J.P. Gownder
VP, Principal Analyst

Author Insights
Blog
OpenAI Has Five Possible Paths To Monetization
For OpenAI to further scale its grand ambitions, it will need to evaluate five routes to monetization. We rank them from most to least likely.
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Prévisions 2024 : une dégradation de l’EX et une révolution de l’IA redéfinissent l’avenir du travail
L’expérience collaborateur en 2024 sera confrontée à une baisse des investissements et à une complexité croissante. Mais la situation n’est pas totalement négative. Découvrez nos prévisions pour l’expérience collaborateur en 2024.
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How To Build Your Business Case For Microsoft 365 Copilot
Microsoft 365 Copilot’s general-availability day is here. Forrester’s new research can help you build your business case for adoption.
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Strikes Are Merely One Expression Of Employee Power
2023 was the biggest year for US strikes in 40 years. Strikes are an expression of Employee Power — one of the four shocks that will reshape the future of work over the next decade.
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Determine Your Readiness For AI With The Robotics Quotient Maturity Assessment At T&I NA
Forrester’s Technology & Innovation North America Forum in Austin, Texas is just a few days away (September 10–12)! As a part of our activities at the in-person Hub during the T&I Forum, we want to invite all attendees to take our Robotics Quotient Maturity Assessment. What Is The Robotics Quotient Maturity Assessment? The Robotics Quotient (RQ) […]
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Modern Work Complexity Requires A Modern Collaboration Model
Effective collaboration is harder than ever. You read that right: Despite all the advances in collaboration technologies in recent years, the complexities of enabling successful collaboration continue to mount. Our new report helps clients contend with these escalating challenges. Consider just two of the major forces reshaping collaboration in real time: Hybrid work is introducing […]
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The Four M’s Of Strategic Workplace AI
Learn how to incorporate AI more quickly and effectively by using the four M's of workplace AI strategy: multiplier, magic, mistakes, and mayhem.
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XR Glasses (i.e., Headsets) For Consumers — Just Another Screen? Or More?
The conversation around extended reality (XR) headsets comes and goes frequently — and is peaking again now. The story arc of these conversations has been similar for at least a decade (though we seem to have collective amnesia). First, they’re positioned as the next “must-have” consumer electronics device (think Neil Stephenson’s 1992 “Snow Crash” vision […]
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AI In Collaboration Tools Is A Tech Problem In Need Of A Human Solution
Generative AI — where AI generates novel content in response to a user’s natural-language request — is about to get baked into our collaboration tools. On March 16, Microsoft announced Microsoft 365 Copilot, which injects generative AI directly into the company’s productivity suite (including Word, Excel, PowerPoint, Teams, and more). This follows Google’s recent announcement […]
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Mastering Hybrid Meetings Is A Critical Priority
Employees are overwhelmed with meetings: back-to-back meetings; poorly run meetings; and just flat-out too many meetings. The frequency of meetings increased by 13% during the first year of the pandemic, and leaders tell us those meetings were sticky — they never fell off of calendars. Add in the complications caused by working in the messy […]
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Prévisions 2023 : Metavers & NFT
Découvrez les tendances pour 2023 du metaverse et Web3 identifiées par nos experts analystes. En savoir plus.
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Hybrid Work Requires Experimentation
The road to hybrid success is riddled with speed bumps. Mastering it will require organizational innovation — trying out new practices that employ new technologies and challenge cultural norms.
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It’s Time To Discard Outdated Conceptions Of The Office
Instead of thinking of physical offices and home offices as in conflict, innovative leaders and their most adaptive employees think of them both as part of a single networked entity.
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Business Roundtable: Roadmap für verantwortungsvolle KI
Erhalten Sie eine detaillierte Analyse der kürzlich veröffentlichten Roadmap des Business Roundtable für verantwortungsvolle KI.
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Comprendre La Roadmap De La Business Roundtable Pour Une IA Responsable
Obtenez une analyse détaillée de la roadmap pour une intelligence artificielle responsable récemment publiée par la Business Roundtable.
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COVID-Related Absenteeism Is Costing Your Business Money
Many organizations are ill-equipped to manage the problem. Yet it's the sort of systemic risk that leaders need to be ready to face.
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