return on investment (ROI)

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The ROI Of Track And Trace Solutions

Dan Bieler August 10, 2018

Securing executive buy-in for any digital investment requires a detailed and carefully articulated business case. The case for investment in digital track and trace solutions serves as an example for any CIO looking to get backing for an internet of things (IoT) project. As with IoT, track and trace solutions require committed information sharing and […]

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Countdown To Forrester’s 10th Annual CXNYC Forum June 19–20

Harley Manning May 18, 2018

Back in 2009, Forrester launched its first customer experience forum. We picked New York as the location because for years we’d put on a financial services event there, and we knew that our attendees from the banking, brokerage, and insurance industries all had CX on their minds. We didn’t know how well the new event […]

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Track-And-Trace Solutions Improve Strategic Objectives Across The Entire Value Chain

Dan Bieler March 6, 2018

Building the business case for your digital investment is hard, so you need to drill into the specifics of any given process you intend to digitize. Digital track-and-trace solutions contribute to ROI in many different ways. The main strategic reasons for using them are: More effective risk management. Many countries are putting in place regulations […]

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Build The Business Case For Your Digital Investments

Dan Bieler March 2, 2018

Transformative digital investments tend to play out over the long term and have broad implications for business processes across the entire value chain. This is where more accurate ROI calculations become critical, as: Your organization’s digital investments need to reflect its vision. Your organization’s vision forms the guiding light for developing the right investment strategy […]

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A Digital Strategy Is A Prerequisite To Maximize The Return On Digital Investments

Dan Bieler December 11, 2017

At the core of all ROI calculations are costs and benefits. However, there is no single catchall equation that allows your organization to calculate the ROI from digital investments. Benefits from digital investments need to be aligned with the business requirements for a specific value chain stage. Hence, these benefits are tied to usage scenarios […]

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The Business Case For Digital Transformation

Dan Bieler February 7, 2017

Digital transformation investments are ultimately about business survival through disruption. Such investments have a direct impact on customer expectations and go beyond the traditional ROI. The business case for such disruptive investments is the focus of the report, Build Your Digital Transformation Business Case Around The Customer And Revenue Growth. The scope for disruption spans […]

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How To Calculate The ROI Of CRM

William Band May 21, 2013

My clients ask for help quantifying the financial impacts of implementing a CRM technology solution. CRM initiatives must not only be technically sound but must answer the question “What will we get for our money?” In my new report, Quantify The Business Value of CRM, I provide an overview of Forrester’s Total Economic Impact (TEI) […]

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