics expertise of all kinds is getting tougher to find and retain. Get advice for recruiting and retaining data and analytics professionals.
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What CISOs Need To Do To Maximize Cybersecurity Awareness Month

Jinan Budge October 10, 2019
Cybersecurity strategy is on the agenda of most boardrooms and the pressure is on for CISOs. Get 6 tips for Cybersecurity Awareness Month.
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Findings From The US CX Index™ 2019

Read key insights about the state of US customer experience.

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Human-Centric UX Design

What It Means October 10, 2019
Design is in a state of misalignment with customer needs. Principal Analysts Gina Bhawalkar and Andrew Hogan discuss the benefits of inclusive and ethical design in an age of digital manipulation.
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A Simple Recipe To Calculate How Much Value For Customers Your Firm Delivers (And To Find Critical Gaps)

Maxie Schmidt October 9, 2019
Are you trying to understand how much value you deliver to customers? In my research on value for customer I came across an interesting method, called Potential Gain In Value (PGV). I want to share it with you because PGV gives you a simple way to approximate the value delivered. And it helps you prioritize your CX […]
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Where’s The Value In Open Source?

Christopher Condo October 9, 2019
In a brand-new stream of research, VP and principal analyst James Staten and I will be taking a close look at open source software (OSS) as a strategy for modern businesses. We are seeking your help on answering a few burning questions related to our initial upcoming report, “The Case For An Open Source Strategy,” […]
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