AI, Buying Networks, Revenue Growth — Master It All
Forrester’s B2B Summits connect you with analysts and insights to help you navigate buying shifts, win with AI, accelerate growth, and transform revenue.
Zendesk Relate 2026 showed that agentic customer service depends on structured knowledge, new service engineering roles, and operational readiness for AI execution.
As automation takes on more interactions and even replaces certain supervisory functions, human work is shifting from handling requests to managing, training, and optimizing AI. The result: fewer traditional roles, but a greater need for higher-value skills.
