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Five Key Resources For Cybersecurity Awareness Month

David Holmes 15 hours ago
It’s human nature to get scared in October. Chill winds and lengthening shadows in the Northern Hemisphere foretell lean times and long, dark nights. If Halloween (or All Saints’ Day) wasn’t during this time of year, it would eventually migrate to it. And it isn’t just children who get scared — financiers do, too; more […]
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How To Master Your Global eCommerce Expansion

Lily Varon 19 hours ago
Expanding your eCommerce offering to new global markets is daunting. The key to success: creating a strategic plan tailored to your unique business needs in addition to the market conditions. My report, “Create Your Global eCommerce Road Map,” is here to help. Digital business professionals must build a strategic road map for their global eCommerce […]
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The Future of CX

The spotlight will shine on CX as brands wrestle with disruption. Is your firm ready?

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No-Deal Brexit: The Privacy Regulatory Landscape Is About To Become More Complex Than Ever

Enza Iannopollo 20 hours ago
The Brexit day is approaching fast, but there is no certainty as to whether or not the UK’s departure from the EU will be accompanied by a withdrawal agreement — or not. Data protection is just one of the many areas that will be affected by Brexit. And under a no-deal scenario, the impact of […]
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Mobilized Employees Engage Buyers With A Trusted Voice

Laura Ramos 2 days ago
Employees’ Advocacy Boosts Your Content And Customer Interactions While trust in brands has dwindled, B2B buyers hold those same brands’ employees in high regard as authentic and compelling sources of information. And they want to engage with them. In our new research, “Mobilized Employees Engage Buyers With A Trusted Voice,” Matthew Camuso and I explored […]
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S&R Confessional: The Time I Almost Got Hacked

Jeff Pollard 3 days ago
Even cybersecurity experts can get fooled. Read this cautionary tale of a time when a security and risk expert almost got hacked.
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The Forrester Wave™: Robotic Process Automation Services, Q4 2019 Is Here!

Leslie Joseph 3 days ago
The hype around robotic process automation (RPA) continues unabated, as does the hypergrowth. I am happy to announce the availability of the first-ever Forrester Wave™ evaluation of RPA services. Forrester clients can read the report here. The RPA market has shown some interesting trends of late: As Craig Le Clair and I established earlier this […]
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FORRward: A Weekly Read For Tech And Marketing Execs

Brigitte Majewski 3 days ago
The California Attorney General just Published CCPA rules, and they're clear as mud.
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Real-Time CX

It’s a reality. Discover the new FeedbackNow.

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Digital Twins Combine Enterprise Data And IoT To Drive New Business Value

Paul Miller 3 days ago
The digital twin is not a new idea. But growing enthusiasm for connecting machines to the internet of things (IoT), and for delivering services instead of only selling products, mean that the digital twin is becoming relevant to a broader audience.
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Leveraging Its Platform Business For Global Expansion — Key Takeaways From Alibaba Cloud’s Apsara Conference

Meng Liu 4 days ago
Two weeks ago, I attended Alibaba Cloud’s Apsara Conference 2019 in Hangzhou, China. I gained new insight into how Alibaba is going to further strengthen and expand its already powerful ecosystem; cloud will play a key role in its updated platform business strategies. Please check out my insights in this video:
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The Insights Beat: The Best Of Times As A Data And Analytics Leader

Srividya Sridharan 7 days ago
Our team is busy gearing up for the Data Strategy & Insights 2019 Forum in about three weeks. My co-RD Gene Leganza and I are having some great speaker prep conversations, and we’ve been lucky to get a sneak peek into how these industry speakers are making an impact in their organizations by leading the […]
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Presenting The Forrester Wave™: Enterprise Service Management, Q4 2019

Charles Betz 7 days ago
Read the latest Forrester Wave™ on the Enterprise Service Management (ESM) market and the three things I&O professionals should look for in an ESM provider.
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Windows Virtual Desktop Further Validates Cloud-Based Desktop Virtualization

Andrew Hewitt 7 days ago
If you attended Dell Technologies World in May in Las Vegas, you’ll remember a unique moment during that event when Michael Dell, Pat Gelsinger, and Satya Nadella all joined each other on stage to describe some of the new ways their companies are working together to deliver end user computing tech to their customers. While […]
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The Future Of Work

Forrester thought leaders discuss future-of-work strategies that are tangible, measurable, and tested.

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Architect Your Automation Strike Teams

Craig Le Clair 7 days ago
To better manage the use of automation across the enterprise, more organizations are implementing automation strike teams. Find out why.
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The Impact Of Brexit On CISOs

Paul McKay 7 days ago
We can’t predict whether Brexit will really happen on October 31 and whether a deal will be concluded or not. However, we do now know that we are likely to leave with a withdrawal agreement that affects security at the institutional level. Read our three primary areas of concern for CISOs.
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CEO Departure Gives SAP The Chance To Refocus On Customer Priorities — But Also Brings Risks

Liz Herbert October 11, 2019
SAP’s CEO Bill McDermott will resign and be replaced him with co-CEOs Jennifer Morgan and Christian Klein. Get a detailed analysis of this news from Forrester's Liz Herbert.
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Data Strategy & Insights 2019: Solving The Human Skills Problem

Gene Leganza October 10, 2019
Data and analytics expertise of all kinds is getting tougher to find and retain. Get advice for recruiting and retaining data and analytics professionals.
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What CISOs Need To Do To Maximize Cybersecurity Awareness Month

Jinan Budge October 10, 2019
Cybersecurity strategy is on the agenda of most boardrooms and the pressure is on for CISOs. Get 6 tips for Cybersecurity Awareness Month.
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A Simple Recipe To Calculate How Much Value For Customers Your Firm Delivers (And To Find Critical Gaps)

Maxie Schmidt October 9, 2019
Are you trying to understand how much value you deliver to customers? In my research on value for customer I came across an interesting method, called Potential Gain In Value (PGV). I want to share it with you because PGV gives you a simple way to approximate the value delivered. And it helps you prioritize your CX […]
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Where’s The Value In Open Source?

Christopher Condo October 9, 2019
In a brand-new stream of research, VP and principal analyst James Staten and I will be taking a close look at open source software (OSS) as a strategy for modern businesses. We are seeking your help on answering a few burning questions related to our initial upcoming report, “The Case For An Open Source Strategy,” […]
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Participate In A Forrester Research Survey On Healthcare Customer Engagement Technologies

Arielle Trzcinski October 9, 2019
Healthcare organizations, vendors, and practitioners: Help us understand the technologies that enable differentiated customer experiences.
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