Digital Transformation

Competing in the digital age of the customer means transitioning to a digital business. But digital transformation is not just about leveraging emerging technology. Digital transformation means applying the right technologies to create or update internal processes or customer experiences that rise to the changing business demands and new customer requirements. It is also the journey of moving to a digital-first business model with the speed and nimbleness to change rapidly, exploit technology to create lean operations and differentiation, and free up internal resources across the enterprise to do more complex tasks. Digital leaders today are shifting to new organizational structures and customer-led operating models that take advantage of emerging technology and partner innovation networks. Prepare your organization for digital transformation with Forrester’s insights.

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Insights

Blog

AIOps Drives Observability And Business Outcomes In IT

Carlos Casanova July 10, 2024
AIOps is a critical tool for IT leaders aiming to run high-performance organizations and drive business outcomes. Learn more about the benefits of AIops in this preview of our upcoming Technology & Innovation Summit North America.
Blog

Announcing The First Forrester Wave™ On Accounts Payable Invoice Automation

Meng Liu July 8, 2024
Learn three key differentiators for vendors in the accounts payable invoice automation (APIA) landscape in this preview of the new report, The Forrester Wave™: Accounts Payable Invoice Automation, Q3 2024.

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Blog

Architects Demonstrate Value By Showcasing Business Outcomes

Stéphane Vanrechem July 3, 2024
Enterprise architecture teams must take action to demonstrate their value to the overall business — read this blog for some key best practices and activities that EA professionals can undertake.
Podcast

Top 10 Emerging Technologies For 2024

What It Means June 27, 2024
The pace of technology innovation can make it hard to keep an eye on the tech horizon. In this episode, Vice President of Emerging Tech Portfolio Brian Hopkins walks through this year’s list of the top 10 emerging technologies, describing when each technology will bring value to users.
Blog

Forrester’s Top 10 Emerging Technologies For 2024: As AI Dominates, Security Becomes Paramount

Brian Hopkins June 25, 2024
Forrester’s list of the top 10 emerging technologies for 2024 reflects the continued dominance of AI but also emphasizes the growing importance of security in our increasingly connected world. Get a deep dive on the top 10 list in this blog post.
Blog

The 2024 DCIS Forrester Wave™ Reignites The Promise Of Truly Unified Channels

Christina McAllister June 21, 2024
The Forrester Wave™: Digital Customer Interaction Solutions, Q2 2024, is now live! In this first-ever evaluation of the digital customer interaction solutions (DCIS) market, we analyzed 34 product and strategy criteria for the 11 most important vendors in this space (listed alphabetically): [24]7.ai, ASAPP, eGain, Gladly, iAdvize, Intercom, Khoros, LivePerson, Sprinklr, Unblu, and Verint. When […]
Blog

Adapt Or Die: Banks Face An Extinction Event

Huard Smith June 17, 2024
Legacy, monolithic banking systems are inflexible, siloed, and product-centric; closed, batch-based, unintelligent, and security-challenged. This puts them in existential danger.

Will Your Emerging Tech Strategy Put You In Debt?

Learn how to deploy new tech without accruing technical debt by leveraging the models included in our technical debt toolkit.

Blog

Announcing The Forrester Wave™: Continuous Automation And Testing Services, Q2 2024

Diego Lo Giudice June 14, 2024
We evaluated 13 of the top continuous automation and testing services players. Get three key takeaways in this preview of the new Wave report.
Podcast

It’s Not The Payment Method That Matters, It’s The Experience

What It Means June 13, 2024
As payment options have proliferated, they’ve become more than just a way to make a purchase. What should brands consider as they develop or add payment options to appeal to buyers? This week on What It Means, Principal Analyst Lily Varón shares insights and explains what’s ahead for digital payments.
Blog

The ERP World Is Busy With Acquisitions

Akshara Naik Lopez June 12, 2024
SAP and IFS announce key acquisitions, furthering the breadth and depth of their software capabilities and adding customer value.
Blog

The Dawn Of The Age Of Agents

Manuel Geitz June 12, 2024
So are personal genAI agents really coming and how will they impact consumer behavior? Get updates and insights on the "Age of Agents" in this post.
Blog

Web Content Management Software Is On A Growth Tear

Chuck Gahun May 30, 2024
Forrester’s forecast of the total addressable market for web content management software reveals that it will grow at a 13.5% compound annual growth rate through 2028, faster than the broader software market.
Blog

Announcing The Enterprise Architecture Management Suites Landscape, Q2 2024

Stéphane Vanrechem May 24, 2024
Enterprise Architecture Management Suites Are An Architect’s Ally Enterprise architecture management suites (EAMSes) are fundamental to running a successful architecture practice. EAMS tools are being used to help architecture teams manage architecture risk, reduce cost, and support organizations in proactively managing their technical debt. AI use cases are flourishing in this market, freeing up architects’ […]
Blog

With Selipsky Out, What’s Next For AWS?

Lee Sustar May 15, 2024
AWS announced this week that Adam Selipsky will depart as CEO and Matt Garman, AWS senior VP of sales and marketing, would replace him in June. Find out what the implications of this move could be at a critical time for AWS and the broader cloud market overall.
Blog

GreenOps, FinOps, And The Sustainable Cloud

Dario Maisto May 10, 2024
Rising consumer pressure and new regulatory reporting requirements have opened the door to a new approach: GreenOps, or the practice of minimizing a cloud environment’s carbon footprint through the efficient use of cloud resources. Learn more about GreenOps in this post.
Blog

Modernize Your Cloud Governance To Match Today’s Cloud Strategy

Tracy Woo April 17, 2024
As the cloud landscape adapts to new changes, there is a renewed interest in cloud governance programs. But implementation of cloud governance may prove to be more difficult than expected. Find out why.
Blog

The Art And Craft Of Insight-Driven Transformation: An Interview With Dr. Mark Powell

Manuel Geitz April 16, 2024
We sat down with the author, consultant, and entrepreneur to discuss insight-driven transformation and how companies can move towards the next phase of digital transformation.

How CIOs Can Pave The Way For A Growth Agenda

Don't get caught unprepared for this CIO change. Read our report on tech leaders' new role in driving a growth agenda with a customer-centric technology strategy.

Blog

The State Of Digital Experiences In Manufacturing In 2024

Paul Miller March 27, 2024
On-the-glass and below-the-glass technologies drive digital experiences in manufacturing and help manufacturers adapt to changing customer demands, optimize production processes, and enhance collaboration across the supply chain. Learn how in this preview of our new report.
Blog

Introducing Forrester’s Digital Customer Interaction Solutions Landscape

Christina McAllister March 26, 2024
Learn the three key shifts in the market that led to the launch of Forrester's new research on the digital customer interaction solutions market.
Blog

Introducing The Forrester Wave™: Application Modernization And Migration Services, Q1 2024

Bill Martorelli March 19, 2024
Learn who the six leaders are in Forrester's new Wave report on Application Modernization And Migration Services what they do to set themselves apart.
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