Bruce Eppinger

Senior Analyst

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Fit Analytics Drives Growth And Profit For Apparel Retailers

Bruce Eppinger February 1, 2019
This year, NRF was a happy affair: Retailers were celebrating a successful holiday season, year-on-year growth, and a net increase of store openings. Beyond the traditional focus on top-line growth, this year I heard a renewed call to improve the bottom line. In the apparel personalization market, solutions built on fit analytics are achieving both […]
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Amazon Blends Digital and Physical Experiences At Their New Book Store

Bruce Eppinger September 5, 2017
Recently I stopped in at the new Amazon Book store on 34th Street in Manhattan to see how Amazon is re-imagining the in-store experience. While Amazon has much to learn about retail from the brick and mortar giants, physical stores can learn a lot from how Amazon is successfully bringing the digital experience into the […]
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Announcing Forrester’s 2017 B2B Commerce Suites For Midsize Organizations

Bruce Eppinger August 31, 2017
One size does not fit all and when it comes to Commerce Suites, midsize organizations want a full spectrum of selling capabilities, packaged with out of the box templates delivered via cloud services. Today we released Forrester’s Commerce Suites Wave, written by Andy Hoar. This research focuses on the unique needs of midsize organizations (i.e. […]
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