Media Citation Policy

Intellectual Property And Usage Guidelines For Independent Media

All information provided by Forrester Research, Inc. (“Forrester”), in any form, (“Information”), is proprietary information that belongs to Forrester and is protected by US and international copyright law and conventions. Except as set forth herein, direct or indirect reproduction of the Information, in whole or in part, by any means, is prohibited without the express written consent of Forrester.

Forrester® and Technographics® are registered trademarks of Forrester Research, Inc. The Forrester Wave™, TechRankings™, TechRadar™, Total Economic Impact™, Customer Experience Index (CX Index™), and RoleView™ are trademarks of Forrester Research, Inc. Media may not reproduce graphics from The Forrester Wave™ reports or full lists of vendors ranked within without permission of Forrester’s press team.

Authorized Uses For Media

Members of the press may reproduce no more than one graphic or slide and no more than one paragraph of text or three non-contiguous sentences contained in the Information without prior approval. All citations must be attributed to Forrester and all graphics and slides must be sourced accordingly with links back to the original source. Forrester press can provide approval and the correct URLs to use. Sample sourcing lines include:

  • Forrester Data: Consumer Technographics® North American Healthcare And Government Survey, Q2 2017 (US)
  • Forrester Research, Forrester Analytics, Forrester

Independent media outlets — or publications that are not owned or sponsored by another company or vendor — can arrange analyst telephone or email interviews via

Forrester and its analysts are not permitted to provide custom quotes for vendor-owned/sponsored materials. Vendor-owned/sponsored media looking to cite Forrester content — including, but not restricted to, published research, event presentations, webinar slides and blog posts — are asked to contact Forrester’s Citations department and provide two (2) business days for review.

The Forrester Copyright Notice

“Copyright © 2021, Forrester Research, Inc.”

Commercial Use

Except as approved by Forrester’s Citations department, Forrester prohibits any reference to Forrester or its Information in all types of advertising and sales collateral, in all types of media, including Web pages designed to sell products and/or services. Forrester does not perform contract research or write white papers.

Limitation Of Liability

Forrester shall not be liable for any damages incurred by or arising as a result of reliance upon Forrester’s Information. Forrester warrants that the information is based on compilation and analysis of the best sources available to Forrester at any given time, and that any opinions reflect Forrester judgment at the time and are subject to change. The foregoing warranty is in lieu of all warranties, express, or implied, statutory or otherwise, including without limitation, any implied warranties of merchantability or fitness for a particular purpose, and warranties as to accuracy, completeness, or adequacy of information.