Andy Hoar

Vice President, Principal Analyst

Andy Hoar

Author Insights


Magnificent Mile – Yes. Multichannel Mile…Still A Work in Progress

Andy Hoar June 9, 2011
Recently two colleagues of mine, Patti Freeman Evans and Martin Gill, put their respective cities’ shopping meccas to the multichannel test.  The question: To what extent were bricks and mortar retailers on Fifth Ave in New York and Oxford Street in London using their physical stores to advertise and promote their digital channels?   Eager […]
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