digital business
Digital business is mandatory for every firm. But is your digital presence a growth driver or merely table stakes? Learn how to truly harness what digital has to offer.
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Twenty Mobile Trends For 2020
I have just published a post sharing some of our marketing predictions for 2020. It made me realize that Forrester no longer publishes dedicated “mobile” predictions. Why? Because mobile has simply become a key driver and enabler of business transformation. Mobile is embedded everywhere. However, many brands wrongly think they have ticked the mobile box […]
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A Roundup Of Key Machine-Learning Announcements From AWS re:Invent
For data science practitioners, machine learning developers or insights-driven business leaders, here are the key announcements from Amazon's AWS re:invent 2019 show that you should care about.
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FORRward: A Weekly Read For Tech And Marketing Execs
LVMH Acquires Tiffany & Co.: Why It’s A Prudent Match LVMH (Moët Hennessy – Louis Vuitton SE) is acquiring Tiffany & Co. for approximately €14.7 billion (or $16.2 billion). For LVMH, this will strengthen its presence in the US market and position in the jewelry category. For Tiffany & Co., it presents an opportunity to […]
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LVMH Acquires Tiffany & Co.: Why It’s A Prudent Match
The largest-ever deal in the luxury sector will strengthen LVMH's position in the US and help revive the jeweler's flagging fortunes.
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Understand Connected Shoppers In Southeast Asia
Forrester forecasts that more than 294 million adults in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam are online in 2019 and that 56% of them, 164 million, shop online. In the recently published “Forrester Infographic: Connected Shoppers In Southeast Asia,” we share several insights: Shoppers in Southeast Asia are connected and channel-agnostic. Consumers in […]
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Head-Scratcher Of The Month: PayPal’s Costly Acquisition Of Honey
Last week, PayPal acquired a Los Angeles-based company called Honey for a whopping $4 billion. While it certainly wasn’t under the radar (PayPal issued a press release, posted a video, and hosted a conference call about it), the media barely (with a few rare exceptions) picked up the story in spite of the fact that […]
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FORRward: A Weekly Read For Tech And Marketing Execs
Dreamforce: Industry Confab, Cultural Event, Or Populist Movement? We walked as pilgrims to the Golden Gate to wander the forests of Howard Street and Moscone Center and drink from the fountain Dreamforce. There, we mingled — herded, really, by guides dressed as National Park Service rangers — with executives in snappy blazers and Trailblazers representing […]
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A New Era Of Operations
IT will drive innovation — and your business.
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Benchmark Omnichannel Retail And Digital Store Capabilities In Singapore
Scores of six major retailers reveal a mixed picture in terms of offline and online experiences.
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Who Else Has $26 Billion To Spare?
The story of how Charles Shwab's potential acquistion of TD Ameritrade came to be and what to expect from the fallout.
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Faster, Better Life Underwriting Underscores The Need For Smarter Tech
Principal Analyst Ellen Carney highlights three key points insurers should consider when evaluating automated underwriting solutions providers. Read the blog and then check out the latest Wave report.
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Digital Wealth Management Platforms Improve CX And Financial Advisor Productivity
Get the low-down on what digital wealth management platforms (DWMPs) do and three reasons why they're worth it.
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The Future Of IT
Tech-driven innovation will revolutionize the business.
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FORRward: A Weekly Read For Tech And Marketing Execs
Nike Just Does It First, the age of the customer shifted power away from institutions to individuals, drastically reducing the control companies had over their own brands. Then came Amazon: The competitive juggernaut ripped whatever shred of control brands had left, leaving them to figure out the algorithmic enigma of eCommerce while competing on price […]
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Empirical Innovation: Prioritize Evidence Over Instinct To Innovate Successfully
Many companies operate under the idea that "If you innovate it, they will come." Spoiler alert: They won't. Successful innovation relies on empirical research.
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No Testing, No Artificial Intelligence!
Examples of AI gone wrong threaten to discredit the technology’s value. The solution is better testing of AI-infused applications. Vice President and Principal Analyst Diego Lo Giudice explains.
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Sydney Predictions 2020: The Highlight Reel
Forrester’s analysts serving the Australia and New Zealand market presented their 2020 predictions at a client event on November 14th. We recap some of our top predictions.
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Google Makes Moves Into Banking: Should Banks Be Worried?
Google may offer consumers checking accounts as soon as next year. Principal Analyst Alyson Clarke explains what the move means for banks.
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Who Should Design: Blend Democratization, Expertise, And Representativeness
The best CX arises when every employee learns design basics and a pro design team — that's representative of the intended audience — guides the process.
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Three Key Factors That Drove Alibaba’s 2019 Singles’ Day Success
Another year, another successful Singles' Day for Alibaba. Read how it generated a staggering $38.4 billion in online GMV on November 11.
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FORRward: A Weekly Read For Tech And Marketing Execs
By Silencing Hackers With NDAs, Uber Could Legitimize Ransom Attacks As A Business Despite a half-billion-dollar marketing campaign last year to rebuild Uber’s image, the ride-sharing giant’s reputation problem just keeps getting worse. On Wednesday, two of the (now known to be) three hackers responsible for the 2016 breach and ransom of 57 million riders’ […]
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