Laura Koetzle

Vice President, Group Director

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It’s Past Time To Prepare For A No-Deal Brexit; Spend The Money And Hope It’s A Waste

Laura Koetzle October 5, 2018

Center-right politicians from Scandinavian countries aren’t prone to hyperbole. But on August 17, Danish Minister of Finance Kristian Jensen told the UK’s BBC Radio 4 that he pegged the odds of a “no-deal” Brexit at 50-50. This, coupled with the UK government’s publication of its no-deal Brexit guidance on August 23, means that if you […]

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Forrester’s Privacy & Security Europe 2018 Forum Is Less Than One Week Away!

Laura Koetzle October 3, 2018

After a very successful event last week in Washington, D.C., our extended team of experts in information security, privacy, consumer behavior, and digital strategy is locking down the final details for Privacy & Security Europe 2018 Forum, which takes place in London on October 9–10! We’re coming together next week to go beyond the fears […]

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Uber Shutters Self-Driving Truck Group; Autonomous Freight’s Future Remains Bright

Laura Koetzle August 1, 2018

This week, Uber announced that it would close down its self-driving trucks business unit to focus on autonomous passenger vehicles.  In July 2017, we predicted that logistics and shipping firms would replace human-driven double- and triple-freight trailers with human-directed platoons of autonomous trucks and fully autonomous trucks as quickly as practicable and legally permitted. Does this […]

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Uber Shutters Self-Driving Truck Group; Autonomous Freight's Future Remains Bright

Laura Koetzle August 1, 2018

This week, Uber announced that it would close down its self-driving trucks business unit to focus on autonomous passenger vehicles. In July 2017, we predicted that logistics and shipping firms would replace human-driven double- and triple-freight trailers with human-directed platoons of autonomous trucks and fully autonomous trucks as quickly as practicable and legally permitted. Does this […]

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Forrester Gathers Experts Across Disciplines To Tackle Europe’s Most Pressing Privacy, Security, And Trust Challenges

Laura Koetzle September 19, 2017

Fresh off a successful event in Washington, DC last week, we’re gearing up for Forrester’s Privacy & Security Forum Europe in London on 5-6 October. Forrester is gathering experts in cybersecurity, privacy, customer experience, regulatory compliance, identity management, personalization, blockchain, and a range of related topics.  Together, Forrester analysts and leaders from firms like ABN […]

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Get Ready For The Self-Driving Economy

Laura Koetzle July 20, 2017

Autonomous transportation. If you’re reading this, you have an internet connection, so you’ve heard all about how autonomous vehicles (AVs) are coming to take our jobs, eliminate traffic and give machines the power to make moral choices. This technology is exciting, hence all the media hype – but what does it really mean for your […]

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With Brexit, A Customer-Focused Agenda Is More Important Than Ever

Laura Koetzle June 24, 2016

Yesterday’s decision by UK citizens to leave the European Union (“Brexit”) brings about short-term uncertainties and unintended consequences that will make it harder for UK businesses to keep customers and attract talent. While times of high-market volatility can tempt firms to panic and cut spending on customer-focused initiatives, now is the time to drive innovation […]

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Digital Transformation Forum Europe 2016: Q&A with Blake Cahill, Head of Digital, Royal Philips

Laura Koetzle June 7, 2016

Forrester’s Digital Transformation Europe 2016 Forum in London starts today, and our first industry speaker will be Blake Cahill, Head of Digital, at Royal Philips. Over the past 20 years, Blake has led a series of marketing, creative, client management, product innovation, and thought leadership projects for both Fortune 500 organizations and digital start-ups. At […]

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Digital Transformation Europe Forum 2016: Q&A With Fergus Boyd, VP, Digital And IT, Yotel

Laura Koetzle June 6, 2016

This week, Forrester’s European Digital Transformation Europe Forum 2016 kicks off in London at the Lancaster on June 8-9. Myself and Forum co-host Benjamin Ensor are very excited about the program that we have been able to put together across the two days. Our list of industry speakers is impressive, and includes Blake Cahill, Global […]

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BT Transformation Q&A With Marcello V. Ronco, SVP, UniCredit Business Integrated Solutions (UBIS)

Laura Koetzle June 2, 2015

At Forrester’s Forum For Technology Leaders in Lisbon (June 2-3), Marcello V. Ronco, Senior Vice President and Head of Core Banking Production Line of UniCredit Business Integrated Solutions (UBIS), will be speaking about the bank's BT transformation journey and, in particular, its mobile banking initiative. Marcello is co-leading with Marketing Directors within the organization the restructuring of UniCredit Retail […]

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BT Transformation Q&A With Sharon Cooper, Chief Technology Officer, BMJ

Laura Koetzle May 28, 2015

The age of the customer demands more of companies, forcing them to change how they develop, market, sell, and deliver products and services. In response, CIOs must invest in business technology (BT) — the technology, systems, and processes to win, serve, and retain customers. At Forrester’s Forum For Technology Leaders in Lisbon (June 2-3), leaders […]

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Security & Risk Professionals: Leapfrog Your Global Competition. Rethink Security; Run At The Threat.

Laura Koetzle April 3, 2012

One of the highest-stakes parts of my job as the leader of our Security & Risk business is the in-depth business review that I present to Forrester’s executive team twice a year.  And I always start those presentations with a single slide in which I attempt to capture the Security & Risk profession in as […]

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