Customer-obsessed marketing
Venturing Into ABM? What You Should Be Asking
Is curiosity as important as intelligence when it comes to handling complexity? Some new thinking from HBR suggests that it is — especially when handling ambiguity and…
big data
Latest Posts
Build an insights-driven org
The Age of Alt: Data Commercialization Brings Alternative Data To Market
We all want to know something others don’t know. People have long sought “local knowledge,” “the inside scoop” or “a heads up” – the restaurant…
June 22, 2017 | Jennifer Belissent, Ph.D.
Privacy & security
Data is the perimeter, defend it that way
Data is the perimeter, defend it that way Unless you have been living under a rock or possibly hiding in the mountains of Montana with…
May 15, 2017 | Chase Cunningham
Cloudera IPO Highlights The Big Data And Hadoop Opportunity
Last week, Cloudera successfully completed an IPO, raising $259 million of equity capital, including the over-allotment option. Shares were priced at $15 per share and…
May 4, 2017 | Jennifer Adams
Build an insights-driven org
Is Business Intelligence (BI) Market Finally Maturing? Forrester Three Big BI Market Predictions
No. The buy side market is nowhere near maturity and will continue to be a greenfield opportunity to many BI vendors. Our research still shows…
April 17, 2017 | Boris Evelson
Build an insights-driven org
Insights Services Drive Data Commercialization
The new data economy isn’t about data; it is about insights. How can I increase the availability of my locomotive fleet? How can I extend…
March 8, 2017 | Jennifer Belissent, Ph.D.
Build an insights-driven org
Insights Services Leaders Deliver True Decision Support
The explosive growth of the data economy is being fueled by the rise of insights services. Companies have been selling and sharing data for years.
March 7, 2017 | Jennifer Belissent, Ph.D.
Mobile World Congress 2017: Observations Regarding The Main Enterprise Themes
Recently, the largest annual get together of the mobile industry, Mobile World Congress (MWC) took place in Barcelona. In my opinion, the biggest themes…
March 7, 2017 | Dan Bieler
Consolidations In Data Governance Tooling Are Emphasizing DG importance For Future Data Usages
While data governance has been a business need for years, it is becoming more visible as a center-stage business concern. Driving this shift are new…
February 23, 2017 | Henry Peyret
Build an insights-driven org
The Data Economy Is Going To Be Huge. Believe Me.
Are they serious? I've just finished…