digital product management
One of the stepping stones on the path to becoming a fully digital enterprise is the adoption of a digital product management strategy. Learn how digital product management can accelerate your business along the curve of digital transformation.
Discover how Forrester supports customer experience leaders.
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Your Website Is Your B2B Shop Window
How many buyers really use the website? This was a question asked in a recent conversation with a consulting services client. It was asked in response to a critique of the website. My analysis showed how difficult it was for a buyer to understand digital business transformation services from the firm’s website. It’s perhaps not […]
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IoT Solutions Power Safe, Speedy, And Cold COVID-19 Vaccine Delivery
By enabling temperature monitoring of vaccine shipments, advances in internet-of-things technology could play a major role in the vaccine's deployment.
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Growth-Mode Digital Strategy: Modernize And Transform
While most digital transformations may not actually be transformative, they do provide investments for IT modernization. And the firms that have already made those investments are better positioned to weather the current storm.
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Survival-Mode Digital Strategy: Focus On Pragmatic Modernization
While most digital transformations may not actually be transformative, they do provide investments for IT modernization. And the firms that have already made those investments are better positioned to weather the current storm.
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The Future Of Banking Has Arrived
Forrester's latest research finds future of banking will be invisible, connected, insights-driven, and purposeful. Analysts Jacob Morgan and Alyson Clarke break it all down.
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Lessons On Building Digital Products — And Future-Proofing A Better Mousetrap
Vice President Nigel Fenwick provides guidance on identifying the right partners to help design and develop your digital products.
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Digital Business Models Mandate More Sophisticated B2B Pricing Processes And Applications
Industrial manufacturers need tighter integration with applications such as CRM and enterprise resource planning to price product and service bundles effectively.
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Managing Costs In Azure
Cost management is a topic that consistently comes up in inquiry, regardless of whether the original question was about cost management or about other aspects of cloud strategy. Up until recently, cost management was exclusively served by third-party software offerings. Over the past two years, however, native cloud providers have started to invest in native […]
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Google Helps Users Reduce Google Cloud Costs
Over the past two years, the major native cloud players have launched cloud management product teams focused on improving the visibility, billing, and optimization capabilities available natively. Google has also joined this effort. The company provides customers with cost and billing support via onboarding checklists, how-to guides, billing support specialists, and providing billing account, catalog, […]
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Carmakers Vs. The Vacuum King: Product Innovation In The Time Of COVID-19
As the world grapples with a shortage of ventilators, how we solve the the challenge highlights important lessons for business strategy in a digital world.
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COVID-19 — Vendors Step Up To Help IT Manage Increased Digital Loads
To help IT teams manage traffic surges while employees work from home, vendors have begun offering free access to their performance monitoring tools.
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Customers Are Staying Home — So Prioritize Digital UX
With customers worldwide coping with the pandemic, companies need to recalibrate customer experience (CX) efforts, and with most people cooped up at home, it’s suddenly more important than ever to get digital experiences right.
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Software-Powered Consulting Services
As firms mature their digital capabilities, digital executives move beyond simply adding digital bolt-ons to the existing business model. These leaders use new technology capabilities to change the business model and drive new revenue growth. This is where the real digital transformation begins. Advanced firms use software products and services as a driver of revenue […]
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Samsung Galaxy S20 And Z Flip — Quick Take
Galaxy Z Flip It’s been a while since I saw a product demo and thought, “oh damn, that is cool.” I’m obsessed with the mechanics of how it folds. This is the first time in a long time that a new phone hasn’t led with its camera but instead with its ability to fold, small […]
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Great Product Experiences Start With Great Product Data
If you're a product company, an enterprise product information management (PIM) strategy is a critical step toward better product experiences. Learn how to get started.
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2020: The Year Of Digital Products
In the next two years, digitally mature companies will shift focus from digital transformation to digital product development. What will it take for them to execute?
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Banks Have Neglected SMEs — They Will Come To Regret It
Most incumbent banks have ignored small- and medium-sized (SME) business clients. Meanwhile, fintechs have quietly built ecosystems that are poised to poach SMEs.
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