business & IT alignment

Business & IT alignment creates a virtuous cycle that unleashes the true power and potential of technology. Read insights on how to foster business & IT alignment.

Insights

Blog

The Pandemic Recession Demands A Digital Response

Ted Schadler June 24, 2020
In the wake of COVID-19, cloud and services partners have been essential to companies' ability to adapt. Leaders must also realize that these technologies and partners are essential to moving forward.
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Blog

Developer Engagement Recognizes The Developer As Your Newest Customer

Jacob Morgan May 5, 2020
Digital technology is enabling unprecedented connection between people, companies, and devices. Connecting them all lies at the hands of the developer, a role with increasing power in an organization. In the age of open banking, simply providing access to APIs, documentation, and a sandbox is not enough. Developer engagement builds long-term bridges between a firm […]
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The CIO In 2020: A Window Of Opportunity

The IT leader’s guide to capitalizing on uncertain times.

Blog

Now Is A Counterintuitive But Ideal Time To Drive A Companywide Innovation Campaign

James Staten March 25, 2020
Amid the business disruption caused by COVID-19, opportunities arise to create new value.
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Podcast

Emerging Tech In 2020: Four Trends CIOs Need To Watch

What It Means January 2, 2020
2020 will be another year of dramatic change in the emerging tech space, pushing IT leaders to keep pace. In this episode, Forrester analysts provide their top predictions in IoT, AI, edge computing, and cloud computing.
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Blog

The Top Strategies For Replatforming Your Commerce Solution

Joe Cicman December 19, 2019
Find out how to match your organization's digital maturity with the right e-commerce platform.
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Blog

Research Announcement: The Forrester Wave™: European Cybersecurity Consulting Providers, Q4 2019

Paul McKay October 31, 2019
Today, my inaugural evaluation of the European consulting services provider market published, as I write this blog from the city of Barcelona. Along with “The Forrester Wave™: Cybersecurity Consulting Services In Asia Pacific, Q4 2019,” which published yesterday (see here), this marks the first time that we have explicitly assessed the European security consulting services […]
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Blog

Consumers Demand Hybrid CX

Tom Mouhsian October 30, 2019
The Falsehood Of Digital As The North Star Ever since “digital” swept across the world and became a word that’s almost synonymous with innovation, companies large and small have been in a race to digitize . . . everything! Driven in part by the (correct) assumption that customers themselves are increasingly digital, and bolstered by […]
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The CIO In 2020: A Window Of Opportunity Webinar

Learn how to transform your organization with a customer-first mindset while your competitors play wait-and-see this year

Podcast

Avoiding Islands Of Automation: Why You Need An Automation Framework

What It Means September 26, 2019
Deploying an automation pilot can bring quick results, but the real benefits come with a holistic strategy that connects all automation efforts across the enterprise. In this episode of What It Means, learn how Forrester’s automation framework can help. 
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Blog

Product Teams For Infrastructure And Operations

Charles Betz August 21, 2019
I believe the integrated product team is the most important economic unit of the 21st century. Can the old I&O dog learn these new product team tricks?
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Blog

Align Martech Investments With Your Digital Transformation Strategy

Rusty Warner January 29, 2019
Customers demand that marketing coordinate with sales, service, and commerce to deliver better experiences. That’s why enterprise marketing technology (martech) is melding with customer experience (CX) to deliver consistency and relevance (see Forrester’s “Predictions 2019: B2C Marketing” report). Martech is a direct line to consumer touchpoints, and marketers should embrace and leverage it to drive […]
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Blog

Apptio Moves To Automate Enterprise Tech Optimization

James Staten October 3, 2018
Nearly all CIO organizations struggle to optimize cloud consumption. It’s helpful that there is a growing set of tools to help you learn how to best leverage cloud platform services and how to identify when your use is suboptimal and overly costly. But this guidance would be far more effective if it could give you […]
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Blog

Technology Innovation: It’s Time For CIOs To Step Up Their Game

Brian Hopkins July 3, 2018
CIO: It’s Time To Step Up Your Technology Innovation Game In 2018, the CIO role team at Forrester has stepped up its emphasis on technology and technology innovation. Now we believe it’s time for you to up your game. At the beginning of the year, we made some big shifts in our research alignment. I moved […]
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Webinar: Predictions 2020

Dive deeper and get your questions about 2020 answered during our complimentary predictions webinar.

Blog

Technology Innovation: It's Time For CIOs To Step Up Their Game

Brian Hopkins July 3, 2018
CIO: It’s Time To Step Up Your Technology Innovation Game In 2018, the CIO role team at Forrester has stepped up its emphasis on technology and technology innovation. Now we believe it’s time for you to up your game. At the beginning of the year, we made some big shifts in our research alignment. I moved […]
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Blog

AWS Broadens Focus On Innovation Acceleration

James Staten April 6, 2018
At its AWS Summit in San Francisco this week, Amazon Web Services announced a series of new services and GA’d a few from Re:Invent but the theme coming out at the conference was clearly on broadening its ability to accelerate your organization’s digital innovation strategy. While the core of this theme has been a key focus of AWS since its […]
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Blog

Drive Digital Culture Into Your Organization’s DNA

Jacob Morgan March 5, 2018
Transformation is hard. If you have the wrong culture, the wrong mindset, it is almost impossible. Cultural alignment is a huge enabler of change — when done well, it greases the skids; when poorly executed, it can stop transformation dead in its tracks. Digitally innovative firms are characterized by embracing technology as a driver of […]
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Blog

Watch Out For Pitfalls In The Next Era Of Digital Services Engagements

Amanda LeClair February 9, 2018
As enterprises strive to stay on a path of digital evolution, the consulting and systems integration marketplace is rapidly transforming as well to deliver a new generation of digital services. Forrester data shows that services buyers are focused on the right priorities: improving customer experience and digitally reinventing the business for growth. But the path to […]
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Blog

Global Tech Market Will Grow By 4% In 2018, Reaching $3 Trillion

Andrew Bartels October 11, 2017
Forrester’s has published its mid-year global tech market outlook for 2017 and 2018 (see “Midyear Global Tech Market Outlook For 2017 To 2018”). In constant currencies, we project that global purchases of technology software, hardware, and services by businesses and governments will grow by 3.4% in 2017, and by 4% in 2018. Software and tech […]
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Forrester’s Automation Framework

Discover how to manage the automation portfolio to out-think your competition.

Blog

Forrester Gathers Experts Across Disciplines To Tackle Europe’s Most Pressing Privacy, Security, And Trust Challenges

Laura Koetzle September 19, 2017
Fresh off a successful event in Washington, DC last week, we’re gearing up for Forrester’s Privacy & Security Forum Europe in London on 5-6 October. Forrester is gathering experts in cybersecurity, privacy, customer experience, regulatory compliance, identity management, personalization, blockchain, and a range of related topics.  Together, Forrester analysts and leaders from firms like ABN […]
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Blog

A Customer-Led Approach Is Fundamental To The Integration Of Worldpay And Vantiv

Brendan Miller August 15, 2017
Vantiv has the largest payments industry acquisition of 2017 ($10.4B) under its belt — now what? Integration is the trickiest part of any acquisition and comes after the dust settles and the deal is done. This crucial phase begins in earnest this week for Vantiv and Worldpay. To accelerate its business and achieve the full […]
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Blog

Progress At The White House: A TBM In Every Pot

Eveline Oehrlich July 25, 2017
I was fortunate to participate in a historic morning gathering last week at the White House! Industry-leading private sector CIOs discussed and shared their technology business management (TBM) best practices, approaches, and ideas with CIOs and technology leaders of federal agencies. The White House leader for strategic initiatives kicked off the morning by setting expectations […]
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