Brian Hopkins

VP, Principal Analyst

Forrester Bio

Author Insights

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Facebook’s Recent Moves Highlight The Grand Challenge Of Digital Ethics

Brian Hopkins July 1, 2019
What lessons can we learn from Facebook's scandals? Seven Forrester analysts weigh in.
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Adaptive Enterprises Are Growing Three Times Faster Than Their Competitors

Brian Hopkins May 28, 2019
Agile is useful, but inherently reactive. Adaptive firms will dominate agile-only by proactively reconfiguring for what the future will bring. Read ways to become more adaptive.
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If You Want To Dominate, Then Disrupt

Brian Hopkins May 1, 2019
Clients never tell us their business wants to be an also-ran. Everyone wants to dominate their market and is searching for the competitive advantage that helps them do it. The drive for leadership is why growth, year after year, is the top business priority — it’s a surrogate for leadership or at least the path […]
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Do More Than Survive And Advance — Join Us At Forrester’s DT&I Forum To Learn How

Brian Hopkins April 4, 2019
March Madness teams live by an old adage that rarely fails: Survive and advance. This year, we have seen Virginia go from losing to a No. 16 seed in 2018 to being Final Four-bound and both Auburn and Texas Tech surviving near upsets, toppling top seeds, and overcoming major injuries to break brackets across the […]
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Atoms Get Their Revenge At The Intelligent Edge

Brian Hopkins March 11, 2019
My colleagues J. P. Gownder, Craig Le Clair, and I just published the results of a year-long study to answer the question “What happens when digital business systems and physical-world processes come together?” The answer: Atoms get their revenge. By that we mean that so much of our attention has been focused on digital business […]
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Why HPE Walked Away From Quantum Computing . . . And Where It Went Instead

Brian Hopkins January 22, 2019
I’ve dedicated a fair number of research cycles to understanding quantum computers over the last 18 months because I believe they eventually will be revolutionary. That said, I think they have a long way to go, as I explain in my recent blog post about IBM’s quantum computing announcement at CES 2019. In this podcast, […]
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IBM’s Quantum Announcement Is A Big Step In A 1,000-Mile Journey

Brian Hopkins January 14, 2019
IBM unveiled a complete “quantum computing system,” IBM Q System One, last week. What’s more, it chose to do it at CES in Las Vegas. Should you take IBM’s claim of a “commercial” quantum computing system to mean that it is time to put quantum on your tech road map? The short answer is “no” — but, […]
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Is Your Data Strategy Ready To Keep Up?

Brian Hopkins November 19, 2018
I remember a few years ago when, as enterprise architects, we sat around in the office of the VP of architecture and planned our data strategy on the whiteboard. Replace that clunky warehouse with a modern appliance? Check. Enterprise data model? Of course! The dreaded data governance plan? Yup, but our discussion was about IBM’s […]
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BLOG

Your People Problem With Emerging Technology And Innovation

Brian Hopkins November 14, 2018
Nearly half of the firms we survey are prioritizing innovation as key to their business strategy. When I step back and think about it, the reason for this is easy to understand: Exponential changes such as Moore’s law in the past and Metcalfe’s law today are accelerating the pace of business. In a recent study of […]
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Beyond Moore’s Law: How Exponential Technology Will Drive Disruption

Brian Hopkins September 24, 2018
I’ve been thinking a lot about exponential technology and asking myself: “Is disruptive change due to ‘Moore’s law’ done?” Newsweek recently proclaimed, “The Future Of Technology Is Uncertain As Moore’s Law Comes To An End.” However, while most experts agree that silicon transistors will stop shrinking around 2021, this doesn’t mean Moore’s law is dead […]
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Not All Innovation Is Created Equally

Brian Hopkins July 17, 2018
I talk to clients about their innovation plans and technology all the time, especially their plans with technologies that are emerging, like the ones I blogged about here from our report, “The Top Emerging Technologies To Watch 2018.” It’s become clear to us that finding innovative ways to exploit emerging technology has become really important to enterprises — […]
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VIDEO

Forrester’s Top Emerging Technologies To Watch In 2018

Brian Hopkins July 11, 2018
I’m excited to announce that our list of top emerging technologies to watch in 2018 is out. If you are a client, you can download the report here; if not, here is a quick video blog. It explains what’s different about this year’s report and how we came up with our list. It further contains […]
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Forrester's Top Emerging Technologies To Watch In 2018

Brian Hopkins July 11, 2018
I’m excited to announce that our list of top emerging technologies to watch in 2018 is out. If you are a client, you can download the report here; if not, here is a quick video blog. It explains what’s different about this year’s report and how we came up with our list. It further contains […]
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BLOG

Technology Innovation: It’s Time For CIOs To Step Up Their Game

Brian Hopkins July 3, 2018
CIO: It’s Time To Step Up Your Technology Innovation Game In 2018, the CIO role team at Forrester has stepped up its emphasis on technology and technology innovation. Now we believe it’s time for you to up your game. At the beginning of the year, we made some big shifts in our research alignment. I moved […]
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Technology Innovation: It's Time For CIOs To Step Up Their Game

Brian Hopkins July 3, 2018
CIO: It’s Time To Step Up Your Technology Innovation Game In 2018, the CIO role team at Forrester has stepped up its emphasis on technology and technology innovation. Now we believe it’s time for you to up your game. At the beginning of the year, we made some big shifts in our research alignment. I moved […]
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VIDEO

Who Should Care About Quantum Computing?

Brian Hopkins May 17, 2018
The media has been all over quantum computing for a few years now, creating muddy waters for our clients as they try to understand this conceptually difficult emerging technology. I’ve been tracking quantum computers for about five years, but I’ve kept it off the research radar because I thought it was outside the “Should clients care?” […]
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Forrester Startup Spotlight 2018 No. 1: AI, Edge, And Privacy

Brian Hopkins April 9, 2018
I take dozens of briefings a quarter from vendors trying to snag my attention. Frankly most don’t. In this new blog series, Forrester Startup Spotlight, we will highlight interesting technology startups that do. These up and comers exemplify trends we identified in The Top 10 Technology Trends to Watch: 2018 To 2020. Check out my blog postabout […]
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VIDEO

The Top Technology Trends To Watch: 2018-2020

Brian Hopkins October 23, 2017
I’m excited to announce we just published our 2017 edition of Forrester’s top technology trends to watch. This report continues to be one of our most popular reports, and I’m privileged to lead it every other year. This  report was our biggest collaboration ever; we included four co-authors and dozens of analysts contributed. It highlights […]
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Insights-Driven Businesses Have Different DNA

Brian Hopkins October 19, 2017
Like many digital native startups, data analytics underpinned peer-to-peer eCommerce site Etsy’s operations since the company was founded in 2005. In their early days , their struggles to achieve true customer understanding led to poor digital experiences for its sellers and the failure to accurately capture customer preferences. Etsy turned this around by building out […]
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Move Big Data To The Public Cloud With An Insight PaaS

Brian Hopkins August 8, 2017
In five years you’ll be using Insight PaaS for big data in the public cloud. On-premise won’t be an option. Here is why. Cloud Is The Hottest Market For Big Data Technology The shift to the cloud for big data is on. In fact, global spending on big data solutions via cloud subscriptions will grow […]
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