Digital Transformation

Digital transformation is not just about technology. It’s the necessary but challenging journey of operating digital-first with the speed and nimbleness to change rapidly, exploit technology to create lean operations, and free people to do more complex tasks. Prepare your organization with Forrester’s insights.

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Insights

Blog

Forecasting In Uncertainty: US Tech Market Outlook Improves To 7.4% Growth In 2021

Andrew Bartels July 16, 2021
All categories of tech budgets will see growing demand this year and next, and software spending will be particularly strong.
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Blog

Nail Your Digital Experience: Get Your Mobile Strategy In Line

Julie Ask July 7, 2021
Is Mobile Still A Thing? Where Is Mobile Headed In 2021 And Beyond? Mobile is everywhere. We use it to send texts to friends, send emails to colleagues, tune in to watch our favorite sports teams, and much more. Yet many brands are still wondering, “What is the future of mobile?” Backed by Forrester’s extensive […]
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Build A Technology Strategy To Flourish In Disruption

The decade ahead will require even more tech-driven innovation. Are you ready to lead it?

Blog

Invest Now: Your Interoperability Strategy Will Drive Patient Outcomes

Natalie Schibell July 7, 2021
“The first wealth is health.” — Ralph Waldo Emerson These words of perennial wisdom are a compelling reminder that public health is the bedrock for constructing a prosperous economy and nation. This very philosophy beckoned me to the healthcare field as a student and public health professional for the past two decades. My name is […]
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Blog

Selecting The Right Consulting Partner For Your Innovation Efforts

Dan Bieler July 5, 2021
The goal of innovation consulting is to boost competitive advantage, drive greater differentiation, improve operational efficiencies, create great customer experiences, and streamline innovation project management. Key
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Blog

Practices Deliver What Processes Can’t

Pascal Matzke June 25, 2021
Struggling to move beyond agile and scale innovation across your organization? Learn how establishing new practices can help.
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Blog

COVID-19 Accelerates Digital Business In 2021

Nigel Fenwick June 7, 2021
For companies that were early in their digital transformation journeys pre-pandemic, catching up with more digitally advanced firms has been hard. What separates the two groups?
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Blog

Organizational Change Is About Orchestrating Organizational Systems

Christopher Gilchrist June 1, 2021
In our previous blog, we discussed the strategic shift from efficiency to effectiveness and the organizational implications from it. One implication is the ever-quickening pace of technology advancement and how organizations position themselves to exploit that advancement at scale to adapt or create new capabilities and services. The key element here is “at scale.” New […]
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Customer Obsession Is Driven By Tech. Is Yours Ready?

Learn how to build a technology strategy to win, serve, and keep customers.

Blog

We’d Love Your Feedback On New Applications Designed To Master Supply Chain Resilience

George Lawrie June 1, 2021
Lead time and availability determine customer experience. We all learned about that during the crisis. But now there is a global shortage of everything, from 20-foot containers to lumber and basic chemicals. You must master supply chain resilience to meet your customers’ lead time and availability expectations. Moreover, you must guarantee supply chain sustainability to […]
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Video

Digital Business, Part 3: Talent Management At Mars

Nigel Fenwick May 12, 2021

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Blog

Spotlight On Southeast Asia: The State Of Digital Transformation In Indonesia

Achim Granzen May 10, 2021
In late 2020, we fielded a Forrester Analytics Business Technographics® survey in two key Southeast Asian markets to understand the current state of digital transformation and cloud adoption. This blog post looks at the state of digital transformation (DT) in Indonesia. My previous blog post looked at the state of DT in Malaysia. Just 43% […]
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Blog

Let’s Refocus Industrial IoT Software Platforms On The Things

Paul Miller May 5, 2021
At Forrester we're refining our definition of what an industrial IoT software platform is while introducing a new term to address broader requirements and use cases.
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Blog

What’s Your Sustainability Strategy?

Amy DeMartine April 22, 2021
Just over a year after the global pandemic began, Earth Day is upon us again. The reason this year feels different is because it is. Empowered consumers demand sustainability transformation, and a record number of brands have responded in a big way by announcing net-zero or carbon-neutral commitments, establishing targets to reduce greenhouse gas emissions […]
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Technology & Innovation North America

Learn how to turn creativity into competitive advantage. Nov. 2–3 in Chicago or virtually.

Blog

Don’t Let Pandemic-Driven Tech Decisions Impact Your Opportunity To Be Future Fit

Matthew Guarini April 2, 2021
After a period of scrambling many technology leaders are looking to get their technology strategy back on track. Here's how you can do it.
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Blog

A Human-Centered, Technology-Enabled Future

Christopher Gilchrist April 1, 2021
As I begin my career at Forrester, it seems proper to have my first blog introduce my coverage areas and how they interact, generate relevancy, and create value.  The nature, design, and performance of managed organizations is evolving to accommodate drastic advancements in technology. To put this into context, technology investment has increased. However, productivity has declined from these investments over […]
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Blog

Boost Confidence And Transparency By Elevating Digital Superannuation Experiences

Zhi Ying Barry March 24, 2021
A perfect storm of change has hit the superannuation sector, as three distinct trends have converged. First, COVID-19 has accelerated digital adoption as super firms’ websites and mobile apps have become hubs for their members’ retirement planning decisions. In the past year, 60% of Australian online adults checked their account balance and transaction history online, […]
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Blog

Spotlight On Southeast Asia: The State Of Digital Transformation In Malaysia

Achim Granzen March 24, 2021
In late 2020, we fielded a Forrester Analytics Business Technographics® survey in two key Southeast Asian markets to understand the current state of digital transformation and cloud adoption. This blog post looks at the state of digital transformation (DT) in Malaysia. Only 46% Of Firms In Malaysia Are On A Digital Transformation Journey A minority […]
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Video

Digital Business, Part 2: Developing Digital Products At Mars

Nigel Fenwick March 18, 2021

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Why Adaptivity Now

What does adaptivity look like in action today? Learn the key to staying one step ahead of constant change.

Blog

How To Build Great Digital Products

Nigel Fenwick March 10, 2021
Back in 2014, my colleagues and I declared that “the future of business is digital.” Yet, to build a digital business, you must build digital products. And the most disruptive digital businesses — well, they build great digital products. How Do Disruptive Digital Leaders Build Great Digital Products? One of the keys to unlocking digital […]
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Blog

COVID-19 Accelerated Your Digital Momentum — Don’t Slow Down Now

Michael Barnes March 1, 2021
Digital leaders may never have a better chance to drive lasting business transformation and instill a digital-first culture than they do right now. Learn why.
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Blog

After Retail Banking, Now Banks Must Transform Their Corporate Banking

Arnav Gupta February 26, 2021
Digital transformation is coming to corporate banking. Corporate banking today is antiquated due to its highly customized and complex product offerings; lack of challengers to drive innovation; and strong barriers to switching for clients. Enterprise clients have lived with a subpar experience for far too long. Now these clients are starting to demand change. They […]
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