Arielle Trzcinski

Senior Analyst

Forrester Bio

Author Insights

Blog

Predictions 2021: Digital Goes Mainstream As The New Normal Sets In For Healthcare

Arielle Trzcinski 2 days ago
The forced digital transformation of 2020 was just the beginning for the healthcare industry. In 2021, transformation — and not just digital — will continue on a grander scale.
Read More
Blog

Employee Mental Health Must Be Front And Center For Every Employer

Arielle Trzcinski October 9, 2020
Mental health has become the focus of the discussion when it comes to employee benefits. As an organization — whether you have remained open, are planning for “return to work” in an office setting, or will continue to keep your workforce remote indefinitely — you need an employee mental health strategy. To set the stage: […]
Read More
Research Collection

The Definitive Guide To Digital Health Experiences

Arielle Trzcinski September 11, 2020
As COVID-19 sparked a huge uptake of virtual care, what would have taken years of digital transformation happened in just a few short months. But even before the pandemic, rising consumer expectations and increased competition in healthcare were forcing healthcare organizations (HCOs) to shift from a reactive model to a proactive and personalized one. To […]
Read More
Blog

The Biggest Digital Health Deal Of All Time: Teladoc Health And Livongo Merge To Deliver Proactive, Broad Spectrum Digital Health

Arielle Trzcinski August 7, 2020
Telehealth megamerger ushers in a new era of digital health.
Read More
Research Collection

HCOs: Optimize Self-Triage Now To Better Serve Patients And Members And Get The Greatest ROI

Arielle Trzcinski July 20, 2020
COVID-19 has fueled a boom in digital self-triage tools. Healthcare organizations need to broaden their use cases.
Read More
Blog

Walmart Doubles Down On ‘Save Money. Live Better.’ As It Wants To Help You Shop For Your Next Health Insurance Plan

Arielle Trzcinski July 13, 2020
Recently, Walmart quietly launched Walmart Insurance Services LLC. To better understand and triangulate what this move means for the future of healthcare, a team of Forrester analysts weighed in. Read their takes.
Read More
Blog

Mental Health: Keep The Conversation Open

Arielle Trzcinski June 12, 2020
With fear and anxiety on the rise, mental health support is a critical element of any post-pandemic business continuity plan. Learn the key trends and next steps for employers.
Read More
Blog

Will Virtual Care Stand The Test Of Time? If You’re Asking The Question, It’s Time To Catch Up

Arielle Trzcinski June 4, 2020
The past barriers to virtual care for consumers have been removed and the coronavirus pandemic has accelerated the adoption of virtual care models. Get the latest on this emerging healthcare trend.
Read More
Blog

Virtual Care Is A Requirement — Not A “Nice-To-Have”

Arielle Trzcinski June 3, 2020
While the pandemic accelerated virtual care adoption, the reasons for seeking it have shifted. Learn more from our recent survey of healthcare organizations.
Read More
Video

Self-Triage Solutions Hold The Keys To The Healthcare Digital Front Door

Arielle Trzcinski May 28, 2020

Watch Now
Video

Healthcare Is Making The Shift To Virtual-First Delivery Across Routine And Specialty Care

Arielle Trzcinski May 21, 2020

Watch Now
Video

Optimize Your Digital Front Door Strategy In Healthcare To Fend Off New Competitors

Arielle Trzcinski April 20, 2020

Watch Now
Blog

Quick Resource Guide To Help Organizations Scale Healthcare Support During COVID-19

Arielle Trzcinski April 3, 2020
Forrester has curated a list of companies that are delivering virtual care services and support for health insurers, healthcare providers, employers, and consumers during the COVID-19 pandemic. While some vendors initially offered temporary discounts or free services, many have discontinued these practices. From self-triage to virtual care, these services allow healthcare organizations (HCOs) to screen […]
Read More
Blog

Hockey Stick Adoption Of Virtual Care Is Nigh As The Government Pushes Toward More COVID-19 Resources For Citizens

Arielle Trzcinski March 16, 2020
Teleheath is on the cusp of mass adoption as the COVID-19 pandemic intensifies. The move will usher in longer-term change for healthcare and the ecosystems surrounding it.
Read More
Blog

Your Employees Need More Healthcare Options During The COVID-19 Pandemic

Arielle Trzcinski March 13, 2020
As the number of COVID-19 cases surge in the US there is a looming threat facing the US — healthcare capacity. Given this stark reality senior executives at companies, must make swift decisions to protect their employees, their communities, and even the US healthcare system.
Read More
Blog

Healthcare Customers Not Engaging? Time To Optimize Your Digital Front Door Strategy

Arielle Trzcinski March 12, 2020
Less than 50% of consumers logged into their health insurer or healthcare provider’s website or mobile app in 2019. That figure tells a lot. Despite heavy investments in digital and the customer experience, healthcare organizations (HCOs) are failing to meet customer needs and expectations. This is resulting in poor customer acquisition and retention rates. HCOs […]
Read More
Blog

Healthcare CRMs Are The Key To Unlocking The Digital Front Door: Takeaways From The Forrester Wave™

Arielle Trzcinski March 12, 2020
Healthcare organizations (HCOs) should look to healthcare customer relationship management systems (CRMs) to enable their “digital front door” strategy and meet the growing demands of their customers for a great experience — both digitally and beyond. The recently published report, “The Forrester Wave™: Healthcare CRM Providers, Q1 2020,” identified the seven most significant players in […]
Read More
Blog

Why Mental Health Needs To Be On Every Company’s 2020 Agenda

Arielle Trzcinski December 9, 2019
Lack of access to mental health services costs employees and employers a lot. Discover three ways to foster better employee mental health.
Read More
Blog

Participate In A Forrester Research Survey On Healthcare Customer Engagement Technologies

Arielle Trzcinski October 9, 2019
Healthcare organizations, vendors, and practitioners: Help us understand the technologies that enable differentiated customer experiences.
Read More
Blog

The (Amazon) Doctor Is In: Amazon Launches Amazon Care For Employees

Arielle Trzcinski September 25, 2019
The pilot healthcare program, which includes virtual and in-person visits and courier-delivered prescription drugs, should put the healthcare industry on notice.
Read More