Liz Herbert
VP, Principal Analyst

Author Insights
Blog
What Makes A Future Fit Platform Strategy?
We identified the platform best practices found in the other submissions to the inaugural TSI Awards. We added the submitting companies’ real-world examples to help you understand the full future fit platform strategy and see how it could support your organization.
Blog
What Makes A Future Fit Technology Strategy?
Learn the best practices for how you can build a future fit technology strategy in each of platforms, practices, partners, and people.
Blog
The Buyer’s Journey: Business Applications
Forrester’s Buyers’ Journey Survey, 2022 asked global purchase influencers about their experiences of making a variety of technology and non-technology purchases for their businesses. In our recent report, The Buyer’s Journey: Business Applications, we looked at respondents who purchased or will purchase a business application. Here is a sneak peek into some of the key […]
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The Software Industry Trends That Matter In 2023
Forrester unpacked the nine most important software trends in 2023 and what they mean for technology executives. Here is a preview.
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What Q4 Software Vendors’ Earnings Mean For Technology Executives
What can tech leaders learn from software vendors' Q4 earnings reports? Get three key takeaways from Forrester's recent review.
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Uneven Innovation At AWS re:Invent 2022
Some 14 Forrester analysts attended this year’s AWS re:Invent in Las Vegas. The conference was a mix of innovation in some areas — particularly compute and networking, along with a co-engineering approach to industry cloud — but plateaus in others, such as hybrid and edge. Efficiency and consolidation were underlying themes, from amping up AI/ML […]
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The Future Fit Platform Strategy
Technology leaders must prioritize and govern a limited number of platforms with the scale, innovation, and ecosystems to maximize the business impact.
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EY’s Coming Split Signals The Great Unbundling: What It Means For Enterprise Technology Leaders
EY recently announced plans to split into two parts: one focused on audit and related services and the other focused on business technology consulting. Learn what the development means for business tech leaders.
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Digital Operations Providers: Forrester’s 2022 Now Tech Report Is Now Live
Forrester's Digital Operation Platforms (DOPs) Now Tech is now live. This blog highlights key DOP vendors and market trends.
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Tech Stack Optimization Must Balance Efficiency, Effectiveness, And Innovation
Making smarter decisions about your application portfolio is critical. Learn how a future fit technology strategy can help you reduce, modernize, and redistribute your technology stack.
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Introducing The Forrester New Wave™: Workday Implementation Partners, Q3 2021
Workday has captured the hearts of many enterprise buyers looking to modernize their employee experience with its human capital management (HCM) software in a way competitors have struggled to match. In recent years, Workday has sought to expand that foothold and compete more broadly to serve as a digital operations platform by expanding into financials […]
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The Rise Of Industry Cloud Business Applications
Verticalization is back! Why? Horizontal business applications — as mature as they are — don’t fully support industry-specific workflows that span the front and back office. Manufacturers must track projects, schedules, time sheets, and labor efficiencies that are not core to customer relationship management (CRM) or inventory management. Healthcare providers must manage a patient’s health […]
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The Right Platform Strategy Is Key To Your Future Fitness
To scale innovation, technology executives must focus on ecosystems and interconnectivity between partners. Get three key recommendations on how to do that.
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Salesforce Picks Up (The) Slack To Extend CRM’s Reach Into Collaboration But Won’t Dethrone Microsoft Teams
Find out how Salesforce plans to use the $28B buy to extend the reach of its CRM platform.
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Predictions 2021: “COVID Wrote The Business Case — Our Future Is Digital”
In 2020, digital shifted from nice-to-have to must-have. In 2021, companies will accelerate their digital transformation with a focus on customers and what, where, and how to serve them.
Video
Beyond ERP: How Digital Operations Platforms Make Or Break The Customer Experience
Strong customer-facing experiences are fruitless until you tie them to back-end operations. Learn how new digital operations platforms (DOPs) will bring enterprise experiences to levels ERP never could.
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CEO Departure Gives SAP The Chance To Refocus On Customer Priorities — But Also Brings Risks
SAP’s CEO Bill McDermott will resign and be replaced him with co-CEOs Jennifer Morgan and Christian Klein. Get a detailed analysis of this news from Forrester's Liz Herbert.
Blog
Key Takeaways And Our Take On Oracle OpenWorld 2019
Allen Bonde and I chat about key takeaways and our take on the recent Oracle OpenWorld 2019 event.
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