robotic process automation (RPA)

Robotic process automation (RPA) permits businesses to automate rote tasks and free up employees’ time for more complex work. Read our insights on when, where, and how to leverage RPA technologies in marketing, IT, CSR, and more.

Insights

Blog

Use These First Principles To Succeed With Robotic Process Automation In 2020

Leslie Joseph 4 days ago
Let’s just say that one measure of the hype that surrounds any emerging technology is the amount of new (and largely superfluous) jargon that it generates. The Enterprise Automation Market Needs Pragmatic Advice The market for robotic process automation (RPA) has been in hyper growth for a while now. RPA and its extension into intelligent […]
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Blog

Microsoft Strengthens Its RPA Portfolio With Softomotive Acquisition

Craig Le Clair May 19, 2020
Vice President and Principal Analyst Craig Le Clair reviews the three key benefits Microsoft will gain from its acquisition of robotic process automation provider Softomotive.
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Welcome To The Future

A pragmatic view of the future of work, and what you can do now to stay in front of this revolution.

Blog

How To Successfully Add RPA To Customer Service Operations

Kate Leggett May 18, 2020
More and more customer service organizations turn to robotic process automation (RPA) to make agents more effective. The technology offloads repeatable tasks from agents, enforces compliance to process and policy, and allows agents to focus on work that matters. Yet contact centers often don’t see the initial ROI of RPA play out as they scale […]
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Blog

COVID-19, Automation, And You

Leslie Joseph May 11, 2020
The COVID-19 crisis has accelerated automation adoption, not just as a cost measure, but also for risk mitigation and business resiliency.
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Blog

The Future Of Work Starts Now

James L. McQuivey April 20, 2020
Thanks to COVID-19, the future of work starts now. Uncover the four shocks that were already going to pass through today's workplaces, affecting employees, leaders, and organizational mandates. But now, they are all accelerated.
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Blog

RPA Helps Contact Centers Deliver Better Customer Experiences

Kate Leggett March 4, 2020
RPA (robotic process automation) is a tactical, short-term fix to digitize common, reproducible agent tasks in the contact center. It’s an easy overlay to your existing technology ecosystem and extends the life of the contact center applications. Forrester data shows that over 44% of organizations are already using RPA. There are two forms of RPA. […]
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Blog

Predictions 2020: Answers To Your Questions

Sharyn Leaver February 12, 2020
Forrester thought leaders weigh in on the meaning of CX, where IT automation is headed, and more.
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Blog

NRF 2020: Robotics Realize Real-Time Retail

George Lawrie January 20, 2020
I’ve just returned from NRF 2020. There were more than 40,000 attendees and 800 exhibitors from 99 countries. They showed how to deliver real-time retail, applying technology to win, serve, and retain the most demanding retail customers. This year, the emphasis was more than ever on boosting supply chain responsiveness to anticipate customers’ latent demand. […]
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Blog

The Three Megatrends For Customer Service In 2020

Kate Leggett January 16, 2020
As AI and automation move deeper into customer service, new areas will be impacted including staffing, processes, and culture.
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Blog

RPA Impacts Employee And Customer Experiences — And That’s A Big Deal

Kate Leggett November 12, 2019
Customer service organizations use robotic process automation (RPA) as a tactical and short-term approach to digitize common agent tasks. There are two forms of RPA: unattended and attended RPA. A task can start with an agent and be supported by attended automation, which can kick off unattended RPA to complete the process. Customer service leaders […]
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Blog

Predictions 2020: Automation Strike Teams And Services Rise To Fend Off A Paradox

Chris Gardner October 30, 2019
Read the top three predictions for the automation market from Forrester Research analyst Chris Gardner.
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Blog

UiPath Layoffs Have Little To Do With The RPA Market

Craig Le Clair October 24, 2019
UiPath has reduced its workforce by several hundred employees.[i] The business has grown at an incredible pace, as have several other providers such as Automation Anywhere. Overall, there is nothing we see that indicates a flattening or slowing of robotic process automation (RPA’s) growth. The layoffs have more to do with the challenges of scaling […]
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Blog

The Forrester Wave™: Robotic Process Automation Services, Q4 2019 Is Here!

Leslie Joseph October 15, 2019
The hype around robotic process automation (RPA) continues unabated, as does the hypergrowth. I am happy to announce the availability of the first-ever Forrester Wave™ evaluation of RPA services. Forrester clients can read the report here. The RPA market has shown some interesting trends of late: As Craig Le Clair and I established earlier this […]
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Blog

Architect Your Automation Strike Teams

Craig Le Clair October 11, 2019
In the quest to launch invisible robots into the enterprise, some organizations are realizing the Center of Excellence model doesn't cut it. Find out what they're doing instead.
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Blog

Use RPA To Make Customer Service Agents More Effective

Kate Leggett October 1, 2019
Customer service organizations turn to robotic process automation (RPA) to provide tactical and short-term fixes to digitize common, reproducible agent tasks. There are two forms of RPA: Attended mode RPA. These bots target the front office. They are invoked by agents in the flow of their work. In the case of an exception, the bot […]
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Blog

The Future Of Work Is An Adaptive Workforce

J.P. Gownder July 25, 2019
Adaptive enterprises have a distinct advantage over their competitors. To begin your transformation, start with your workforce. Learn more.
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Blog

Marketers: Manage Your Automation Portfolio

Victor Milligan June 7, 2019
Automation creates opportunity for marketers. It also generates risk. Marketers must master automation while closing the gap between customer expectations and the current operating model. Learn more.
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Forrester’s Automation Framework

Discover how to manage the automation portfolio to out-think your competition.

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FORRward: A Weekly Read For Tech And Marketing Execs

Matthew Guarini May 14, 2019
Having A Digital Ad Strategy Doesn’t Mean You’re Ready For This $100 Billion Market This week, the IAB announced that US digital ad spend topped $100 billion for the first time last year. We’re not surprised — our forecast predicts that by 2023, CMOs will spend nearly $150 billion on various digital marketing channels in […]
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Blog

Use-Case Selection Will Make Or Break Your AI Strategy In Healthcare

Arielle Trzcinski May 6, 2019
“AI” is shorthand for an ecosystem of technologies. We’ve created a chart that explains components of AI and how they may apply to healthcare uses cases.
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Video

Companies Must Start Creating Human-Machine Collaborations

Samuel Stern May 3, 2019
What will your humans do in an automated workplace? Principal Analyst Sam Stern explains three principles for seamless human-machine collaboration. Watch now and learn more at CX NYC June 11-12.
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