vendor selection

Vendor selection is a tricky business, one that is crucial to the success of your business. Read practical advice on choosing the right solution.

Insights

Blog

Elements Of Reputation: Traits That Indicate A Thoughtful Tech GTM Strategy

Abhijit Sunil January 14, 2020
Analyst Abhijit Sunil explores an aspect of tech vendor evaluation you may not be considering.
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Blog

“Autonomous Procurement” Is A Really Dumb Idea

Andrew Bartels December 19, 2019
Four reasons to be cautious about the role of AI in procurement.
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Blog

Faster, Better Life Underwriting Underscores The Need For Smarter Tech

Ellen Carney November 21, 2019
Principal Analyst Ellen Carney highlights three key points insurers should consider when evaluating automated underwriting solutions providers. Read the blog and then check out the latest Wave report.
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Blog

RIP, RFP — This Is Not Your 1990s Vendor Selection Process

Elaine Hutton November 6, 2019
The demands of digital business and customer centricity are obsoleting the request for proposal (RFP) process. How should firms approach vendor selection instead?
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Blog

Research Announcement: The Forrester Wave™: European Cybersecurity Consulting Providers, Q4 2019

Paul McKay October 31, 2019
Today, my inaugural evaluation of the European consulting services provider market published, as I write this blog from the city of Barcelona. Along with “The Forrester Wave™: Cybersecurity Consulting Services In Asia Pacific, Q4 2019,” which published yesterday (see here), this marks the first time that we have explicitly assessed the European security consulting services […]
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Blog

Understand The Location Intelligence Tech Landscape And Get Over Your Maps

James McCormick July 19, 2019
A breakdown of location intelligence providers.
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The Forrester Wave™: Loyalty Service Providers, Q3 2019 Is Now Live

Emily Collins July 15, 2019
Consumers are connected, empowered, and experimental. And loyalty programs aren’t as effective at driving emotional loyalty as marketers would like: Less than half of consumers agree that programs make them feel more loyal to a brand. This reality makes loyalty harder than ever to earn. Brands need strategic guidance to make the most of their […]
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Blog

How To Onboard Startups

Oliwia Berdak April 29, 2019
Large corporates and startups seems like a match made in heaven. The former have the customer base, budget, and scale that the latter crave. And startups bring speed and agility and can help enterprises experiment with emerging technologies and business models. There’s even a whole industry of matchmakers — platforms and accelerators that aim to […]
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Blog

The Forrester Wave™: Loyalty Technology Platforms, Q2 2019 Is Now Live

Emily Collins April 9, 2019
I’m excited to share that our evaluation of loyalty technology providers — “The Forrester Wave™: Loyalty Technology Platforms, Q2 2019” — is now live. In our 28-criterion evaluation, we identified the top 13 loyalty technology vendors — Aimia, Annex Cloud, Brierley+Partners, Cheetah Digital, Clutch, Collinson, Comarch, CrowdTwist, Epsilon, ICF Next, Kobie, Merkle/HelloWorld, and SessionM — […]
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Blog

Atlassian And Slack Team Up To Take On Microsoft Teams

Art Schoeller August 9, 2018
Atlassian recently announced a strategic partnership with (and investment in) Slack, which includes the imminent shutdown of Atlassian’s HipChat and Stride products. While it’s mutually beneficial for Slack and Atlassian to join forces against Microsoft, Slack’s acquisition of the Hipchat and Stride IP presents uncertainty for those customers about how and where to migrate next. […]
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Blog

Lacking Smart Third-Party Risk Regulation, JP Morgan Chase, Bank Of America, Wells Fargo, And American Express Create Company: TruSight

Chris McClean November 15, 2017
  The third-party ecosystem continues to flummox risk managers. Regulators keep pushing for stronger oversight, but they fail to offer real standards or tools to make this possible. What’s worse, technology and service providers  have only helped large companies become more efficient at asking their third parties hundreds of questions; which means these third parties […]
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Blog

Predictions 2018: The Year Of Breakout Marketers, And Those They Leave Behind

Emily Collins November 8, 2017
Forrester’s been writing about customer obsession for nearly half a decade, but until recently, most companies merely paid lip service to it. What’s changing? Marketers’ jobs security: CMOs have the shortest tenure in the C-suite and some companies like Coca-Cola are eliminating their CMO functions altogether in favor of chief growth or customers officers. We […]
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Blog

Selecting an Emerging Technology? Let Forrester Help You With Our New Technology Portfolio

Carrie Johnson October 23, 2017
A new crop of emerging technology stands poised to unleash another cycle of raised consumer expectations, changing behaviors, and disruption. The stakes for business leaders are high — a wrong investment could put your firm out of business; make the right move and you’ll vault over your competitors.   Which tech should you bet on? Which […]
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