mergers & acquisitions (M&As)

Read analysis on mergers & acquisitions: what they mean for the market and for your business.

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LVMH Acquires Tiffany & Co.: Why It’s A Prudent Match

Michelle Beeson November 27, 2019
The largest-ever deal in the luxury sector will strengthen LVMH's position in the US and help revive the jeweler's flagging fortunes.
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Who Else Has $26 Billion To Spare?

Vijay Raghavan November 22, 2019
The story of how Charles Shwab's potential acquistion of TD Ameritrade came to be and what to expect from the fallout.
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Le Tote Buys Lord & Taylor — A Most Peculiar Way To Buy Growth

Sucharita Kodali September 6, 2019
Some may see the surprise purchase of the storied department store as a sign of things to come. In fact, it may be more of a cautionary tale for retailers.
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The Data Protection Market Is Reforming: Hedvig Is Commvault’s Stake In The Ground

Naveen Chhabra September 5, 2019
The world of data protection — once considered a static and back-office service — is changing considerably. There’s been a lot of momentum in this marketplace over the past few years, especially with new approaches and models that serve enterprise requirements. Multiple business imperatives have affected this industry, including business leaders who expect I&O pros […]
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VMware Welcomes Estranged Sibling Pivotal Back Home

Dave Bartoletti August 23, 2019
On August 22, 2019, VMware announced that it will acquire sister company Pivotal Software, vendor of a widely used cloud development platform, Pivotal Cloud Foundry. The transaction is a reacquisition of software development assets that VMware spun out into a separate company in 2013 after struggling to integrate them into its primary data center management […]
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Harry’s Acquisition Reaffirms It: Brand-Building’s In A Generational Shift

Ryan Skinner May 20, 2019
Like fading celebrities, brand owners fear one thing most of all: irrelevance. “I think my mom/dad/grandma/grandpa uses them.” The horror. Edgewell Personal Care’s most recent annual report is all about that horror. In so many words, it acknowledges that its primary men’s grooming brands — Schick and Wilkinson Sword razors, among others — are grandpa […]
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What Accenture’s Droga5 Acquisition Means For The Tech Services Market: FORR/3 Video

Amanda LeClair April 25, 2019
I am happy to introduce the very first FORR/3 episode! In this episode, Nick Barber and I discuss Accenture’s recent acquisition of the creative agency Droga5, what this means, and how it reflects some of the broader trends I see in the tech services market.
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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini April 24, 2019
Crisis Management Is Changing  Boeing’s having a tough run. The company is under intense scrutiny after two crashes involving its 737 MAX jets, with governments grounding planes globally. This isn’t the first time Boeing planes have crashed — but PR-wise, it’s the worst. What’s different serves as caution for all leaders, regardless of industry. The […]
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Let’s Unpack The Latest Agency Acquisition — Epsilon + Publicis = ?

Fatemeh Khatibloo April 16, 2019
On Monday, Publicis Groupe officially announced its plans to acquire marketing services agency and loyalty provider Epsilon-Conversant from Alliance Data Systems for US$4.4 billion. We predicted this acquisition months ago, since IPG’s purchase of Acxiom and Dentsu Aegis Network’s (DAN) purchase of Merkle left Publicis as the only holding company without a significant data management […]
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Predictions 2019: Media — What’s On Tap?

Mary Pilecki November 7, 2018
Media Acquisition Growth Explodes By any standard, 2018 will be remembered as a blockbuster year for media. On June 14, 2018, AT&T completed its acquisition of Time Warner for $85.4 billion, despite an appeal by the Department of Justice. A week later, Disney won the battle against Comcast to acquire 21st Century Fox for $71.3 billion. These […]
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Predictions 2019: In Healthcare, CX Measurement Frameworks, Virtual Care, And AI Come To The Fore

Arielle Trzcinski November 7, 2018
The US population is growing and aging. The volume of patients and the prevalence of chronic conditions are rising. Payers and providers alike are feeling the strain of healthcare’s antiquated system and the damaging effects it has on quality of care and revenue. As a result, the US healthcare market is going through a much-needed […]
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Sitecore’s Purchase Of Stylelabs Fits a Trend — But Is Not A Game Changer

Nick Barber October 10, 2018
Sitecore finally got its DAM. In the latest example of the convergence and consolidation in the digital experience market, Sitecore bought DAM vendor Stylelabs. The addition of DAM to the Sitecore portfolio (dubbed the “Experience Platform”) — which started with web CMS, then progressed to eCommerce and customer profile management — means that Sitecore has a stronger […]
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Cloudera And Hortonworks Merger: A Win-Win For All

Noel Yuhanna October 4, 2018
Cloudera and Hortonworks jointly announced that they have entered into a definitive agreement under which the companies will combine in an all-stock merger of equals. Under the terms of the agreement, Cloudera stockholders will own approximately 60% of the equity of the combined company and Hortonworks stockholders will own 40%. While both have been fierce […]
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Best Buy's GreatCall Expands Its Adjacent Industry Disruption

James Staten August 20, 2018
Best Buy has made yet another startup acquisition that enriches its customer value with innovative digital products: GreatCall, a San Diego-based startup offering health and medical alert devices and services. Most retailers’ “innovations” have been incremental digital tech investments that extend their retail value proposition and customer value. It’s great to see Best Buy investing […]
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M&A In The IAM Market Is Off To A Strong Start In 2018

Merritt Maxim February 1, 2018
We’re only one month into 2018 and have already witnessed a surge in M&A activity in the IAM space. Since January 1, 2018, four major IAM related deals, totaling over $1 billion (based on reported amounts and Forrester estimates on certain transactions), have been announced: • KPMG acquired Cyberinc. • One Identity acquired Balabit. • […]
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Consumer Good Unclear in CVS/Aetna Merger

Kate McCarthy December 4, 2017
CVS and Aetna have formalized a merger agreement with CVS set to acquire Aetna for roughly $69 Billion dollars. In deals of this nature, approval hinges on one thing: consumer good. The Department of Justice evaluates mergers of this magnitude to ensure benefit not just to the corporations, but to the consumers. In healthcare deals, […]
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McAfee acquires CSG / CASB vendor SkyHigh Networks – two years too late?

Andras Cser November 27, 2017
In the light of large network security vendors (Cisco, Palo Alto, Symantec, Zscaler, etc.) acquiring or building Cloud Security Gateway (CSG, also known CASB) vendors, it comes as little to no surprise that McAfee also invested in this area. In Forrester’s estimates, SkyHigh annual revenues were around USD $40-45 million/year. Looking at similar deals, Forrester […]
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Office Depot Acquires CompuCom — Is The Third Time The Charm For Retail Diving Into IT Services?

Jay McBain October 4, 2017
As Yogi Berra said, “It’s déjà vu all over again.” Office Depot announced the $1 billion acquisition of CompuCom yesterday, which is a strong pivot into IT services for the 31-year-old retailer. The deal adds 11,500 employees — including 6,000 licensed technicians — and a database of millions of end clients to Office Depot’s 1,400 […]
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Vendavo’s Acquisition of Endeavor Commerce Highlights A Shift In The CPQ Market

John Bruno July 11, 2017
Today Vendavo announced its acquisition of Endeavor Commerce. This move brings together Vendavo’s price management and price optimization capabilities with the configuration and quoting capabilities of Endeavor Commerce. You’re probably ready to ask me “John, there have been a lot of acquisitions in the CPQ space in recent years. What makes this one so different?” Well, […]
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Get ready for Business Intelligence market next wave of M&A

Boris Evelson February 17, 2017
Business intelligence (BI) is a runaway locomotive that keeps picking up speed in terms of enterprise interest, adoption, and spending levels. The result: Forrester now tracks 73(!) vendors in the segment. Their architectures and user interfaces vary, but they support similar use cases. Forrester started the original research with fewer than 30 vendors in 2014 and ended […]
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