James L. McQuivey

Vice President, Principal Analyst

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Four Lessons On Wearables From LeWeb Paris 2014

James L. McQuivey December 11, 2014

I'm packing to leave Paris and it's a hard town to leave. Not only because I managed to catch a glimpse of a Paris sunset last night from the top of Notre Dame, but because I'm leaving LeWeb Paris 2014 while it's still in full swing. There's no denying LeWeb is one of the most […]

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Digging For Interactive Entertainment With Minecraft

James L. McQuivey September 16, 2014

Yesterday Microsoft announced it would acquire Mojang along with its massive Minecraft gaming franchise for $2.5 billion. By now we've all seen the coverage, including the gratuitous interviews with middle-schoolers about whether Microsoft is "cool" enough to own Minecraft. By and large, we think this is a good acquisition for Microsoft, and we said as […]

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Has Apple Thrown In the Towel?

James L. McQuivey May 28, 2014

The rumors turn out to be true. Apple is buying Beats for $3 billion, just slightly less money than originally suggested. Now that it's official, I'm confidently reiterating my conviction that Apple cannot be spending this unprecedented sum on Beats for either its headphones or its subscription music business. Because while the company may be worth that […]

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Having Faith In Apple Plus Beats

James L. McQuivey May 9, 2014

A media frenzy arose last night when the Financial Times suggested it had word from the inside that Apple is closing in on buying Beats Electronics for $3.2 billion. The immediate response from all quarters has been puzzlement and on multiple levels. As the sun rose today, so did the doubts about the impending deal. […]

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Your Voice Will Control The Future

James L. McQuivey April 16, 2014

Google acquired Nest for billions, and then Facebook spent several more billion on Oculus VR. We’re only a few months into 2014, and already billions have been spent by some of the world’s largest digital players, with each of these companies eager to own the next big thing. Mobile is right here, right now, but everyone […]

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Sony Should Have Been A Digital Contender

James L. McQuivey February 6, 2014

(See a more detailed and interactive version of this post on touchcast, by clicking on "View Interactive Version" in the video above or visiting TouchCast.) News out today confirms that Sony has indeed sold off its Vaio PC arm, ending 17 years in the personal computer business. And that CEO Kazuo Hirai has also decided to […]

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Brand Relationship Is Dead — Long Live The Digital Customer Relationship

James L. McQuivey January 22, 2014

Marketers, you are officially on notice: The very idea of brand relationship is going to become irrelevant thanks to digital disruption. If you continue to focus on building a wonderful brand relationship with your customer, you will one day awake to find that someone else has taken your place in your customer’s life — not […]

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CES 2014 Roundup In Three Bullets

James L. McQuivey January 14, 2014

The madness that is the Consumer Electronics Show (CES) has finally subsided, people are safely home (some never arrived thanks to cancelled flights), and we’ve had sufficient time to read the CES stars and foretell what it means for 2014 and beyond. Condensing this show down to so few points requires omitting some things, even […]

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Look Beyond The Obvious In Apple's PrimeSense Buy

James L. McQuivey December 5, 2013

View this post as it originally appeared on Advertising Age.  This week, Apple confirmed the longstanding rumors that the company has agreed to acquire PrimeSense, the Israeli company that invented the technology behind the original Kinect for Xbox 360. All of Apple's moves are scrutinized closely, but this one is worth paying closer attention to […]

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Game Consoles On the Brink: PS4 Aims Hard, Xbox Aims High

James L. McQuivey November 26, 2013

View this post as it originally appeared on Advertising Age. With the release of the Xbox One around the world today, Microsoft is now in position to see if it will catch up with Sony's successful PS4 introduction, which reportedly sold more than a million units on day one. Many are asking which console will win. […]

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Digital Disruption Requires An Organizational Fix

James L. McQuivey November 6, 2013

Apple just announced that it has cumulatively sold more than 170 million iPads since the product first debuted in 2010. For context, if iPad Nation were a country, it would be roughly tied at No. 7 with Nigeria, set to eclipse Pakistan next quarter and Brazil the quarter after that. This boldfaced proof of digital […]

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Kindle Fire HDX Builds An Unprecedented Digital Customer Relationship For Amazon

James L. McQuivey September 25, 2013

Watching Amazon.com cut the prices of last year’s Kindle Fire devices shortly after they debuted, you may have concluded that Amazon’s tablets weren’t performing well. You may have further speculated, as I did earlier this year, that maybe Amazon didn’t need to commit to the tablet strategy. After all, Amazon has a great relationship with […]

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Getting Down to Digital Disruption Details

James L. McQuivey August 28, 2013

Summer’s winding down and it’s time for people to get serious about closing out the year and looking forward to a digitally disruptive 2014. I can tell because the phone is ringing off the hook these days and nearly every call has the same focus: What steps can we take now to get the jump […]

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The Welcome Shift From Many To One

James L. McQuivey June 14, 2013

For the history of humanity, for one person to make a difference, the individual had to convince many others to join the pursuit. And the convincing part was tough — whether you were Martin Luther or Martin Luther King, Jr., the amount of effort was high, and the probability of success was low. (Certainly the […]

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How To Be More Like Uber And Airbnb

James L. McQuivey June 3, 2013

I recently heard my all-time favorite excuse for why you can’t disrupt yourself. It was in a session with 40 senior IT leaders of a Fortune 500 company including the CIO. Somebody brought up Uber and Airbnb, and most in the room nodded in agreement that a big company could learn a thing or two […]

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The Commencement Address Nobody Asked Me To Give

James L. McQuivey May 28, 2013

Welcome, graduates of the class of 2013, and congratulations. You are some of the finest students our system of education — no, our society — has ever produced. Rather than stand here and occupy your time with random inspirational thoughts, I would prefer to stand back and let you rush out there to disrupt the […]

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Xbox One Wins The Launch Wars Hands Down

James L. McQuivey May 21, 2013

Folks, this one is going to be short because it's the easiest case I've ever made. Microsoft wins the next-gen game console launch wars by launching something that the company doesn't even call a console. Where Nintendo offered us a tablet to accompany the millions we had already bought and Sony then offered us a […]

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Google Music Service Doesn't Go Big Enough

James L. McQuivey May 15, 2013

At Google I/O, the company managed to impress on a lot of fronts, enough that its stock began to climb as investors realized that Google is keeping up with — and in some cases, staying in front of — its digital platform competitors Apple, Facebook, and Microsoft. The new developer tools and resources announced will […]

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YouTube Wants You To Pay So It Can Have More Of Everything

James L. McQuivey May 10, 2013

YouTube finally announced this week that it would allow channels to charge monthly fees to access content on YouTube. Some have predicted that YouTube’s subscription model would undercut its ad model in an echo of the infamous pay-wall problem that has bedeviled online newspapers as they shifted from ad-supported to paid. Others have suggested that […]

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Twitter Fails To Build Future of Music - But Wasn’t Trying

James L. McQuivey April 18, 2013

  Twitter #music is now out and people are abuzz about how elegant it is while also murmuring about what it means that Twitter – a company with no direct music expertise – is providing a music service. At the highest level, some are asking the question: is this the future of music? The answer […]

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