Nothing Is Agreed Until Everything Is Agreed . . .
The European Union has always stated when it comes to Brexit: “Nothing is agreed until everything is agreed.” Time is running out to come to…
age of the customer
Latest Posts
Platform Economy Myth #1: Every Platform Business Is A Marketplace
Over the next few weeks, we’ll analyze the sacred myths of the platform economy and reveal the real practices that platform businesses have mastered.
May 22, 2018 | Ted Schadler
AI’s Insatiable Appetite For Silicon Requires New Chips
One breakthrough of AI is deep learning: a branch of machine learning that can uncannily identify objects in images, recognize voices, and create other…
May 21, 2018 | Mike Gualtieri, Christopher Voce
Transform Federal IT To Accelerate Constituent Experience (CX)
Federal agencies striving to meet their mission objectives increasingly adopt digital technologies to improve constituents’ experiences. But many of these agencies fall short of their…
May 18, 2018 | Bobby Cameron
Customer-obsessed marketing
Build an insights-driven org
The Data Digest: Millennials Call For Values-Driven Companies, But They’re Not The Only Ones Interested
We’ve been researching values-based consumers for several years now, and conversation in the C-suite has progressed from “Are values really important?” to…
May 18, 2018 | Anjali Lai
Maximize value of tech
Drive revenue with CX
CX For Gov IT: Driving Federal IT Performance Using CX Principles
The reality is that most Federal IT leaders are under increased scrutiny to deliver increased value and productivity from technology investments at the lowest cost.
May 18, 2018 | Matthew Guarini
Customer-obsessed marketing
Drive revenue with CX
Financial services
Countdown To Forrester’s 10th Annual CXNYC Forum June 19–20
Back in 2009, Forrester launched its first customer experience forum. We picked New York as the location because for years we’d put on a financial…
May 18, 2018 | Harley Manning
Retail
Customer-obsessed marketing
Differentiate with digital
Drive revenue with CX
All Brands Need A Full-Fledged Digital Commerce Strategy
The internet has enabled brands to sell more of their products to an ever-expanding universe of shoppers, but digital distribution has also added complexity to…
May 17, 2018 | Michelle Beeson, Sucharita Kodali
The Base of the Consumer Tech Stack: Tools
Sounds obvious, doesn’t it? Consumer technology and all the disruption it continues to cause can’t happen without tools. True enough. But when I invoke the…
May 17, 2018 | James L. McQuivey
Customer-obsessed marketing
Back2Basics: Why B2B Marketers Should Differentiate On Customer Experience
“To survive in a world of ‘killer competition,’ you can either distinguish yourself from your competitors or offer the lowest price.” That’s…