holiday

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Ransomware: The Nightmare Before Cyber Monday

Josh Zelonis 1 day ago
Cybersecurity needs to be part of every retailer's holiday strategy. Learn how to protect against one particularly menacing threat.
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Make Your Email Marketing Sing This Holiday Season

Shar VanBoskirk 2 days ago
Email is still among the most cost-effective tools that marketers have. Learn how to maximize its impact as the holidays approach.
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Holiday 2019: Bring Brand Values Into Your Storytelling

Michelle Beeson October 7, 2019
Retailers: Customers care about your commitment to social and environmental sustainability. This holiday season, be sure to weave your brand values into your messaging.
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Holiday Season 2019 Kicks Off!

Fiona Swerdlow October 3, 2019
In the coming weeks, look for insights and advice from Forrester analysts to help you finalize plans and execute well.
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2019 US Online Holiday Sales: Retailers, Buckle Up For A Strong Season

Viraj D'Costa October 3, 2019
The forecast for eCommerce sales looks merry and bright. Find out what else is in store for online retailers this holiday season.
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Holiday 2019: India’s Festive Season Will Generate $4.8 Billion In Online Sales

Satish Meena September 26, 2019
The spending surge will mitigate the impact of an economic slowdown and reinvigorate online retail growth. Smartphones, fashion, and consumer electronics will lead purchase categories.
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Holiday 2019: AD&D Leaders Should Deploy Sophisticated Analytics In Their Trading Support Applications To Optimize Holiday Planning

George Lawrie September 16, 2019
The holiday season is the year's biggest test for retail. Good use of data can help application development & delivery professionals improve results.
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Holiday 2019: AD&D Leaders Should Test Customer-Facing Applications Early To Guarantee Performance During Peak Trading

George Lawrie September 16, 2019
Application development & delivery professionals in retail must prepared for the year's busiest season. These three steps can help.
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Emphasize Emotion In Your Holiday Customer Service

Ian Jacobs December 4, 2018
As the holidays approach and the post-holiday return rush quickly follows, a few things will occur simultaneously: Hundreds of millions of customers will make purchases, total holiday retail sales will push the $720 billion mark, and millions more will send odd, ill-fitting, or unwanted gifts back from whence they came. It’s in this frenzy of […]
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Today Is Cyber Monday; It’s A Great Time To Book Your Next Vacation

Brendan Miller November 26, 2018
During the Black Friday and Cyber Monday week, travel specials tend to get lost in the flurry of deals on smart speakers, tablets, and HD TVs. Over the past few years, the travel industry has quietly stolen a share of consumers’ spending between Black Friday, Cyber Monday, and what the industry is now calling “Travel […]
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