You are running from the office to your car to pick up the kids and while you are at it you think "OMG! Valentine's day is coming, I forgot to order the flowers for my wife." You pull out your mobile phone and stop on the side of the road to log on to your favorite Valentine's specialty retailer – leveraging a mix of digital retailers which sell flowers (or candy or other items) and you want to order something. Unfortunately, your favorite retailer is slow and the kids start complaining in the back seat and you must drive on. Too late! You are going to break hearts (ok maybe that is a bit too much) but certainly some of the retail vendors will experience a "break" in revenue. If you are working for a retail vendor, Mobile Application Performance Management matters – not just on Valentine's day.
See our recent report titled "Brief: Shopping Guide On Mobile Application Performance Management Solutions" so that you can get prepared. Don't wait until Easter.