mobile technology

Mobile technology has revolutionized business processes and consumer behavior. Read more to get the strategies and insights to foster internal and customer-facing mobile optimization.

Discover how Forrester supports IT leaders.

Insights

Blog

New Technologies Transform Transportation Management

George Lawrie July 12, 2021
Transportation management systems used to focus on streamlining operations and reducing costs. But today, cloud-based systems use advanced technologies to focus more on customer and employee experience. Learn how.
Read More
Blog

Nail Your Digital Experience: Get Your Mobile Strategy In Line

Julie Ask July 7, 2021
Is Mobile Still A Thing? Where Is Mobile Headed In 2021 And Beyond? Mobile is everywhere. We use it to send texts to friends, send emails to colleagues, tune in to watch our favorite sports teams, and much more. Yet many brands are still wondering, “What is the future of mobile?” Backed by Forrester’s extensive […]
Read More
Blog

Samsung’s One UI Watch Experience Moves In The Right Direction But Has Work To Do

Julie Ask June 30, 2021
On June 28, Samsung announced its One UI Watch experience at the Mobile World Congress virtual event. Samsung partnered with Google to create a unified platform that lets users access the same services with a similar user interface across multiple Galaxy devices. Google and Samsung have moved in the right direction with these announcements, but […]
Read More
Blog

The Impact Of Apple’s Sideloading Philosophy On Developers

Andrew Cornwall June 28, 2021
Security Through Control On Wednesday, June 23, Apple unleashed strong messaging to explain why users should only install Apple-approved apps through its App Store on iOS. This is an extension of the US District Court case between Apple and Epic, where Apple positioned “sideloading,” the practice of installing apps outside its App Store, as dangerous. […]
Read More
Blog

iOS 15: Making 100 Mobile Moments Better Every Day

Julie Ask June 11, 2021
Apple kicked off its annual developer conference on Monday, June 7, 2021. One of its big announcements was iOS 15. iOS 15 makes experiences more intelligent and more intuitive. Apple is adding features that help its customers 100 times a day in little moments throughout the day, every day. In some ways, you could say […]
Read More
Blog

US: Smartphone And Tablet Online Retail Forecast Update

Michael O'Grady May 18, 2021
What’s the outlook for specifically for smartphone and tablet online retail in Europe and the US? This 2-part blog post highlights what’s changed – and what’s ahead – for each region.
Read More
Blog

Europe-5: Smartphone And Tablet Online Retail Forecast Update

Michael O'Grady May 18, 2021
What’s the outlook for specifically for smartphone and tablet online retail in Europe and the US? This 2-part blog post highlights what’s changed – and what’s ahead – for each region.
Read More
Blog

Are PWAs At An Inflection Point?

Andrew Cornwall May 18, 2021
Progressive web apps have been held back on mobile, but recent changes have developers looking at them in a new way. Senior Analyst Andrew Cornwall explains.
Read More
Blog

The Future Of Apple’s (And Others’) App Store

Julie Ask April 28, 2021
Are app stores at risk? Get a detailed analysis of the broader implications of Epic's lawsuit against Apple.
Read More
Blog

Meet Andrew Cornwall, Forrester’s Newest Mobile/AD&D Analyst

Andrew Cornwall April 20, 2021
Hello! It’s a pleasure to meet you. I’m the most recently hired analyst on Forrester’s application development and delivery research team. I’m sure this is a huge relief to previous newest analyst David Mooter, who’s no longer required to bring the (virtual, COVID-safe) coffee and donuts to team meetings. About Andrew I’m married and live […]
Read More
Blog

The Rising Bar For Retailer Mobile App Experiences — Are You Ready?

Scott Compton April 14, 2021
Use best-in-class examples to prioritize your retail mobile app development.
Read More
Blog

COVID-19 Offers The Opportunity To Redesign The Physical Office

Dan Bieler January 14, 2021
In the wake of COVID-19, organizations must redesign mobility solutions to shape resilient and adaptive future workspaces.
Read More
Blog

IoT Solutions Power Safe, Speedy, And Cold COVID-19 Vaccine Delivery

Nigel Fenwick December 15, 2020
By enabling temperature monitoring of vaccine shipments, advances in internet-of-things technology could play a major role in the vaccine's deployment.
Read More
Blog

Holiday 2020 Kicks Off

Fiona Swerdlow October 14, 2020
It’s Amazon Prime Day and Big Billion Days week — a fitting time to kick off Holiday 2020 and Forrester’s annual holiday prep blog series. In the coming weeks, watch for Forrester analyst expert insights about everything from marketing, podcast advertising, and smart post-purchase notifications to US holiday forecast scenarios, “11/11” event analysis, thwarting “grinchy” […]
Read More
Blog

NVIDIA Arms Itself To Terminate Intel’s Processor Dominance

Glenn O'Donnell September 16, 2020
NVIDIA just announced that it plans to acquire Arm Limited from SoftBank for $40 billion. The combination aims to conquer the enormous compute market that has long been dominated by the x86 architecture (and, thus, Intel and AMD). The x86 platform remains the leader in PCs and data centers, but the future growth prospects lie […]
Read More
Blog

Elevate Your Mobile Engagement With The Right Vendor Using The New Forrester Wave™

Stephanie Liu August 25, 2020
This past spring, I shared why it’s important that marketers develop a strong mobile strategy to engage with consumers in the right moment and format. While a few months have since passed, COVID-19 still blurs the future of work, commerce, and socializing. Is it safe to travel? To return to work? To enjoy a beer at […]
Read More
Blog

Forrester Reviews And Scores US Mobile Banking Apps: What We Learned

Peter Wannemacher August 12, 2020
For over a decade, Forrester has conducted an annual review of banks’ mobile apps. My colleague Gina Bhawalkar and I recently published our most recent research, in which we evaluated and scored the mobile banking experiences on more than a dozen banking brands’ apps across the US and Canada. In the US, we looked at […]
Read More
Video

The Future Of Banking: Invisible, Connected, Insights-Driven, And Purposeful

Alyson Clarke July 30, 2020

Watch Now
Blog

The Future Of Banking Has Arrived

Jacob Morgan July 29, 2020
Forrester's latest research finds future of banking will be invisible, connected, insights-driven, and purposeful. Analysts Jacob Morgan and Alyson Clarke break it all down.
Read More
Blog

Rumors Of An Arm-Based Mac Signal The Rise Of Ambient PCs

Frank Gillett June 18, 2020
Will Apple announce plans for an Arm-based Mac computer at its annual Worldwide Developers Conference? VP Frank Gillett provides his analysis.
Read More
More posts