Innovation

Innovation is the lifeblood of today’s business world. As traditional ways of doing things become outmoded and disrupted, firms must radically (but smartly) experiment to stay relevant. Read our insights and discover smart approaches to innovation.

Insights

Blog

Five Consumer Lessons From The 2010s: No. 2

Anjali Lai January 10, 2020
This is the second installment in a series of five blog posts highlighting important lessons about consumer behavior and attitude that emerged from the past decade. If a retrospective look on the 2010s conjures feelings of uncertainty, peering through the lens of legacy brand leaders only dramatizes the sense of instability as the volume and […]
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Blog

Five Consumer Lessons From The 2010s: No. 1

Anjali Lai January 9, 2020
Part one of five customer insights lessons learned over the last decade. Up first: remember the netbook?
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Blog

How Leading Government Agencies Are Raising CX With Tech-Driven Innovations

James Staten January 9, 2020
VP James Staten provides three ways CIOs can improve CX with disruptive innovation.
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Blog

The Culture Of An Organization Defines Its Destiny

Dan Bieler December 20, 2019
Corporate culture matters because it provides the framework for what and why employees and managers prioritize business objectives and how they go about executing them. Transformation depends on this adaptive workforce that drives and defines the organization.
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Blog

Avoid Becoming Dumb Money

Nigel Fenwick December 9, 2019
A new breed of corporate venture capital is emerging, leveraging lessons learned from past VC experiments. VP and Principal Analyst Nigel Fenwick dissects this trend.
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Blog

FORRward: A Weekly Read For Tech And Marketing Execs

Brigitte Majewski December 9, 2019
Embracing gender evolution; hyperscale cloud emerging tech partnerships; healthcare innovation award winners.
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Blog

Empirical Innovation: Prioritize Evidence Over Instinct To Innovate Successfully

David Truog November 18, 2019
Many companies operate under the idea that "If you innovate it, they will come." Spoiler alert: They won't. Successful innovation relies on empirical research.
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Video

Google Makes Moves Into Banking: Should Banks Be Worried?

Alyson Clarke November 14, 2019
Google may offer consumers checking accounts as soon as next year. Principal Analyst Alyson Clarke explains what the move means for banks.
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Blog

Who Should Design: Blend Democratization, Expertise, And Representativeness

David Truog November 13, 2019
The best CX arises when every employee learns design basics and a pro design team — that's representative of the intended audience — guides the process.
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Blog

Deep Design: Designing Well Combines Art And Science

David Truog October 31, 2019
Many firms misperceive design as being about look and feel, but it's mostly about how things work — and its processes are rooted in the scientific method.
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Blog

Consumers Demand Hybrid CX

Tom Mouhsian October 30, 2019
The Falsehood Of Digital As The North Star Ever since “digital” swept across the world and became a word that’s almost synonymous with innovation, companies large and small have been in a race to digitize . . . everything! Driven in part by the (correct) assumption that customers themselves are increasingly digital, and bolstered by […]
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Blog

The Design Revolution — And The Six Myths That Undermine Your Design Efforts

David Truog October 28, 2019
Although businesses prioritize design more and more, many undermine their own efforts by falling for six common myths about it.
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Blog

WeBank Is Driving Financial Inclusion At Scale In China

Aurelie L'Hostis October 25, 2019
Around the world, the financial services industry has historically underserved or even excluded millions of consumers and SMBs (small- and medium-sized businesses) that are not considered profitable customer segments. Still today, large numbers of people and businesses do not rely on banks to help them meet their day-to-day financial needs. But you know how the […]
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Blog

So What Was CyberCon 2019 Like?

Seles Sebastin October 10, 2019
AISA’s (Australian Information Security Association) annual CyberCon conference was a sight to behold, with an amazing lineup of panelists, keynote speakers, and some female attendees (at last!). Set against the (unusually) sunny, crisp backdrop of Melbourne’s South Wharf, the conference was an immersive two days of contentious debates and discussions on just how pervasive and […]
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Blog

Economic Uncertainty And Unicorn Carnage Spells Opportunity For Corporate VCs

Carlton Doty October 7, 2019
As speculation about recession and economic uncertainty grows, many VCs are tempted to tighten investments next year. That would be a big mistake. Find out why.
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Blog

The “Be Here Now” Phone: A Conversation With Light CEO Kaiwei Tang

David Truog September 26, 2019
Does time spent on your smartphone sometimes feel like it’s pulling you away from real life? And is the pull hard to resist? There’s a reason it feels that way.
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Blog

Apple Puts The Promise Of Health Innovation In The Hands Of Consumers . . . Pun Intended

Arielle Trzcinski September 12, 2019
“Today’s announcement carries our commitment to health even further by engaging with participants on a larger scale than ever before.” — Jeff Williams, Apple’s chief operating officer At Apple’s special September event earlier this week, the tech titan announced key research initiatives designed to help improve population health. The research builds from data shared by […]
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Blog

Learn From Telcos And Network Infrastructure Vendors About Innovations For Networked Solutions

Dan Bieler September 4, 2019
The report “Connected Solutions Are A Catalyst For Tech-Driven Innovation” highlights how technology-driven innovation by telcos and network equipment vendors can help CIOs from outside the telecoms sector with their innovation initiatives.
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Video

Use Cloud Platforms To Drive Your Tech-Driven Innovations

James Staten August 26, 2019
By investing in a cloud platform, you can get on-demand access to the next wave of emerging technologies. Learn how.
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Blog

Last-Mile Delivery: eCommerce’s Future Depends On Innovation In Package Delivery

Sucharita Kodali August 8, 2019
15 billion — that’s how many eCommerce orders were delivered last year to customers in the US. Not only are the costs of these shipments increasing, but many of those deliveries are inefficient and generate negative externalities for communities (think clogged roads, for starters). For my new research, “The US Last-Mile Landscape Today,” we interviewed […]
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