David Johnson

Principal Analyst

Forrester Bio

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Four Vendors Lead in The Forrester Wave: Enterprise Mobility Management, Q4 2017

David Johnson December 21, 2017

Our recently released Forrester Wave: Enterprise Mobility Management, Q4 2017 uses 26 criteria to evaluate the top 13 mobility management solutions on the market today. Unlike in year’s past, this year’s analysis reveals that a unified approach to device and app management is now feasible. Organizations looking to improve employee experience and simplify management can […]

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Why High Performance People Need High Performance Technology

David Johnson April 2, 2016

My colleagues and I have spent the last four years studying the links between technology, human performance at work, customer experience, and the financial performance of companies. One fascinating insight we’ve learned is that what separates the highest performing people in their work from others is their ability to reliably focus their attention, bringing more […]

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Graduate-Level I&O Course: Use Customer Experience Insights To Unshackle Employee Potential

David Johnson October 16, 2015

Enough of the platitudes about the virtues of being customer-centric, and the feel-good mantras about listening to customers. Everyone listens to their customers, but that’s not the same thing as operating like you do. Listening and understanding are hard enough in our interrupt-driven business world, but listening, deeply understanding and doing the right things…almost every […]

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Forrester’s Server-Hosted Virtual Desktop (VDI) Wave Reveals Two Vendors Lead The Pack

David Johnson September 18, 2015

With server-hosted virtual desktops (VDI), you take something that used to be a few centimeters from someone's fingertips – their Windows desktop – and move it sometimes thousands of miles away, and you expect them to be okay with that. It’s possible, but choose your technology vendor wisely, because the project’s success will hinge on […]

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Is Your Company A Place Where Employees Grow And Thrive, Or Wither And Leave?

David Johnson May 18, 2015

As Forrester's Customer Experience Index (CX Index™) proves, the key determiner of a company's success is customer satisfaction. We can also prove that there is a strong correlation between employee satisfaction and customer perception and opinion, which is more pronounced with those employees who have a greater impact on your customers. To improve customer satisfaction, […]

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2015 Will See The Rise Of Human Science And Technology Convergence

David Johnson November 5, 2014

At the leading edge of every employee-led workplace technology revolution is usually a handful of motivated people who are constantly experimenting with tools and technologies to improve their work. In the early ‘90s, millions mastered the venerable PC and especially Microsoft Excel – partly because for the first time they could quickly collect and process […]

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Technology Jeopardy: Beat The Odds Of Project Failure With A Single Question

David Johnson September 11, 2014

A version of this post originally appeared on Computerworld. People are always asking me, “What can we do to help people do their very best work?” Actually, I don’t think I’ve ever been asked that question. But I really do wish someone who stewards workforce computing for his or her company would — and I'd be […]

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As You Prepare for VMworld 2014, Educate Yourself On Digital Workspace Technologies

David Johnson August 22, 2014

Bill Gates said "People everywhere love Windows.” Whether or not you agree, the fact that Microsoft Windows remains the de facto standard for business productivity after nearly 3 decades, suggests that many still do. But as the sales figures of Microsoft’s competitors suggest, people everywhere love lots of other things too. And one of the […]

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How Technology Burns Out Employees And Erodes Customer Service, And What To Do About It

David Johnson July 17, 2014

Do you start your days looking at a calendar full of meetings and feel overcome with joy? Me neither – especially when I have a lot of work to get done that I know is more important. And when you’re in those meetings, are you fully engaged or are you trying to clean out your […]

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A Nice Example Of Applying Desktop Virtualization To Improve Customer Experience

David Johnson April 8, 2014

When I was maybe 2 years old, my mother lost track of me in a Toys-R-Us store. After a dozen stressful minutes, she finally found me – holding a Fisher-Price airplane. And so began my love affair with airplanes and aviation. So as I looked through the break-out schedule while attending NVIDIA’s GPU conference two […]

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Navigating the Legal and Audit Implications of BYOD Initiatives

David Johnson January 13, 2014

While the consumerization of IT marches on, in its footsteps lurks the specter of unknown risk. We live in a world of zero-sum games of litigation where suffocating regulations are the norm, and failure to comply can draw millions in fines and lawsuits. Technology diversity multiplies the challenge of maintaining compliance — it’s no wonder […]

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Citrix Acquires Framehawk, Bolsters Enterprise and DaaS Portfolios

David Johnson January 8, 2014

This morning Citrix announced the acquisition application mobilization vendor Framehawk for an undisclosed sum as the battle for high performance for corporate Windows apps on mobile devices rages on. Here’s my take: It's a good acquisition for Citrix and in turn for I&O pros for 3 reasons: Some of Framehawk's technology will be additive to […]

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VMware Buys Desktone as the Desktop-as-a-Service Market Heats Up

David Johnson October 15, 2013

VMware Acquires Desktone. What does it Mean? In Barcelona this week, VMware announced that it is acquiring Desktops-as-a-Service provider, Desktone. This is a market I've been watching for several years, and I think this is good news for both Desktone and VMware customers. On one hand it provides an alternative for VMware prospects who are […]

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A New Microsoft Emerges. Leader Again or Still Fast-Follower?

David Johnson July 12, 2013

Today's re-org at Microsoft comes amidst mixed success as they straddle the gap between capricious individual consumers and the cash-strapped, risk-averse needs of enterprise IT buyers who find themselves years behind the demands of their own capricious workers, who are also consumers when they go home. Windows 8 shows us that Microsoft has more learning […]

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Citrix Takes Big Leaps Forward with Digital Workspace Delivery

David Johnson May 23, 2013

There are very few companies in technology who truly understand that "consumers" and workers are the same *people*. Citrix is one of them. Consumers are consumers because they have jobs, and they get out of bed in the morning to go to a place where they earn money in exchange for their time and work […]

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Collected Insights on Microsoft's Q3FY13 Performance

David Johnson April 18, 2013

There is plenty of speculation in the industry this quarter about the future of Microsoft given the challenges facing Windows 8. Microsoft reported flat revenues in the Windows Division today, citing the transition in the PC industry overall. The good news is that Microsoft is a diversified business with strengthening enterprise multi-year licensing revenues of […]

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Is Windows 8 Killing PC Sales? Read the Fine Print: The Report of Windows' Death was an Exaggeration

David Johnson April 12, 2013

On May 5, 1907, The New York Times published a column written that same morning by Mark Twain on the news of his death the day before. "You can assure my Virginia friends," said Twain, "that I will make an exhaustive investigation of this report that I have been lost at sea. If there is […]

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Has VDI Peaked? A Change in the Adoption Drivers Sheds New Light, and New Life

David Johnson April 1, 2013

Winning teams delight in the 'doing', not the 'winning' When I was growing up in Pittsburgh, Pennsylvania, Chuck Noll was the head coach of the Pittsburgh Steelers, and his leadership was my first glimpse into what separates teams that win from teams that don't. My favorite quote from Noll exemplifies his view both simply and […]

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Happy Employees, Happy Customers - How Workforce Computing Strategy Drives Engagement and Results

David Johnson March 18, 2013

What do Google's Gmail, Ericsson's #1 telecom switching systems and Southwest Airlines' Ticketless Passenger Travel all have in common? Yes, they're all spectacular business successes, but what most people don't know is that they're also the direct result of employees working on their own time to solve problems and innovate above and beyond their daily […]

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Why Dell Going Private is Less Risk for Customers than their Current Path

David Johnson February 5, 2013

To publish this post, I must first discredit myself. I'm 42, and while I love what I do for a living, Michael Dell is 47 and his company was already doing $1 million a day in business by the time he was 31. I look at guys like that and think: "What the h*** have […]

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