Brian Hopkins

VP, Emerging Tech Portfolio

Forrester Bio

Author Insights


LLMs, Make Room For World Models

Brian Hopkins February 1, 2024
The industry is pushing LLMs hard to be the path forward to artificial general intelligence, but limits are on the horizon. World models may be an important alternative.

rabbit’s r1 Personal AI Device (PAD): Exciting Technology With An Underwhelming Experience

Julie Ask January 19, 2024
rabbit’s r1 personal AI device is an exciting technology that faces obstacles to commercial success — and gives us glimpses of the future.

Architects: Jump In To Generative AI

Brian Hopkins January 16, 2024
The future of genAI is much bigger than question-and-answer-style chat. Learn why architects must get involved to help their organization understand its potential and the building blocks needed for a dizzying array of genAI-powered applications.

GenAI’s World-Changing Power Is Putting Knowledge To Work

Brian Hopkins December 14, 2023
Generative AI will not just disrupt — it will shatter markets, industries, and economies in waves over the next 10 to 15 years. We sense this, but why and how will this happen? We think that generative AI drives the cost of knowledge activation to zero and creates a virtual knowledge loop that increases what is known in the world by more people. We are launching deep research into this topic and invite you to join us.

We’re Launching Research On AI Alignment And Trust

Brian Hopkins October 23, 2023
Many leadership teams are now taking the AI alignment challenge seriously. Learn how an Align By Design framework can help solve that challenge.

At Its Innovation 2023 Event, Intel Is Focused On AI Developers

Brian Hopkins September 26, 2023
Get Forrester's key takeaways and unique insights from the recent Intel Innovation 2023 conference.

Biden Escalates The US-China Tech Trade War (Again)

Glenn O'Donnell August 23, 2023
US president Joe Biden issued an executive order on August 9 imposing tighter restrictions on certain technology investments in “countries of concern.” It cites military applications of these technologies by hostile states that raise US national security concerns. The EO leaves “countries of concern” vaguely defined, but the target is China, including its special administrative […]

Generative AI Dominates The Top 10 Emerging Technologies Of 2023

Brian Hopkins July 11, 2023
Generative AI tops this year's list of 10 emerging technologies — but maybe not for the reasons you think. Find out why.

How We Picked The Top Emerging Technologies For 2023

Brian Hopkins June 28, 2023
This year’s evaluation was more rigorous and expansive than ever before as we sought to answer end users’ important questions.

The Long March Of Quantum Computing Is Entering A New Chapter

Charlie Dai February 7, 2023
We are still in the early stages of commercial adoption for quantum computing. That is starting to change.

Southwest’s Crisis Is A Lesson For Innovators

Brian Hopkins January 4, 2023
Southwest Airlines’ 2022 holiday travel disaster happened because the airline became a victim of its own success. Yet the crisis has yielded lessons that other companies should heed.

How We Picked The 2022 Top 10 Emerging Technologies

Brian Hopkins November 21, 2022
Out of the hundreds of technologies that Forrester tracks, we landed on 10. (And, no, they don't include the metaverse.) Here, we break down our selection process.

Show Me The Value (Of Emerging Technology)

Brian Hopkins September 19, 2022
Learn which two of Forrester's top 10 emerging technologies can deliver value to your organization today.

Show Me That Emerging Technology Magic

Brian Hopkins September 12, 2022
Get three key takeaways about leveraging emerging technology in this Technology & Innovation event preview.

The Real Deal On IBM’s Latest Quantum Computing Announcement

Brian Hopkins November 15, 2021
Understand three things about quantum computing before you read IBMs 127-qubit Eagle announcement.

Forrester’s 2021 Top Trends And Technologies Point Toward Trust Ecosystems

Brian Hopkins October 20, 2021
This year's top trends and technologies report points out that firms that master trust and ecosystem-based business models will dominate the decade. Find out more in this blog post.

How To Master Emerging Technologies In The 2020s

Brian Hopkins June 15, 2021
Will current tech trends recreate the patterns of the 2010s? VP, Principal Analyst Brian Hopkins makes a call and unveils Forrester’s new "recipe" model for analyzing emerging technology.

IBM Spins Off Its Managed Infrastructure Services Business

Bill Martorelli October 13, 2020
On Thursday, October 8, 2020, IBM announced its plans to spin off its managed infrastructure services business into a new public company. Earlier in the year, new CEO Arvind Krishna announced layoffs for an unspecified amount of IBM’s workforce amid the COVID-19 crisis and following several years of revenue decline. It appears this latest move […]

Preparing For The Future: The 2020s Will Demand More From Your Tech

Brian Hopkins September 22, 2020
The 2020s announced their arrival with a bang this year. Find out what IT leaders can do to better align their tech stack to the coming wave of risks and changes.

The Disruptive And Problem-Solving Potential Of Emerging Technologies In CPG, Healthcare, And Retail

Brian Hopkins September 22, 2020
Emerging technology is always changing, so we wanted to understand the impact on different industries. In this audio series, we speak with our analyst colleagues Jeff Becker, George Lawrie, and Arielle Trzcinski to explore how emerging technologies are changing (and will in the future), even solving some of the most important and complex issues in four key sectors: consumer packaged goods (CPG), healthcare providers, healthcare insurers, and retail. In a world where […]
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