Cloud Computing Trends

Cloud computing is revolutionizing IT and enabling digital transformation. Read our insights on why it matters and how to get it right.

Insights

Blog

re:Invent 2023 — Is AWS In Unfamiliar Territory As A Follower?

Lee Sustar 6 days ago
At AWS re:Invent 2023 the AI announcements were underwhelming despite high expectations. Find out more in this extended review of the event.
Blog

VMware Customers: Brace For Impact

Tracy Woo November 22, 2023
With the VMware-Broadcom deal set for closing, what should you know? Learn five key things VMware customers can expect in the coming years.

Global

Don’t Miss Our Live 2024 Predictions Deep Dive

Join us on January 18 to hear from the tech, CX, and B2B analysts behind our 2024 global predictions and get an important generative AI update from Forrester’s CEO, George Colony.

Blog

Welcome To The Chip Wars, Microsoft

Glenn O'Donnell November 17, 2023
The move erodes lucrative business for the current main players. We break down what it means for tech buyers.
Blog

Predictions 2024: Technology Infrastructure Addresses A Tumultuous Environment

Michele Pelino October 30, 2023
Dynamic changes are occurring in the technology infrastructure landscape, impacting the data center, remote work, edge environments, and connectivity. Learn more in our 2024 technology infrastructure predictions.
Blog

Predictions 2024: A Lethargic Enterprise Software Market Goes Cutting-Edge

Linda Ivy-Rosser October 30, 2023
In 2024, we’ll see SaaS sales hit 75%, genAI drive modernization efforts, and at least one vendor megadeal. Learn more in Forrester’s 2024 enterprise software predictions.
Blog

Predictions 2024: AI Will Boost Big Cloud Players — But Threaten Them, Too

Lee Sustar October 30, 2023
The disruptive forces of AI will shake up the cloud market in 2024. Learn more in our 2024 cloud computing predictions.
Podcast

The Future Of Cloud

What It Means October 5, 2023
Recent, major shifts in the cloud space are prompting some technology leaders to review their cloud strategies. In this episode, Principal Analyst Lee Sustar provides his perspective on the future of cloud and how it may impact your technology roadmap.

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Blog

Think AI Has Reshaped Cloud? Wait Until You See What’s Next.

Lee Sustar August 16, 2023
Recently, I published The Future Of Cloud report and a corresponding blog post to talk about its future as abstracted, intelligent, and composable. Let’s take a closer look at the “intelligent” component and what it means amid the intense interest in generative AI today and long-term trends in cloud. Cloud is nearly always mentioned in […]
Blog

Heat Reuse In Data Centers May Be Required And Regulated

Abhijit Sunil August 16, 2023
Debates surrounding the Energy Efficiency Act, which aims to reduce energy use in public authorities, corporations, and data centers, will potentially influence future laws globally. Why is this important and what does it mean? Here’s the context: Data centers use a lot of energy. The International Energy Agency estimated that global data center electricity consumption […]
Blog

Subscription Hardware Puts The Channel At Risk

Naveen Chhabra August 14, 2023
Subscription-based hardware is the emerging model that every hardware vendor is promising to customers, partners, and investors. It’s a significant shift from the classic capex model in which firms spend money for outright hardware purchases. There are several scenarios such as new technology, short-term projects, test-before-you-buy, and infrastructure bundled with managed services, etc., where subscription-based […]
Blog

Hyperscalers, It’s Time To FOCUS

Tracy Woo August 10, 2023
In late June, at FinOps X, the annual event hosted by FinOps Foundation, a big topic was the open source project FinOps Open Cost & Usage Specification (FOCUS), which aims to standardize the billing construct and presentation of cloud cost data. This is a BIG DEAL. In doing so, FOCUS will remove the complexity and […]
Blog

SAP To Raise On-Premise Annual Support Fees An Average Of 5% Effective January 2024

Akshara Naik Lopez August 9, 2023
Continuing the latest trend in price increases by major enterprise software vendors, SAP announced on July 26, 2023, that it will increase the annual support fees for SAP support agreements by roughly 5.0% (by local CPI rates, capped to 5%). This is on top of the previous increase announced in 2022 for an average support […]

60% Of Skeptics Will Use (And Love!) GenAI

Surprised? Download Forrester’s 2024 Predictions guide to see why progress will be driven by exploration — and 14 other global predictions on AI, privacy, B2B buyers, hybrid work, and more.

Blog

2024 Annual Planning: Don’t Let Caution Become Complacency

Sharyn Leaver August 1, 2023
A precarious economy has tempered business and technology leaders' budget expectations. But now is not the time to retreat. Our 2024 planning guides advise on where to invest and experiment for success.
Blog

Kubernetes: Innovation Enabler Or Implementation Detail?

Devin Dickerson July 20, 2023
The only thing more complex than running on Kubernetes is figuring out how to run containerized apps consistently across different environments without it. Find out more in this preview of our Technology & Innovation North America event.
Blog

The Rise Of DIY In FinOps

Tracy Woo July 18, 2023
One of the trends that emerged from FinOps X in San Diego is that DIY tooling is on the rise. Find out why Forrester typically tries to dissuade FinOps teams from taking this route.
Blog

The Future Of Cloud: Abstracted, Intelligent, And Composable

Lee Sustar July 17, 2023
It’s been a great decade and a half for the cloud. Every tech executive I speak with wants to know what’s next — and not just in the next couple of years but the next decade. In my latest report, The Future Of Cloud, I lay it all out. In a nutshell, cloud is destined […]
Blog

Cloud Explosion: Propelling India’s Digital Growth Story

Biswajeet Mahapatra July 6, 2023
Government, healthcare, retail, supply chain and logistics, manufacturing and financial services will see an explosion in cloud adoption in India. We expect the Indian cloud market to see unprecedented growth of 24% in the coming year. Indian enterprises adopting public cloud have spent an average of ₹3.7 billion on it in the past 12 months. […]

Revamp Your Tech Architecture For Business Success

Download the guide to learn how to use Forrester’s Outcome-Driven Architecture Model to align enterprise architecture teams with business objectives

Blog

Cloud Providers’ Focus On AI Hasn’t Paid Off … Yet

Lee Sustar June 28, 2023
The advent of the AI cloud has the potential to shake up the market by allowing current leaders and new challengers to focus on higher-margin services. Learn how in this blog post.
Blog

IBM Reups On FinOps With Its Apptio Acquisition

Tracy Woo June 26, 2023
Late Friday, The Wall Street Journal reported that IBM is in potential late-stage talks to acquire cloud cost management and optimization (CCMO) and IT financial management (ITFM)/technology business management (TBM) company Apptio for roughly $5 billion. If the deal closes, the value would be at more than twice Apptio’s previous purchase price of $1.94 billion […]
Blog

To Secure Kubernetes, Think Beyond Kubernetes

Sandy Carielli June 22, 2023
Kubernetes is the de facto standard for deploying and managing application workloads and containers. Lee has written quite a bit about the power of Kubernetes as an innovation platform, but while development and architecture teams are bullish on Kubernetes, security teams can find themselves scrambling to secure Kubernetes environments as they hurtle toward production. The […]
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