Featured Webinars
Reimagine Three Core Drivers For Tech Strategy Success
Learn how to unlock the adaptivity, creativity, and resilience that will define leaders for years to come.
Reimagine Three Core Drivers For Tech Strategy Success
Get an inside look at the tech strategy to power your path to customer obsession.
B2B Marketing Leaders
B2B Marketing: Content Strategy Webinar Series
Learn practical advice on building audience-centric content and aligning content planning, translation, and localisation efforts within global teams.
EMEA
Demystify Marketing Planning
Guide your marketing planning efforts with Forrester’s Plan-on-a-Page template and learn how it can be applied to different organizational operating environments.
What You Can Do Right Now to Create a Better Customer Experience
Understand how changing B2B buying habits are modifying post-sale expectations and review five actions for improved customer engagement.
The Digital Brand and Communications Function: Driving Speed, Scale, and Value
Discover how to drive greater business value by building a natively digital brand and communications approach and tech stack.
Working Effectively With Corporate Marketing And Sales
Learn how to define, prioritize, and align corporate marketing and regional business objectives with a structured approach.
Asia Pacific
How to Build Marketing Campaigns That Are Not Lost in Translation
Learn regional differences in buying behaviors and how APAC marketers can incorporate that in go-to-market architecture and marketing campaigns
Asia Pacific
Pivoting to Virtual Events Best Practices
Discover the keys to developing an effective virtual strategy including how to optimize attendee experience and maximize return on event investment.
Asia Pacific
Making Sense (And Money) In The New Tech Ecosystem
Unpack the future trends and get actionable advice on changing technology market and learn how to thrive in broader channel ecosystems.
Asia Pacific
Virtual Customer Journey Mapping: Adapting To The New Reality
Learn how to map out journeys to help your customers and employees during the pandemic crisis and beyond.
EMEA
Unifying Planning and Execution Across the B2B Events Portfolio for Demand Marketing
Learn how organisations that synchronize efforts to unify planning and execution across the B2B Events Portfolio can achieve improved ROI and attendee experience.
EMEA
Predictions 2021: Marketing Leader Webinar
The decisions marketing leaders make will be critical in shaping the course of their business. Learn how to meet the moment.
What B2B CMOs Need To Know
Get the key findings from the SiriusDecisions Global CMO Study.
Sales Leaders
The Future of B2B Buying and How Sales Organizations Should Adapt
Learn the key implications of changing B2B buying habits and how to transform sales organizations to sell in a more buyer-friendly way.
The Path Back to Growth for Sales Leaders
Learn how to optimise your sales operation model by enhancing the four key areas of the revenue engine.
Asia Pacific
IT Leaders
The Future Workplace: Top Considerations for Technology Leaders in Europe
Discover the trends and opportunities for European technology leaders when planning their return to the workplace.
EMEA
The New Normal For Technology Leaders In Europe
Uncover what it takes to be a future-fit technology leader and the vital leadership skills, qualities, and tactics needed to be successful.
Reimagine Three Core Drivers For Tech Strategy Success
Learn how to unlock the adaptivity, creativity, and resilience that will define leaders for years to come.
The Rise Of Employee Power And Data In The Future Of Work
Learn how the tsunami of employee data and the rise of employee power will impact your organization and how you can prepare.
Systemic Risk And Robotics In The Future Of Work
Discover the four shocks that will transform the future of work – systemic risk, robots and automation, employee data, and employee power – and the tools available to address these trends.
Australia Tech Market Outlook 2020 – 2021
Explore the dynamics of Australia’s technology market outlook for 2020 – 2021 and how leading CIOs are embracing the opportunity to change and transform the business.
Asia Pacific
Zero Trust In Practice
Learn how to implement and maintain Zero Trust to protect your business from today’s and tomorrow’s advanced threats.
Future-Proof Your Business With Zero Trust
Get educated on key trends impacting your security strategy, what’s driving increased interest in Zero Trust, and where to start.
The Brave New World Of Work
Discover the shocks that will shape the future of work, and what it should mean to enterprise leaders now.
Asia Pacific
B2C Marketing Leaders
The Future Of B2C Business Models
Learn how new pricing and distribution models are changing consumers’ expectations for B2C brand offerings and why customer retention will become even more critical.
Competing For Today’s Values-Based Consumers
Discover what drives today’s values-based consumer and how brands can clearly and authentically deliver their values messaging.
The Cost Of Losing Creativity
Learn the ROI of agency creativity and how marketers benefit from rethinking their investment mix to differentiate and drive growth.
Virtual Customer Journey Mapping: Adapting To The New Reality
Learn how to map out journeys to help your customers and employees during the pandemic crisis and beyond.
EMEA
CX Leaders
Enhance and Prove The Value Of Your Customer Experience Strategy
When working on measuring and proving the value of Customer Experience, we know that CX leaders are facing many challenges, including difficulties in making the case for CX and various privacy and ethics doubts when it comes to measurement.
Forrester CX experts are joining forces for two live complimentary webinars to help you overcome these challenges.
EMEA
How To Prove The ROI Of CX
Learn how to create a compelling CX business case and build an effective CX ROI model that’ll win over numbers-driven executives.
The US Customer Experience Index 2020: Why CX Differentiation Leads To Long-Term Success
Dive into the latest results from this year’s US CX Index, explore trends in CX quality at the brand and industry level, and understand the impact of CX-based differentiation.
CX Metrics For Alignment And Change Management
Learn how to determine the metrics that matter for executive alignment on your CX transformation and drive customer-centric culture
Activate More Data And Drive CX Project Prioritization
Learn how to use data to determine which CX projects will have the greatest ROI and how to use data storytelling to gain alignment with and persuade stakeholders to act.
Uncover The Power of Service Design
Discover the Service Design principles, process and tools to bridge silos internally, and build a better customer experience.
EMEA
Mind The Training Gap
Discover why your organization needs an effective CX training program and how EX + CX can collaborate to drive culture change.
Virtual Customer Journey Mapping: Adapting To The New Reality
Learn how to map out journeys to help your customers and employees during the pandemic crisis and beyond.
EMEA
Industry
Reducing Software Costs In 2020
Learn negotiation tactics to find short term software cost savings for both existing contracts and upcoming renewals and ensure you are optimizing spend through the recovery and beyond.
Customer Experience For Procurement: Driving Government Acquisition Performance Using CX Principles
Learn how procurement leaders can benefit from utilizing customer experience methodologies and tools to reimagine procurement organizations to fuel mission success.
The Future Of Financial Services is Open
Find out how the future of financial services and how open banking will play out in APAC and what is means.
Asia Pacific
The Future Of Digital: Anticipatory Experiences
Find out why anticipatory experiences are the future of digital and what your firm need to do to deliver that.
Asia Pacific
Accelerate The Digital Future Of Government With A Customer Obsessed Strategy
Explore how to accelerate the digital future of government with a customer obsessed strategy.
Asia Pacific
Executive Spotlight: Top Priorities For APAC Business And Technology Leaders
Learn how Forrester can help technology providers understand the focuses of their customers and explore how emerging technologies are impacting business priorities.
Asia Pacific
Deliver Excellent Experiences To Make Your Payments App Successful
Explore how digital payment providers can differentiate with excellent digital experiences and retain customers in a market with almost no switching costs.
Asia Pacific
Digital Lending 2.0: Re-imagine Your Digital Lending Proposition To Thrive In Future
Deep dive into the concept of digital lending and get actionable advice from industry practitioners on how you you can re-assess your digital lending proposition.
Asia Pacific
The Path To Recovery For Travel And Hospitality Industry
Learn how some industry players are demonstrating resilience, being adaptive and empathetic while discovering ways to adjust to the next-normal.
Asia Pacific
The Future Of Japanese Banking Is Open
Deep dive into the open banking regulatory initiative in Japan, the market challenges and future trends.
Asia Pacific