Change Management

In an environment driven by transformation and disruption, the human elements of change management can present the biggest risks. Get the latest research and insights on how leading firms drive positive change across the enterprise.

Insights

Blog

The Science of Embedding Resilience in Marketing and Sales Plans

Meta Karagianni 2 days ago
As we move to a “new normal,” sales and marketing leaders realize that resilience and agility are more important than ever before. When we talk about resilience in the context of annual planning, it requires a strong foundation.
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Blog

Troubled Times Test Traditional Tech Titans

Glenn O'Donnell August 13, 2020
Spending on core infrastructure is dropping and the large technology firms will have to rise to the challenge. Find out how long the impact of the pandemic will be.
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Blog

Value Stream Management Tools Unlock Agile-Plus-DevOps’ Potential: Takeaways From The Forrester Wave™

Christopher Condo July 20, 2020
Application development and delivery (AD&D) leaders focusing on velocity and cadence are finding there’s more to software delivery than going fast. These leaders are realizing that shifting their focus from outputs to outcomes can provide greater insight than velocity alone. Using value stream management (VSM) tools, AD&D leaders gain better insight into their organization’s processes […]
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Blog

Digital Business Models Mandate More Sophisticated B2B Pricing Processes And Applications

George Lawrie June 26, 2020
Industrial manufacturers need tighter integration with applications such as CRM and enterprise resource planning to price product and service bundles effectively.
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Blog

The COVID-19 Crisis Sets The Direction For Europe’s Job Market

Dan Bieler June 24, 2020
The COVID-19 crisis on its own won't fundamentally change the workplace. Yet by accelerating trends such as remote work, workspace virtualization, and automation, the pandemic is transforming the European job market.
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Blog

Do Channel Vendors Need Public Relations Anymore?

Jay McBain June 1, 2020
The communications industry is facing a perfect storm of converging forces, from COVID-19 to the rise of influencer marketing and even AI. At Forrester, we research around 10,000 global technology vendors that utilize indirect sales and often get asked about the value of PR in the channel. A trend that is affecting many channel leaders […]
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Blog

Entering The New Normal: How To Safely Bring Your Workforce Back

Stephanie Balaouras April 20, 2020
New Pandemic Management Protocols provide guidance on how to bring employees back to work safely and effectively.
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Blog

The Doctor-Patient Relationship Must Be The Cornerstone Of Your Digital Transformation Strategy

Jeff Becker March 17, 2020
Senior Analyst Jeff Becker provides early results from the joint Forrester-HIMSS survey on healthcare organizational culture, patient satisfaction, and physician burnout.
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Blog

Digital Services 2020: Time For A Reality Check

Amanda LeClair February 26, 2020
It’s time for change management to be considered a fundamental aspect of evaluating transformation services providers.
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Blog

The Culture Of An Organization Defines Its Destiny

Dan Bieler December 20, 2019
Corporate culture matters because it provides the framework for what and why employees and managers prioritize business objectives and how they go about executing them. Transformation depends on this adaptive workforce that drives and defines the organization.
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