To help retailers and brands plan for 2019 and beyond, Claudia Tajima and I are interviewing our Forrester peers to discover how their 2019 predictions will affect the retail industry for our blog series, “Future Of Retail: Applying 2019 Predictions To Retail.” In our blog series, we will explore how predictions across AI, automation, CX, loyalty, B2C marketing, and other areas will impact retail and how retail leaders should respond.

To learn more about our upcoming series, see Claudia’s interview with Harley Manning, VP and research director of Forrester’s customer experience team.